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Moreish - The Hidden Secrets of What We Eat and Why - cover

Lo sentimos, pero por derechos de la editorial este libro no puede leerse desde el país desde el que te conectas.

Moreish - The Hidden Secrets of What We Eat and Why

Matt Buttrick

Editorial: Flint

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Sinopsis

Explore the impact of words in menu construction alongside the power of comfort food; why the first bite is not always with the eyes; and how the worlds of sex, symbolism and animal instinct are simmering just beneath the surface in all of us.
Continually eye-opening and perceptive, often witty and entertaining, Moreish sets a place for persuasive packaging, in-your-face pop songs, underhand menu writing and over-the-top advertising. It demonstrates that, while we often feel fully in control of our food choices, the opposite is almost definitely true.
If you've ever eaten food, this book is for you.
Disponible desde: 27/03/2025.
Longitud de impresión: 240 páginas.

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