Other books that might interest you

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  Whale Hunting - How to Land Big...

  Tom Searcy, Barbara Weaver Smith

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  For centuries, the Inuit people of Alaska and Canada have thrived  in some of the harshest lands on Earth. In the long Arctic winters  that last from October to May, food is scarce and survival is a  struggle. Nothing grows on the icy land and the Inuit are forced to  rely upon the animals of the land and sea to provide their  sustenance. They hunt the caribou that roam across the tundra; they  hunt the seals and walrus that swim along the shore; they fish in  freezing, rough seas; and, every year, the Inuit hunt the most  treacherous but prized prey of all, the whales that live in the  deep ocean.   Just like the Inuit, when businesses reach a certain stage of  growth, they face a choice between making many small, safe sales  and concentrating on a small number of big accounts that are hard  to find, hard to land and that involve greater risk. The dynamic is  the same as when the Inuit make the conscious decision to defer  easy hunts for seal and caribou and set out to sea in their umiaks  to find whales. Selling to large accounts is the key to generating  significant growth in sale and revenues. In business, as in the  Arctic, it pays to become a whale hunter.

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  The Debt Escape Plan - How to...

  Beverly Harzog

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  Winner of the American Society of Journalists and Authors' 2016 Outstanding Book Award in the Self-Help categoryPraise for Author’s Last Book:“Confessions of a Credit Junkie is presented in a conversational tone, without confusion, techno-speak complexity or excessive industry jargon. The book breaks through delusion and naiveté and can, given a chance, inspire even the most wide-eyed spender to avoid the pit of debt that snared Harzog and so very many others.—Creditcardinsider.comIf you’re in credit-card debt and you’re tired of being told that all you need to do is give up your daily latte—and cut up all your credit cards—this is the book for you.Former credit junkie Beverly Harzog racked up thousands of dollars in credit-card debt during a decade of overspending. When she decided she wanted to break free from debt, she found that conventional advice about personal finance didn’t work for her.So, Beverly created her own unique debt escape plan and succeeded in paying off more than $20,000 in credit card debt in two years.In The Debt Escape Plan, you’ll find easy-to-follow advice, often laced with a touch of Southern humor, to help you conquer—and stay out of—credit-card debt.In this much-needed book, you’ll learn:Why a one-size-fits-all approach to credit card debt doesn’t work.How to use the Money Personality Quiz to customize your own debt escape plan.The nine biggest debt mistakes and how to overcome them.Seven secrets for giving your credit score a quick boost.how to overcome the hardships of medical bills.How to debt-proof your future so this never happens to you again!

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  Ground War - Courts Commissions...

  Nicholas Goedert

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  In Ground War, Nicholas Goedert tackles the controversies, litigation, and effects surrounding partisan gerrymandering of Congress. He contends that the appropriate actors to address the fairness of a map are nonpartisan commissions within each state, not the US courts. Goedert illustrates how existing measures and legal standards are too narrow—while they are well-adapted to evaluating maps in swing states in close elections, they fail to properly address states or national electoral environments that favor one party. In turn, Goedert demonstrates that the bias and responsiveness of partisan maps is highly sensitive to both the make-up of a state's electorate and the ephemeral election conditions under which individual elections take place. But this does not mean that partisan gerrymandering must be excused as a dilemma without a reasonable remedy. Using multiple empirical approaches and a novel metric to measure the partisan fairness of maps, Ground War shows that nonpartisan commissions, adopted state-by-state, represent the best alternative to legislative districting.A rigorous account that explains how our system works and provides practical solutions for improving it, Ground War is an essential work for all scholars of US elections.

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  Beyond Competitive Advantage -...

  Todd Zenger

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  Your company is turning in regular profits every year, and its market share is only getting bigger. Competitors can't touch you. So why is your stock price so sluggish? The answer is as simple as it is cruel: investors aren't interested in history, and they already know you're profitable and competitive - that knowledge is baked into your stock price. The hard reality is that a competitive advantage just isn't enough. Investors want companies to surprise them with unexpected value, which means that you can outperform market expectations only if you as a leader know how to find, create, and deliver a series of multiple competitive advantages. This is why a corporate theory is so important.  
  A good corporate theory provides a compass for those at the strategic helm, guiding their decisions about what assets and activities to pursue, what investments to make, and what strategies to adopt. Behind every long-term corporate success story lies a basic theory about how that company creates value. In Beyond Competitive Advantage, strategy professor Todd Zenger describes what makes a great corporate theory and helps readers understand the many tensions and trade-offs they'll face as they apply the theory to meet the challenge of market expectations. Based on years of research and analysis, Beyond Competitive Advantage provides managers and executives with a framework for both sustaining value and creating growth.

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  Communicate Like a Leader -...

  Dianna Booher, John Britt, Ed Jent

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  Draw Them In, Don't Drive Them Away! 
   
   
  People often get promoted to leadership positions without knowing how to communicate an inspiring strategic vision to the people who report to them. So they focus on what they know: tactics, not strategy. As a result, they become stuck in micromanagement mode.  
   
  Dianna Booher wants to prevent micromanagement before it happens by providing you with the right leadership communication skills. Grounded in extensive research, this book offers practical guidelines to help professionals think, coach, converse, speak, write, meet, and negotiate strategically to deliver results. In thirty-six brief chapters, Booher shows you how to communicate effectively to audiences up and down the organization so you can fulfill your most essential responsibilities as a leader.

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  Leading Loyalty - Cracking the...

  Sandy Rogers, Leena Rinne, Shawn...

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  In business, it’s not enough for people to like you, they need to love you! Learn how building loyalty and modeling great customer service behavior to develop frontline teams is the key to building raving fans. 
  To thrive in today’s economy, it’s not enough for customers to merely like you. They have to love you. Win their hearts and they will not only purchase more—they’ll talk you up to everyone they know. But what turns casual customers into passionate promoters and lifelong buyers? 
  Loyalty experts at FranklinCovey set out to unlock the mysteries of gaining the customer’s loyalty. In an extensive study that involved 1,100 stores and thousands of people, they isolated examples that stood out in terms of revenues and profitability. They found that these “campfire stores” burned brighter than the rest thanks to fiercely loyal customers and the employees who delight in making their customers’ lives easier. 
  Full of eye-opening examples and practical tools, Leading Loyalty helps you infuse empathy, responsibility, and generosity into every interaction and:Make warm, authentic connectionsAsk the right questions and listen to learnDiscover the real job to be doneTake ownership of the customer’s issueFollow up and strengthen the relationshipShare insights openly and kindlySurprise people with unexpected extrasModel, teach, and reinforce these essential behaviors through weekly team huddles 
    
  It’s time to invest in building loyalty. Leading Loyalty reveals the principles and practices of everyday service heroes—the customer-facing employees who cultivate bonds and lift revenues through the roof. 
  Discussion questions and exercises available in the audiobook companion PDF download.

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