Otros libros que te pueden interesar

• 

  Beyond the Idea - How to Execute...

  Vijay Govindarajan, Chris Trimble

  • 0
  • 0
  • 0

  The New York Times best-selling authors of Reverse Innovation and How Stella Saved the Farm distill more than a decade of exclusive research into one short, powerful, action-oriented audio-book.Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world’s best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today.Vijay Govindarajan and Chris Trimble are the world’s leading authorities on the successful management of innovation. In Beyond the Idea, they distill more than a decade of research and insight into a practical, accessible, listen-at-one-sitting handbook that offers invaluable guidance for anyone charged with making innovation happen: executives, managers, consultants, project leaders, and teams.By offering specific action steps, Beyond the Idea extends the elegant conceptual insights from How Stella Saved the Farm, Govindarajan and Trimble’s parable. Beyond the Idea shows exactly how to:Build a team with a very particular structure, one that makes it possible to simultaneously build something new and sustain what existsManage any innovation initiative as a disciplined experimentImplement three distinct models for moving from ideas to actionBeyond the Idea is an essential audio-book for any business that recognizes that innovation always has been, and always will be, the key to long term growth and vitality.A Macmillan Audio production.

  Ver libro

• 

  Pick Me - Breaking Into...

  Nancy Vonk, Janet Kestin

  • 0
  • 0
  • 0

  Advertising is a fantastic industry, but actually getting a job (or  even your foot in the door) can seem next to impossible. Whether  you're a student or a young professional loaded with questions,  this one-of-a-kind guide shows you how to land a job and how to  thrive once you're in and the pressure is on.   Authors Nancy Vonk and Janet Kestin are seasoned creative  directors and longtime creative partners. In Pick Me, these  industry leaders answer your toughest ad career questions,  like:    Is advertising right for me?  How do I build a killer portfolio?  How do I get an interview with the elusive creative  director?  Should I accept an unpaid internship?  How do I find the right partner?  How do I beat creative block?  How do I avoid burnout?    Plus, fourteen industry superstars share their insights and  explain how they broke into the business. You'll hear from Bob  Barrie, Rick Boyko, David Droga, Mark Fenske, Neil French, Sally  Hogshead, Mike Hughes, Shane Hutton, Brian Millar, Tom Monahan,  Chuck Porter, Bob Scarpelli, Chris Staples, and Lorraine Tao.  Forget the clichs this is advertising as it really is. If  you're hell-bent on making it, this informative guide will put you  on track for a career in one of the most exciting businesses on the  planet.

  Ver libro

• 

  Agile Product Management Box...

  Paul VII

  • 0
  • 0
  • 0

  Agile product management just got easier. Scrum Product Owner: 21 Tips for Working with your Scrum Master. In this class, you will be given a complete set of tips for maximizing and improving your working relationship with your scrum master. This will in turn boost the productivity of yourself and your scrum master as part of an agile scrum team. In this class I will give you a concise overview of the product owner and scrum master roles to avoid any confusion. I then give you examples of what to expect and not to expect from your scrum master. Following this, I teach you about common issues that arise in scrum teams between the scrum master and product owner and give you tips on how to resolve them. As usual, I give you plenty of examples and best practices along the way. In this class, you will learn: A brief recap of agile and scrum principles A comparison of the duties of the product owner and a scrum master What to expect and not to expect from a scrum master on the job How to deal with common issues or points of conflict between a scrum master and a product owner Concise tips for getting the most out of the working relationship with your scrum master So let us get started right away so you can improve working with your scrum master now! User Stories: How to Capture and Manage Requirements for Agile Product Management and Business Analysis with Scrum In this class, you will be given proven methods to create, maintain, and manage your requirements using user stories as part of an agile scrum team. I know you will get value from this class as it gives you a full introduction to the concept of agile user stories for managing product requirements.

  Ver libro

• 

  Summary of Avery Carl’s...

  Falcon Press

  • 0
  • 0
  • 0

  Buy now to get the main key ideas from Avery Carl’s Short-Term Rental, Long-Term Wealth 
  Avery Carl’s Short-Term Rental, Long-Term Wealth (2021) teaches readers how to  make money by investing in STRs: short-term and vacation rental properties. Carl shares the strategies that allowed her to make hundreds of thousands of dollars from investing in short-term rentals within five years. She highlights questions that all potential investors should ask and what to look for before finalizing their purchase. Carl includes advice on self-management strategies, client-owner interactions, and finding the best available markets.

  Ver libro

• 

  Boeing 737 - The World's Most...

  Graham M. Simons

  • 0
  • 0
  • 0

  An in-depth history of the controversial airplane, from its design, development and service to politics, power struggles, and more. 
   
  The Boeing 737 is an American short- to medium-range twinjet narrow-body airliner developed and manufactured by Boeing Commercial Airplanes, a division of the Boeing Company. Originally designed as a shorter, lower-cost twin-engine airliner derived from the 707 and 727, the 737 has grown into a family of passenger models with capacities from 85 to 215 passengers, the most recent version of which, the 737 MAX, has become embroiled in a worldwide controversy. 
   
  Initially envisioned in 1964, the first 737-100 made its first flight in April 1967 and entered airline service in February 1968 with Lufthansa. The 737 series went on to become one of the highest-selling commercial jetliners in history and has been in production in its core form since 1967; the 10,000th example was rolled out on 13 March 2018. 
   
  There is, however, a very different side to the convoluted story of the 737’s development, one that demonstrates a transition of power from a primarily engineering structure to one of accountancy, number-driven powerbase that saw corners cut, and the previous extremely high safety methodology compromised. The result was the 737 MAX. Having entered service in 2017, this model was grounded worldwide in March 2019 following two devastating crashes.? 
   
  In this revealing insight into the Boeing 737, the renowned aviation historian Graham M. Simons examines its design, development and service over the decades since 1967. He also explores the darker side of the 737’s history, laying bare the politics, power-struggles, changes of management ideology and battles with Airbus that culminated in the 737 MAX debacle that has threatened Boeing’s very survival.

  Ver libro

• 

  How To Tell Your Story Like...

  Selynna Payne

  • 0
  • 0
  • 0

  Master the art of effective storytelling!  
  This book includes instructions on how to give your speech greater substance and impact. It teaches you how to start your narrative off well to get the attention of your audience, how to maintain their interest, and how to come to a good ending. 
  How To Tell Your Story Like Steve Jobs teaches you effective storytelling inspired by techniques observed from a master storyteller like Steve Jobs. After all, it takes writing, learning, practice, and a lot of inspiration to become an expert storyteller, inspirational speaker, or persuasive salesperson. 
  How To Tell Your Story Like Steve Jobs will undoubtedly help you in your quest to deliver the most powerful presentations, engaging stories, and persuasive pitches, and get everyone to listen! 

  Ver libro