Publisher: Advantage Media Group
In a world where every interaction and transaction leave a digital footprint, our personal data has become the new currency. But who really benefits from this wealth of information? Join the data independence movement and reclaim your data power. Your data, your rules, your “data vote.”
Why is life like a poker game? How did a failed robbery help to explain human nature? Why are we so certain bad men will win - and yet we're so wrong? In this, the third volume of The Secrets of Life quartet, SS O'Connor once more uses his easy-going, conversational style to explain how the science of decision analysis developed, and why it has come to show us not only the reasoning behind how humans arrive at their choices in life, but why so much of the apparently bizarre behaviour of the natural world has the same hard logic to it.Instead of the confusion and chaos one might expect, O'Connor lays out how the options organisms face when they interact can actually be analysed, and how we humans then refined this process through the addition of our intelligence and language skills. Starting with the extraordinary new ways of thinking that Adam Smith opened the world's eyes to, the book progresses to the 20th century - and shows how the mathematical reasoning behind our thought processes was revealed at a time when the very future of the world was at stake. From these earliest investigations, through to the fevered disagreements of later experts, this third volume of the Secrets of Life series explains how the science of game theory illuminates the reasons for our behaviour. In particular, the book provides insights into how the interests of the individual should be balanced against those of the group, and why the mechanism of trading would extend far further into our lives than we could ever have imagined. As the story unfolds it becomes ever clearer how cooperation has evolved to be the catalyst at every level of life. It explains how it was the force that built our world, and why it would settle so deeply in our hardwiring that it's become instinctive and innate in us. Perhaps most pleasingly, the same logic also shows that the benefits of collaboration are always bound to ratchet upwards - and how this will inevitably lead humans to ever-increasing levels of moral behaviour.Show book
Greetings, Marketing Professionals! Step into the realm where creativity meets AI, transforming your marketing strategies into an unstoppable force. This isn't just another training manual; it's your ticket to becoming an AI-savvy marketing guru, capable of crafting campaigns that not only resonate but also revolutionize. Ignite Your Creative Spark: Embark on a journey where AI becomes your creative partner, offering insights that blend data with unprecedented creativity. Picture yourself devising content that captures hearts, crafting ad copy that converts on the spot, and positioning your brand as the beacon in a sea of sameness. Strategize & Personalize with Precision: Dive deep into the competitive landscape with AI as your guide, uncovering strategies that give you the upper hand. From social media sagas that captivate audiences to SEO secrets that catapult your content, you're set to redefine the rules of engagement. Transform your approach to customer interactions with AI-driven personalization. Decipher the Data: Turn analytics into your strategic advantage, with AI demystifying the numbers and turning them into a roadmap for success. From visual content that speaks volumes to event promotions that pack venues, you're about to see your efforts amplified in ways you never thought possible. Embark with Confidence: This is more than a learning curve; it's your ascent to the pinnacle of marketing mastery. With AI as your co-pilot, the path ahead is not just clear but also excitingly innovative. Ready to transform your marketing narrative with the power of AI? The future is calling, and it's spectacular. Let's dive in!Show book
Wearable technology has rapidly transformed from a niche innovation to an integral part of modern life. From smartwatches that count our steps to clothing embedded with biometric sensors, wearable tech is shaping how we manage our health, interact with our environment, and even express our personal style. The evolution of wearables reflects not only advancements in hardware and software but also shifting consumer expectations toward more seamless and personalized digital experiences. The origins of wearable technology can be traced back to simple pedometers and heart rate monitors used in fitness. Over time, these devices evolved with the integration of wireless communication, miniaturized sensors, and artificial intelligence. Today, wearables are capable of monitoring a range of physiological and environmental data in real time. They’re designed to be both functional and discreet, often appearing as everyday accessories like watches, rings, eyeglasses, or even fabric. This convergence of fashion and function has helped wearables gain mainstream appeal across various demographics. At the heart of wearable technology are several key components. Sensors are fundamental, enabling the device to track everything from movement to temperature to heart rate variability. These sensors collect data, which is then processed by microprocessors embedded within the wearable. Wireless connectivity, typically through Bluetooth or Wi-Fi, allows information to be transmitted to smartphones or cloud-based platforms for analysis and visualization. The user interface, often displayed through a mobile app, gives individuals meaningful feedback that helps them make informed decisions about their health and lifestyle.Show book
A 36‑lecture audio course on the materials that run the modern world—from ore bodies and brines to magnets, batteries, chips, and reactors. Each lecture focuses on one element or mineral, tracing its journey from deposit geology through beneficiation and refining to the devices it powers. We make the flowsheet legible: comminution and flotation; roasting, high‑pressure acid leaching, solvent extraction, and ion exchange; separation to oxides and metals; alloying and specialty powders. See how neodymium‑iron‑boron magnets are born, why lithium hexafluorophosphate matters in electrolytes, where gallium nitride wins in power, how graphite anodes evolve with silicon, and how the uranium fuel cycle and vanadium flow batteries actually work. Markets and politics are treated as engineering constraints. Learn to spot yield killers, read offtake agreements, and separate strategic scarcity from narrative. Test real substitutions—ferrites in small motors, sodium‑ion for short‑range storage, gallium nitride versus silicon carbide—and where performance cliffs block redesign. We map chokepoints beyond the mine: separation capacity, reagents, waste handling, water and energy intensity, and manufacturer qualification cycles. Then we follow the consequences—export controls and quotas, permitting and community consent, tariffs and friend‑shoring, standards and labeling rules. Rigorous, narrative‑driven, and built for the intellectually ambitious, this course is an operator’s guide to the science, supply chains, and statecraft of a materials‑constrained century.Show book
The study of geometry is at least 2500 years old, and it is within this field that the concept of mathematical proof—deductive reasoning from a set of axioms—first arose. To this day geometry remains a very active area of research in mathematics. This Very Short Introduction covers the areas of mathematics falling under geometry, starting with topics such as Euclidean and non-Euclidean geometries, and ranging to curved spaces, projective geometry in Renaissance art, and geometry of space-time inside a black hole. Starting from the basics, Maciej Dunajski proceeds from concrete examples (of mathematical objects like Platonic solids, or theorems like the Pythagorean theorem) to general principles. Throughout, he outlines the role geometry plays in the broader context of science and art.Show book
We live in a time of rapid change and what can feel like relentless uncertainty. Against this backdrop, the future often feels uncertain, leaving us searching for a path forward. This book offers strategies for navigating these times, beginning with ourselves and extending outward. Shaped in collaboration with one of the most cited scientists of our time, rooted in robust science (specifically active inference and free energy), and told through approachable stories, it provides a practical foundation for making sense of today’s complexity. Across these chapters, you’ll find tools to better understand an uncertain world and to move through it with greater clarity, resilience, and connection.Show book
