Otros libros que te pueden interesar

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  The Art of Startup Fundraising -...

  Alejandro Cremades, Barbara...

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  Startup money is moving online, and this guide shows you how it works. The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted—and founders need an accessible guide. This book helps you navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance. You'll find tips and tricks on raising money and investing in startups from early stage to growth stage, and develop a clear strategy based on the new realities surrounding today's startup landscape.The finance world is in a massive state of flux. Changes are occurring at an increasing pace in all sectors, but few more intensely than the startup sphere. When the paradigm changes, your processes must change with it. This book shows you how startup funding works, with expert coaching toward the new rules on the field. You will learn how the JOBS Act impacts the fundraising model; gain insight on startups from early stage to growth stage; find the money you need to get your venture going; craft your pitch and optimize the strategy; build momentum; identify the right investors; and avoid the common mistakes.

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  Tribe - The Many-to-Many Sales...

  Alistair McQuade

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  For decades the sales profession has been fixated on individual sales performance and leadership. Sales methodologies like the Challenger Sale, Sandler Selling, and SPIN selling all focus on the individual seller. But B2B customers have complex problems that require a diverse team effort to solve. That's the first reason why sales methodologies are not working for most companies. 
  Not only do we promote selling as individuals, but we manage this way too. One-to-many hierarchical sales coaching methods ensure sales managers are a bottleneck and will never have the capacity to coach their teams and deals effectively. That's the second reason why sales methodologies are not working for most companies. 
  Tribe is a many-to-many sales coaching system leveraging the power of teams in the sales process. Tribe reduces the current bottleneck of manager coaching as salespeople coach each other. You can add Tribe to any sales methodology to make it work. Why? 
  Because we're all hard-wired to be tribal, it's not optional but a matter of survival. Our brains experience tribal connection as a matter of life or death. It drives the way we think, what we believe, and the way we act. Tribe is the power behind all successful teams through human history. The Tribe Playbook shows how to use this power to motivate and grow sales organizations and get your sales playbook or sales methodology working. Learn more at https://simu.ly/tribe/

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  The Art of Attack - Attacker...

  Maxie Reynolds

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  In The Art of Attack: Attacker Mindset for Security Professionals, Maxie Reynolds untangles the threads of a useful, sometimes dangerous, mentality. The book shows ethical hackers, social engineers, and pentesters what an attacker mindset is and how to and how to use it to their advantage.  Adopting this mindset will result in the improvement of security, offensively and defensively, by allowing you to see your environment objectively through the eyes of an attacker.  The book shows you the laws of the mindset and the techniques attackers use, from persistence to "start with the end" strategies and non-linear thinking, that make them so dangerous. You'll discover: a variety of attacker strategies, including approaches, processes, reconnaissance, privilege escalation, redundant access, and escape techniques; the unique tells and signs of an attack and how to avoid becoming a victim of one; and what the science of psychology tells us about amygdala hijacking and other tendencies that you need to protect against.Perfect for red teams, social engineers, pentesters, and ethical hackers seeking to fortify and harden their systems and the systems of their clients, The Art of Attack is an invaluable resource for anyone in the technology security space seeking a one-stop resource that puts them in the mind of an attacker.

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  Reimagining India - Unlocking...

  Company McKinsey &

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  Reimagining India brings together leading thinkers from around the world to explore the challenges and opportunities faced by one of the most important and least understood nations on earth. India’s abundance of life—vibrant, chaotic, and tumultuous—has long been its foremost asset. The nation’s rising economy and burgeoning middle class have earned India a place alongside China as one of the world’s two indispensable emerging markets. At the same time, India’s tech-savvy entrepreneurs and rapidly globalizing firms are upending key sectors of the world econ­omy. But what is India’s true potential? And what can be done to unlock it? McKinsey & Company has pulled in wisdom from many corners—social and cultural as well as eco­nomic and political—to launch a feisty debate about the future of Asia’s “other superpower.” Reimagining India features an all-star cast of contributors, including CNN’s Fareed Zakaria; Mukesh Ambani, CEO of India’s largest private conglomerate; Microsoft founder Bill Gates; Google chairman Eric Schmidt; Harvard Business School dean Nitin Nohria; award-winning authors Suketu Mehta (Maximum City), Edward Luce (In Spite of the Gods), and Patrick French (India: A Portrait); Nandan Nilekani, Infosys cofounder and chairman of the Unique Identification Authority of India; and a host of other leading executives, entrepreneurs, economists, foreign policy experts, jour­nalists, historians, and cultural luminaries. These essays explore topics like the strengths and weaknesses of India’s political system, growth prospects for India’s economy, the competitiveness of Indian firms, India’s rising international profile, and the rapid evolution of India’s culture.Over the next decade India has the opportunity to show the rest of the develop­ing world how open, democratic societies can achieve high growth and shared prosperity. Contributors offer creative strategies for seizing that opportunity. But they also offer a frank assessment of the risks that India’s social and political fractures will instead thwart progress, condemning hundreds of millions of people to enduring poverty. Reimagining India is a critical resource for read­ers seeking to understand how this vast and vital nation is changing—and how it promises to change the world around us.

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  Kiss Your BUT Good-Bye - How to...

  Joseph Azelby, Robert Azelby

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  A simple, engaging, and eminently practical guide to overcoming your weaknesses—your "Buts"—to achieve the career and personal relationships you want Imagine a workplace where all the employees are aware of the things they do—or fail to do—that prevent them from being more productive and valuable. Imagine a company where everyone speaks openly and honestly about his or her weaknesses and is committed to strengthening and overcoming them. Imagine an environment where colleagues help one another become more efficient and less disruptive by speaking the truth about what detracts from the team's efforts and objectives. Imagine a place where the firm's most talented employees know exactly what they need to do to attain a leadership position. This is no fantasy workplace: it can be your business if you listen to Joe Azelby and Bob Azelby, brothers and successful executives in their own right.Kiss Your BUT Good-Bye will help all professionals find their individual BUT—whether it's a lack of skills, a distracting behavior, or a personality quirk that interferes with achieving success. Using road-tested techniques, Kiss Your BUT Good-Bye helps you examine your BUT, understand it, manage it, cover it, and most important, shrink it. It also enables managers to help their employees discover personal weaknesses and to learn how to deliver the direct, honest feedback every worker needs and deserves.Finding your BUT can be tough medicine, but the Azelbys deliver it with a tasty spoonful of sugar. Get ready for success . . . get ready to Kiss Your BUT Good-Bye.

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  Amazon Selling Bundle: 2 in 1...

  Greg Parker, Jay M. Clark

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  Get Ready To Learn Step-by-Step How You Will Make 6-Figures on Amazon Working Part Time And With No Experience!If you aren't including Amazon.com as part of your online business strategy then you are missing out on the majority of online shopping activity that is happening online. In one recent month 'Mashable' reported that one in five Internet users globally had visited Amazon.com. That's insane traffic. Learn how to take advantage of it with step-by-step instructions on how to start an Amazon business from scratch.This two-in-one bundle series includes the following audiobooks: 1.	Amazon FBA: A Step-By-Step Guide to be an Amazon Seller, Launch Private Label Products and Earn Six-Figure Passive Income From Your Online Business Selling on Amazon2.	Amazon Fba: The Ultimate Guide to Make Money Online As An Amazon Seller by Launching Private Label ProductsGet your copy of Amazon Selling Bundle: 2 in 1 Bundle today!

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