D'autres livres qui pourraient vous intéresser

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  Sell Different! - All New Sales...

  Lee B. Salz, Jack Daly

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  Read by the author. 
  Game-changing new strategies to outsmart, outmaneuver, and outsell your competition! 
  Salespeople face fierce competition in their pursuit of winning deals. Differences in product features and functions get smaller by the minute and are not always meaningful to buyers. 
  How do you stand out from the pack and not just land the account, but win deals at the prices you want? 
  Lee B. Salz’s previous ground-breaking, bestselling book, Sales Differentiation, armed salespeople with strategies to differentiate both what they sell and how they sell it. Sell Different! provides a new component of Sales Differentiation strategy to help you outsmart, outmaneuver, and outsell the competition to win more deals at the prices you want. This book provides you with the tools you need to land new accounts and grow existing ones. 
  The practical, proven strategies presented in Sell Different! include:How to defeat your toughest competitor (hint: it’s not who you think it is)An actionable 16-phase plan to reach and engage elusive prospectsFinding more of your best clients (it’s easier than you think)Acquiring more referrals than you ever dreamed possibleVirtual selling and how to harness its potentialNeutralizing the fear of change that paralyzes buyers and kills dealsStructuring pilot programs that advance your dealsIdentifying the critical person needed to win more deals at the prices you wantSolving closing problems and fixing the real issue limiting your successDissecting and resolving the most challenging sales objection—price!What 99.999% of salespeople don’t do, but shouldExpanding account relationships to explode revenue and lock out the competitionHow to address a major flaw when comparing salespeople with professional athletesAnd much, much more! 
    
  If you are a salesperson, executive, or business owner who desires to win more deals at the prices you want, then this book is for you.

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  The Worst-Case Scenario Business...

  David Borgenicht, Mark Joyner

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  How to Survive the Recession, Handle Layoffs, Raise Emergency Cash, Thwart an Employee Coup, and Avoid Other Potential Disasters!  
  Don't Panic.  
  Be Prepared.  
  Have a Plan.  
  Layoffs. Sales slumps. Dangerously low morale. Extreme cash tightness. Reorganizations.  
  It's a scary world out there. Times are as tough as they've been in decades. More than ever before, companies are struggling to make ends meet, having to cut costs, lay off employees, delay new endeavors—and focus almost exclusively on SURVIVAL. And until now, there's never been a good, clear, step-by-step guide for businesses facing such sudden turns for the worse.  
  This Audio Book May Save Your Business.  
  Written by Worst-Case Scenario creator and entrepreneur David Borgenicht, bestselling new business superguru Mark Joyner, and many other business experts, you'll learn:  
  • How to Stay in Business When You Can't Make Payroll  
  • How to Fend Off an Employee Coup 
  • How to Perform Emergency Surgery on Your Overhead  
  And many more answers to the most dangerous situations your business will ever encounter. Most importantly, you'll get the basic training you need to make sure you're prepared—and that this NEVER HAPPENS AGAIN.

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  Mastering Software Product...

  Sambit Dash

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  A Guide to Conceiving Products for Sustained Competitive Advantage.
  Book Description
  Product management is the backbone of successful businesses, bridging strategy, innovation, and execution. Mastering Software Product Management takes a goal-driven approach to product management, helping readers understand how software products create differentiated value while reducing costs. It explores the external forces shaping business success—industry rivalry, bargaining power of buyers and suppliers, new entrants, and substitutes—and provides a strategic framework to achieve sustained competitive advantage.
  Readers will learn how to build processes that counter these challenges. A strong product vision can outmaneuver competition, value-based pricing and a seamless user experience can convert buyers into loyal customers, and well-structured contracts can align supplier expectations. Protecting intellectual property strengthens innovation, while compliance standards create barriers against substitutes. Engaging teams with agile practices ensures smooth execution and long-term product success.
  Rather than prescribing rigid processes, this book helps readers recognize the necessity of product management and develop their own strategies. By identifying core strengths and aligning them with business objectives, readers will gain the tools to build market-leading products and drive sustained growth.
  Table of Contents
  1. The Practice of Product Management
  2. Strategy
  3. Product Vision
  4. Customer
  5. Pricing
  6. User Experience
  7. Contracts
  8. Intellectual Properties
  9. Compliance
  10. Agile Process
  11. People
  12. Epilogue      
  
  Index

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  The Pursuit of Impact - Creating...

  Caleb David

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  Do you want to make a real difference in the world? Do you feel called to leave a lasting legacy, but you’re unsure where to start? The Pursuit of Impact: Creating a Legacy of Change is a powerful guide to stepping into your purpose, maximizing your influence, and making a meaningful contribution that extends beyond yourself. 
  True impact isn’t reserved for world leaders, celebrities, or billionaires—it’s available to anyone willing to take action with purpose. Whether you aspire to transform communities, lead a movement, or simply make a difference in the lives of those around you, this book provides a step-by-step framework to help you amplify your influence and create lasting change. 
  Inside this book, you’ll learn: 
   🔥 The key principles of meaningful impact and how to apply them 
   🔥 How to identify the cause or mission that aligns with your passions 
   🔥 Strategies for effective leadership, influence, and community building 
   🔥 How to develop resilience and overcome obstacles in your journey 
   🔥 The importance of storytelling and communication in spreading your message 
   🔥 Practical steps to turn ideas into tangible action 
  By the end of The Pursuit of Impact, you’ll have a clear roadmap to building a legacy that matters—whether through entrepreneurship, social activism, mentorship, or personal leadership. Your impact starts with a single step, and this book will show you how to take it with confidence. 
  If you’re ready to stop wondering about your impact and start creating it, this book will guide you every step of the way.

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  The Digital Transformation...

  David L. Rogers

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  Today, every business is talking about digital transformation. With the acceleration of new technologies, every organization knows it must adapt to survive. But by their own admission, 70 percent of businesses are failing to transform. Across industries, established companies are held back by bureaucracy, inertia, and old ways of working. How can businesses break through to drive real change? 
   
   
   
  The Digital Transformation Roadmap provides every leader with the answer. Acclaimed author and C-suite advisor David L. Rogers argues that businesses must transform not just products and business models—they must transform the organization itself. Based on two decades of research and advising companies around the world, Rogers identifies the five biggest barriers to digital transformation: vision, priorities, experimentation, governance, and capabilities. He then shows how any business can evolve by heeding the lessons of companies such as Disney, Walmart, Mastercard, Air Liquide, and the New York Times Company. 
   
   
   
  The Digital Transformation Roadmap provides a practical blueprint for organizational change, illustrated with real-world case studies and step-by-step planning tools. Rogers shows every leader how to think beyond the churn of new technologies and rebuild their organization for a world of constant change.

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  E-Commerce Hacks - How to Start...

  Patrick Davis

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  Are you tired of the 9 to 5 grind?  
  Want to be your own boss and work on your own terms? 
  The internet has made it easier than ever to start your own business and make money online, and E-Commerce is one of the fastest-growing and most lucrative industries out there. But with so much information available, it can be overwhelming to know where to start. That's where "E-Commerce Hacks" comes in. 
  This audiobook is your comprehensive guide to everything you need to know to start and grow a successful e-commerce business. From finding the right products to sell to creating a killer website and driving traffic to your store, we'll show you how to set yourself up for success and start making money from day one. 
  Here are some key takeaways you can expect from "E-Commerce Hacks":Learn how to find the best products to sell and identify profitable nichesDiscover the secrets to creating a high-converting website that will turn visitors into customersMaster the art of driving targeted traffic to your store through social media, email marketing, and moreUnderstand the ins and outs of dropshipping and how it can help you build a successful business without the hassle of inventory and shippingStay ahead of the competition with cutting-edge marketing strategies and tips to boost your sales 
  If you're ready to take control of your financial future and build a thriving e-commerce business, "E-Commerce Hacks" is the audiobook for you. With easy-to-follow tips and tricks and expert advice from successful entrepreneurs, you'll have everything you need to start making money online and living life on your own terms. 
  So what are you waiting for? Download "E-Commerce Hacks" now and start your journey towards financial freedom today!

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