Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
Disruptive Technologies and Business Innovation: IoT in Perspective - cover

Disruptive Technologies and Business Innovation: IoT in Perspective

Mohammed Majeed, Jonas Yomboi, Sulemana Ibrahim

Publisher: Bentham Science Publishers

  • 0
  • 0
  • 0

Summary

This book explores the transformative impact of the Internet of Things (IoT) on business innovation and marketing strategies. It delves into how IoT is disrupting traditional approaches and creating new opportunities for businesses to thrive in a rapidly evolving technological landscape.The book begins by introducing IoT in marketing and its role in shaping modern business practices. It discusses how IoT is revolutionizing key aspects of the marketing mix, including product development, pricing strategies, promotion, and distribution channels. Readers will gain insights into how IoT integrates with marketing strategies to enhance customer experiences and improve decision-making through data-driven approaches.The book also examines IoT's role in market research and highlights its transformative potential in specialized industries, such as smart manufacturing for fashion firms. By providing practical applications and real-world examples, this guide serves as an essential resource for professionals, researchers, and students seeking to understand IoT's role in business innovation.ReadershipResearchers, business students and marketing professionals.
Available since: 12/19/2024.
Print length: 150 pages.

Other books that might interest you

  • Foundations of Success - The story of Donald Trump's humble beginnings - cover

    Foundations of Success - The...

    Chukwu Christian Onyemaechi

    • 0
    • 0
    • 0
    What drives a person to rise from ordinary beginnings and reach extraordinary heights? What gives someone the strength to keep moving forward when everything seems to fall apart? 
    In Foundations of Success: The Story of Donald Trump’s Humble Beginnings, I explore these questions through the lens of one of the most fascinating and controversial figures of our time. I take you beyond the headlines to reveal the mindset, resilience, and clarity of purpose that powered Donald Trump’s remarkable journey. 
    For me, this book isn’t about fame or fortune; it’s about principles. It’s about the courage to begin again after failure, the discipline to stay focused amid chaos, and the belief that success is built from within. These are timeless truths that anyone can apply to their own life, no matter where they start. 
    This audiobook, the first in a five-part series, uncovers the foundations that sustain success: vision, persistence, and inner strength. Through every chapter, I share insights meant to awaken your determination, sharpen your focus, and help you build the resilience needed to achieve your dreams. 
    Because success doesn’t come to those who wait; it begins with those who choose to start. If you’d like to read or own the hardcover version, it’s available online under the same title. You can also check online or contact me directly to get a copy. 
    The foundation you lay today determines the success you achieve tomorrow. Start listening now, because the best time to take action is right now.
    Show book
  • Breaking the Myth - Your Guide to Building and Sustaining Generational Wealth - cover

    Breaking the Myth - Your Guide...

    D Nathan Venture

    • 0
    • 0
    • 0
    This audiobook is narrated by an AI Voice.   
    Transform Your Financial Future — One Generation at a Time 
    Imagine a legacy not just inherited, but intentionally crafted. This eye-opening guide dismantles the barriers many believe stand between them and lasting wealth, revealing truths that have remained hidden in plain sight. By exploring the rich history and revealing the myths around wealth, it offers a fresh perspective that anyone, regardless of background, can grasp and apply. 
    Dive deep into the essentials of money management and investment fundamentals that pave the way toward building multiple income streams, including the often-overlooked power of passive income. Discover how real estate can become more than just an asset but a cornerstone for securing your family’s future. Navigate the complexities of tax strategies and legacy planning with confidence, ensuring the wealth you build today doesn’t slip away tomorrow. 
    This isn’t just a manual — it’s a roadmap to creating a vibrant financial culture within your household. Through practical advice on communication and education, you’ll learn how to instill strong financial values that empower future generations to thrive. Whether you’re considering entrepreneurship or strategic philanthropy, this book equips you to balance risk, innovation, and giving back as effective tools in sustaining wealth. 
    Start shaping your family’s financial destiny with proven strategies and insightful guidance. With detailed resources, worksheets, and checklists included, every chapter serves as a stepping stone toward becoming the architect of your financial future. Take control now and create a lasting impact that transcends time and transforms your legacy.
    Show book
  • Eli and the Octopus - The CEO Who Tried to Reform One of the World’s Most Notorious Corporations - cover

    Eli and the Octopus - The CEO...

    Matt Garcia

    • 0
    • 0
    • 0
    At 8 a.m. on February 3, 1975, Eli Black leapt to his death from the 44th floor of Manhattan's Pan Am building. The immigrant-turned-CEO of United Brands—formerly United Fruit, now Chiquita—Black seemed an embodiment of the American dream. United Brands was transformed under his leadership—from the "octopus," a nickname that captured the corrupt power the company had held over Latin American governments, to "the most socially conscious company in the hemisphere." How did it all go wrong? 
     
     
     
    Eli and the Octopus traces the rise and fall of a business leader and his influence on the nascent project of corporate social responsibility. Born Menashe Elihu Blachowitz in Poland, Black arrived in New York at the age of three and became a rabbi before entering the business world. Driven by the moral tenets of his faith, he charted a new course in industries known for poor treatment of workers, partnering with labor leaders to improve conditions. But risky investments, economic recession, and a costly wave of natural disasters led Black away from the path of reform and toward corrupt backroom dealing. 
     
     
     
    Matt Garcia presents an unvarnished portrait of Black's complicated legacy. Exploring the limits of corporate social responsibility on American life, Eli and the Octopus offers pointed lessons for those who hope to do good while doing business.
    Show book
  • Psychology of Stocks in the Digital Age - cover

    Psychology of Stocks in the...

    LarsGöran Boström

    • 0
    • 0
    • 0
    Navigate the Thrills and Pitfalls of Modern Investing
    
    In a world of instant trades, social media frenzies, and algorithmic trading, the stock market has never been more exhilarating—or more treacherous. This book, "Psychology of Stocks in the Digital Age," is your essential guide to understanding the timeless principles of investing and how they apply in today's fast-paced, tech-driven environment.
    
    Explore:
    -The speculative cycle on steroids: How social media and algorithms amplify market swings.
    -The inverted reasoning of the digital age: Why the obvious is often wrong.
    -The hidden players shaping the market: Understanding the influence of "They."
    -The psychology behind market trends: Fear, greed, and the new forces driving volatility.
    -Use Soros Reflexivity theory to navigate the stock market of the digital age.
    
    Learn how to:
    -Filter the noise and find reliable information in the social media cacophony.
    -Understand the impact of algorithms on market movements.
    -Maintain discipline and avoid impulsive decisions in a hyper-connected world.
    -Whether you're a seasoned investor or just starting out, this book will equip you with the knowledge and strategies to thrive in the modern market.
    
    Uncover the Psychology, Master the Technology, and Invest with Confidence.
    
    Get Your Copy Today!
    
    Whether you're a seasoned investor or just starting your journey, this book will equip you with the knowledge and insights to make informed decisions, manage risk, and achieve your financial goals.
    Show book
  • HBR Guide to Leading Through Change - cover

    HBR Guide to Leading Through Change

    Harvard Business Review

    • 0
    • 0
    • 0
    Drive transformation. 
     
     
     
    Change is now constant. As a leader, you must serve as interpreter, project manager, cheerleader, and conduit. Plans evolve. Contexts shift. Progress happens in fits and starts. Through it all, you must push your team forward even when you encounter pushback. How can you ensure that your team has the information, the mindset, and the resources they need to be successful? 
     
     
     
    The HBR Guide to Leading Through Change provides the practical tips, research, stories, and advice you need to understand, communicate, and implement change effectively, no matter the size or scale of the challenge you're facing. You'll learn how to improve your odds of success; communicate a shared vision; keep going, even amid lags and setbacks; deal with naysayers and roadblocks; build trust and resilience on your team; and make a lasting impact. 
     
     
     
    Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.
    Show book
  • The Author Heir Handbook - How to Manage an Author Estate - cover

    The Author Heir Handbook - How...

    M.L. Ronn

    • 0
    • 0
    • 0
    An author has died. You're responsible for managing their estate, and it's a mess.  
    Are you overwhelmed? Frustrated?  
    You might be feeling that this responsibility the author gave you is more of a burden than a gift.   
    You know that managing the author's books will make money and provide for you and the author's heirs, but you probably have no idea where to start.  
    The Author Heir Handbook is a concise guide for heirs written in PLAIN ENGLISH that will help you understand an author's publishing business, the different components that the deceased author used to create books and income, and how to manage those components. It will save you countless hours by helping you figure out where to spend your time and effort. 
    This book will help you:Avoid making mistakes that could cripple the estateLocate the author's manuscriptsTake an inventory of all the author's works (with an easy template to save time)Determine which online accounts the author used (and how to access them)Manage the moneyGet hired help when you need it (and how to avoid scams)Keep the author's books relevant for new generationsCreate income for you and your family, the way the author intended 
    Managing an author estate is hard work, but this book will help simplify the process. You just might even be able to do more with the estate than the author ever could in their lifetime. Purchase your copy today, and don’t do things the hard way! 
    V1.0
    Show book