Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
Disruptive Technologies and Business Innovation: IoT in Perspective - cover

Disruptive Technologies and Business Innovation: IoT in Perspective

Mohammed Majeed, Jonas Yomboi, Sulemana Ibrahim, Esther Asiedu

Publisher: Bentham Science Publishers.

  • 0
  • 0
  • 0

Summary

This book explores the transformative impact of the Internet of Things (IoT) on business innovation and marketing strategies. It delves into how IoT is disrupting traditional approaches and creating new opportunities for businesses to thrive in a rapidly evolving technological landscape.
 
 
 
The book begins by introducing IoT in marketing and its role in shaping modern business practices. It discusses how IoT is revolutionizing key aspects of the marketing mix, including product development, pricing strategies, promotion, and distribution channels. Readers will gain insights into how IoT integrates with marketing strategies to enhance customer experiences and improve decision-making through data-driven approaches.
 
 
 
The book also examines IoT's role in market research and highlights its transformative potential in specialized industries, such as smart manufacturing for fashion firms. By providing practical applications and real-world examples, this guide serves as an essential resource for professionals, researchers, and students seeking to understand IoT's role in business innovation.
 
 
 
 
 
Readership
 
Researchers, business students and marketing professionals.
Available since: 01/03/2025.

Other books that might interest you

  • The History of Urbanization - From Ancient Cities to Modern Metropolises - cover

    The History of Urbanization -...

    Lyric Vale

    • 0
    • 0
    • 0
    Urbanization refers to the process through which cities and towns grow as a result of the migration of people from rural areas and the expansion of urban areas. It is a phenomenon that has shaped human history for thousands of years, influencing every aspect of society from economics to culture and beyond. As populations increase, the desire for better living conditions, access to employment, and social interaction has led individuals to seek opportunities in urban centers. Over time, these cities evolve to accommodate larger populations, evolving into complex hubs of commerce, culture, and technology. 
    The roots of urbanization trace back to the early agricultural revolution, which enabled humans to produce food more efficiently and settle in one place. This change allowed small villages to grow into the first cities, creating more permanent centers of human life. As civilizations advanced, cities became focal points for trade, governance, religion, and culture. Each of these elements played a crucial role in promoting further urban development, as settlements began to specialize in various industries, services, and functions that drew people from surrounding rural regions. 
    Historically, urbanization was most prominent in ancient civilizations such as Mesopotamia, Egypt, and later, Greece and Rome. These early cities, though primitive by modern standards, laid the foundations for the urban environments we know today. Greek and Roman cities were carefully planned, with infrastructures like roads, aqueducts, and public spaces that contributed to their growth and sustainability. In more recent centuries, urbanization expanded rapidly during the Industrial Revolution, driven by advances in technology, industry, and transportation. Factories, railroads, and new employment opportunities in cities attracted millions of people, transforming landscapes and social structures in profound ways.
    Show book
  • Easier - 60 Ways to Make Your Work Life Work for You - cover

    Easier - 60 Ways to Make Your...

    Chris Westfall

    • 0
    • 0
    • 0
    Unlock your potential with practical strategies for simplifying your biggest challenges 
     
      
     
    Want to make life easier? Who doesn't? And in Easier, veteran leadership and business coach Chris Westfall delivers practical and effective ways to make progress in your life by improving your efficiency and confidence. You'll find hands-on guidance on communicating more effectively, finding motivation in the midst of uncertainty, and serving with great impact, both at the office and at home. 
     
      
     
    In this book, you'll: 
     
       
     
    ● Learn to pivot from "How do I get through this?" to "What can I get from this?" 
     
       
     
    ● Get time-tested and proven strategies for creating high-impact bursts of insight and inspiration 
     
       
     
    ● Explore effective ways to destroy distractions, deal with difficult people, and improve your partnerships 
     
       
     
    Easier is a fantastic new resource for anyone looking to make confident, consistent progress in all areas of their life. From strategies for moving past the pandemic to tackling the future of work with a deeper understanding of what we've all been missing, this book is a must-listen for leaders in business, athletics, charity, and everywhere else.
    Show book
  • Discover the Joy of Culturally Responsive Teaching - Supercharge your cultural teaching skills with engaging audio lessons for outstanding classroom results! - cover

    Discover the Joy of Culturally...

    Ethan Rothwell

    • 0
    • 0
    • 0
    Discover the Joy of Culturally Responsive Teaching 
    ⭐⭐ Simplified Guide & Explanations Included ⭐⭐ 
    Are you looking to progress in your career and solidify your knowledge by successfully empowering students through culturally responsive teaching practices? 
    Seeking a comprehensive guide that provides all necessary elements to empower students through culturally responsive teaching practices? 
    Your search ends here! 
    This guide serves as your definitive companion for deepening your understanding, applying your skills, and engaging in hands-on exercises. With this, you're geared for success. 
    Updated for the latest teaching methodologies and educational frameworks. 
    Key features of this enriched guide: 
    - Profound insights about empowering students through culturally responsive teaching practices 
    - Detailed explanation of culturally responsive teaching 
    - Fruitful strategies for preparation and application 
    Our guide distinguishes itself through comprehensive coverage, which is essential for your teaching success. Concepts aren't merely skimmed; they are delved into with precision. 
    Please note that this guide is not affiliated with any official educational entity and is purely an independent resource for your benefit. 
    Designed with a clear structure and easy-to-understand language, our guide ensures smooth transitions between topics. Say goodbye to dense jargon and welcome clear, precise, and technically accurate content. 
    So, why wait? Click the BUY NOW button, secure your guide, and begin your journey to empowering students through culturally responsive teaching practices!
    Show book
  • Develop Your Leadership Superpowers - 50 Key Skills You Need to Succeed as a Leader - cover

    Develop Your Leadership...

    Dietmar Sternad

    • 0
    • 0
    • 0
    Boost your confidence, inspire others, become a better leader! 
    Whether you are new to a leadership role or want to take your existing leadership competencies to a higher level—here’s the most practical guide for you. 
    This audiobook provides a fast track to learning the 50 key leadership skills that will really make a difference for your success as a leader. Based on state-of-the-art leadership knowledge, learn how to:get into the right leadership mindset and become a confident leadereffectively communicate with others (including handling tough conversations)set the right priorities to focus yourself and your team on the things that really matterbuild and lead a winning team (including leading a virtual or agile team)help other people grow and achieve outstanding performance levels 
    No leadership blah blah! Just clear and actionable advice on how to master the challenge of becoming a successful leader. With 50 practical exercises that will help you grow as a leader right away. 
    “This remarkable book is packed with actionable wisdom for new and experienced leaders alike. Do not be daunted by its inclusion of 50 (!) leadership skills—each clearly described, with practical tips and room for notes—because Develop Your Leadership Superpowers offers not so much a list as an integrated set of mindsets and behaviors that can transform your work and your life.”  
    --Amy C. Edmondson, Novartis Professor of Leadership, Harvard Business School; Author, Right Kind of Wrong: The Science of Failing Well (Atria 2023)
    Show book
  • How To Master Conflict Resolution - Resolve Disputes Strengthen Relationships and Cultivate Peace - cover

    How To Master Conflict...

    Danny Carlson

    • 0
    • 0
    • 0
    Conflict is an inevitable part of human interaction. It arises in our personal relationships, our professional lives, and even within ourselves. While conflict can be challenging and even painful, it also presents a powerful opportunity for growth, understanding, and positive change. This book is a guide to navigating and resolving conflicts effectively, 
    empowering you to approach them with confidence and skill. 
    Through a blend of practical strategies, insightful psychology, and real-life examples, you will gain a comprehensive understanding of the root causes of conflict, the different types of conflicts, and the various techniques for addressing them. You will learn to identify your own conflict patterns and develop strategies for communicating assertively, listening actively, and fostering empathy. You will discover the benefits of different conflict styles and learn when to utilize each one effectively. 
    This book is not just about resolving conflicts; it's about transforming them into opportunities for growth. By 
    understanding the psychology behind conflict and applying the skills you develop, you can transform conflict from a threat into a catalyst for positive change in your personal and professional life. 
    Throughout this journey, I encourage you to be patient with yourself, to embrace the process of learning and growth, and to trust in your ability to navigate conflict with wisdom and grace.
    Show book
  • The Art of Money Getting - Golden Rules for Making Money - cover

    The Art of Money Getting -...

    P. T. Barnum

    • 0
    • 1
    • 0
    A get-rich-quick guide: “The splashy creator of The Greatest Show on Earth proves as sensible and level-headed about the almighty dollar as your CPA” (The Delve).   Who better to teach you how to make money than one of America’s greatest showmen and promoters? The founder of the Barnum & Bailey Circus and freak show exhibitor, P. T. Barnum had his finger on the pulse of nineteenth-century America. In The Art of Money Getting, he shares his secrets to success—from staying out of debt to advertising and the upkeep of customer relations—tips that remain timely to this day.   “Barnum’s autobiography tells his colorful story, but it is The Art of Money Getting or Golden Rules of Making Money that offers a recipe book for prosperity. Consistent with a great marketer, the title is a slight exaggeration of the content. There are, in fact, no detailed ideas or techniques for getting rich. Instead, the author provides 20 rules for personal success and the development of good character that, indirectly, will make a person’s financial rise almost inevitable.” —Citywire   “There is wisdom embedded in his words. . . . The book is packed with practical advice that we’ve heard before but need hearing again.” —The Invisible Mentor   “Highlights how he made his fortune, became bankrupt and then worked his way back to the top again. Much of his guidance is still applicable today.” —Medium
    Show book