Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
Text Analytics for Business Decisions - Mastering Techniques for Insightful Data Interpretation through a Case Study Approach - cover

Text Analytics for Business Decisions - Mastering Techniques for Insightful Data Interpretation through a Case Study Approach

Mercury Learning and Information, Andres Fortino

Publisher: Packt Publishing

  • 0
  • 0
  • 0

Summary

This book leverages advanced techniques and tools in data science to extend data analysis from numeric and categorical data to textual data. Designed for business analysts, it uses a case study approach to teach skills in extracting insights from text data, supporting business decision-making. Exercises primarily use Excel and R, covering techniques from basic text analytics to sophisticated methods like topic extraction and text similarity scoring.The course begins with framing analytical questions and exploring analytical tool sets. It progresses through preparing data files, performing word frequency and keyword analysis, and conducting sentiment analysis. Advanced topics include visualizing text data, coding, named entity recognition, and topic recognition in documents. The book also covers text similarity scoring and the analysis of large datasets by sampling.Throughout this journey, readers will apply the CRISP-DM data mining standard, using companion files with numerous datasets for practical exercises. By the end, participants will have a comprehensive understanding of text analytics, enabling them to derive meaningful insights from textual data to inform business strategies.
Available since: 08/13/2024.
Print length: 332 pages.

Other books that might interest you

  • The Industrial Revolution – The Birth of Modern Society - How Innovation Machines and Factories Transformed the World - cover

    The Industrial Revolution – The...

    Austin Mckinney

    • 0
    • 0
    • 0
    The world we live in today—one of skyscrapers, mass production, and global trade—was born from one of history’s greatest transformations: the Industrial Revolution. But how did we go from handcrafting goods to building massive factories, steam-powered locomotives, and electric cities? 
    This audiobook takes you deep into the story of the Industrial Revolution, uncovering its inventions, economic impact, and the people who drove progress forward. Discover: 
    ✅ How steam engines, textile mills, and railroads reshaped economies 
    ✅ The key figures behind industrial breakthroughs, from James Watt to Henry Ford 
    ✅ The social effects of urbanization, child labor, and factory life 
    ✅ How the Industrial Revolution paved the way for the modern technological era 
    The Industrial Revolution – The Birth of Modern Society is a must-listen for history lovers, technology enthusiasts, and anyone fascinated by the forces that shaped today’s world.
    Show book
  • The Permaculture Home Garden - Design and Implementation - cover

    The Permaculture Home Garden -...

    Gertrude Harris

    • 0
    • 0
    • 0
    In recent years, there has been a growing shift toward sustainable living, and one of the most impactful ways individuals can contribute to environmental stewardship is through permaculture. The Permaculture Home Garden Design and Implementation is designed to guide you through the principles and practices that can transform your home garden into a self-sustaining, ecologically balanced ecosystem. This book is for anyone, whether you are a seasoned gardener or just beginning, who is interested in creating a space that not only provides food but also nurtures the environment. 
    Permaculture, at its core, is a design system rooted in natural ecosystems, aiming to meet human needs while regenerating the planet. It goes beyond organic gardening by integrating every element of your home and garden—plants, animals, structures, and even human activities—into a cohesive whole. By observing the natural world, permaculture teaches us how to mimic the processes found in nature to create systems that are productive, resilient, and low-maintenance. 
    One of the central ideas of permaculture is that a sustainable garden doesn’t need to be a constant source of stress and hard labor. Instead, it’s about working with nature’s rhythms, understanding the needs of your plants and animals, and fostering an environment where they can thrive with minimal external inputs. By applying the permaculture principles to your home garden, you will create a space that grows food, builds soil health, conserves water, supports biodiversity, and ultimately reduces your reliance on outside resources. 
    This book will help you start from the very beginning, guiding you through an in-depth exploration of permaculture principles and their practical application. You will learn how to assess your land, plan your garden using thoughtful design, and implement solutions that foster long-term ecological health.
    Show book
  • This Is Chaos: Embracing the Future of Magic - cover

    This Is Chaos: Embracing the...

    Peter J. Carroll

    • 0
    • 0
    • 0
    This Is Chaos showcases where chaos magic has come from, where it is now, and most importantly, where it is going. Helmed by one of the originators of chaos magic, Peter J. Carroll, this book is filled with essays by some of the most respected chaos magic workers who are redefining magic for the modern practitioner.   Chaos magic has always been about pushing new boundaries, with a focus on belief and utilizing aspects of magic such as sigils and magical servants (thoughtforms) to help accomplish one’s aims. This Is Chaos is a collection unlike any before, showcasing the many ways chaos magic is finding its way into other modes of magic workings, divination, and disciplines yet to come:  Chaos magic meets witchcraft  Egregores  Virtual reality and cyber magic  Animist sorcery  The power of personal mythology and quantum chaos  Tarot in chaos magic  Chaos magic and neuro-hacking  Esoteric Buddhism and the eight chaos gods    With a foreword by Ronald Hutton, this book features essays from a wide cross-section of chaos magic practitioners: Aidan Wachter, Carl Abrahamsson, Dave Lee, Ivy Corvus, Jaq D Hawkins, Jacob Sipes, Jozef Karika, Julian Vayne, Lionel Snell, Mariana Pinzón, Sanhre Daffowt, and Sinobu Kurono.
    Show book
  • Pneumonia - Preventing Recognizing and Treating Pneumonia Disease - cover

    Pneumonia - Preventing...

    Lilly Richardsen

    • 0
    • 0
    • 0
    Pneumonia is a serious lung infection that affects millions of people worldwide, ranging from mild cases to life-threatening conditions. It occurs when the air sacs in one or both lungs become inflamed and fill with fluid or pus, making it difficult for oxygen to reach the bloodstream. This inflammation can result from various pathogens, including bacteria, viruses, and fungi. Pneumonia can occur as a complication of another illness or as a primary infection, and it affects people of all ages, though certain groups, such as the elderly, young children, and individuals with compromised immune systems, are at higher risk. 
    Understanding pneumonia starts with recognizing the different types of the disease. The most common types are bacterial, viral, and fungal pneumonia, each caused by different pathogens and each requiring distinct treatment approaches. Bacterial pneumonia is typically caused by Streptococcus pneumoniae, which is the most common bacterial pathogen responsible for hospitalizations. Other bacteria, such as Haemophilus influenzae and Staphylococcus aureus, can also lead to pneumonia. Viral pneumonia, often caused by influenza viruses, respiratory syncytial virus (RSV), and coronaviruses, is another common form, and its severity can vary based on the viral strain and the individual’s overall health. Fungal pneumonia is less common and typically occurs in individuals with weakened immune systems, with fungi like Histoplasma, Coccidioides, and Cryptococcus causing infections.
    Show book
  • The Secret to Webinar Success - cover

    The Secret to Webinar Success

    Bradley Gray

    • 0
    • 0
    • 0
    The Secret to Webinar Success: The Essential Guide on How to Make Your Webinars More Successful. Learn How to Generate Traffic and Revenue Through WebinarsIt is important for a business to use webinars to interact with audiences and engage them with their brand. Most brands and businesses leverage webinars as part of content marketing strategies. A webinar can be educational, entertaining and engaging. Here are some useful tips that can be embedded into your marketing strategies to make webinars more successful.In this audiobook, you will learn everything about webinars and how you can use this tool to help your business grow and succeed. This audiobook will cover the following topics:- How to Make Money With Webinar Advertising- Webinar Marketing with Social Media- How to Generate Leads with a Webinar- How Affiliates Can Take Advantage of Webinar Marketing- How to Get Traffic Towards Your Webinar- How to Generate Revenue From a Webinar- Things You Need to Know Before Hosting a Webinar- How to Take Advantage of Remarketing of Your Webinar- How to Re-Examine Your Webinar Strategy- And many more!Webinars are the most efficient and highly effective tool for marketing. It is a powerful sales tool and the best way of providing all types of information to concerned people. To learn more, scroll up and click “add to cart” now!
    Show book
  • A Guide To Outsourcing - cover

    A Guide To Outsourcing

    Allieson Moore

    • 0
    • 0
    • 0
    A Guide To Outsourcing: Discover the Secrets of Effective Outsourcing That Will Allow You to Grow Your Business While Saving You Money and TimeIt’s no secret running an online business is hard work. It’s also no secret that many online businesses are a single-man effort, which makes handling all the tasks associated with the business not only difficult to manage, but incredibly time consuming, as well. Which kind of defeats one of the common reasons for starting an online business which is to free up more time to pursue other things. So the perfect solution is outsourcing employees who will help you accomplish tasks. Outsourced workers are considered independent contractors, so they are responsible for their own office, taxes, etc., and you are not required to provide any sort of benefits because they are notyour employees.In this audiobook, you will learn all about outsourcing, how it works, where to find outsource workers and how to cultivate mutually beneficial relationships with thecontractors to help your business flourish.This audiobook will cover the following topics:- Why Outsource Tasks in Your Online Business- How to Know When You’re Ready to Start Outsourcing- Websites to Use When Looking for Outsource Workers- How to Find Suitable Candidates- How to Assess Candidates- Tips for Successfully Working With an Outsource Worker- And many more!Your time is worth money, so it’s important to save it doing the tasks you are personally very good at and hire outsource workers for other less complicated tasks. If you want to learn more, scroll up and click “add to cart” now!
    Show book