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  Crucial Conversations - Make...

  Deaver Brown

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  Crucial conversations usually come at inconvenient times. This makes it even more important to recognize these conversations, in fact crucial moments, and be prepared to respond promptly according to your personal objectives and goals. Your second approach is to prioritize your needs so you can start to deal with the content of these conversations. Finally, you need to learn how to best perform and execute the tasks required. The author emphasizes that recognition is the number one thing to be alert for. If your personal objectives and goals are in alignment, you can have prioritize them and perform your part of the conversation the best you can. The author provides advice on all issues as well as 10 General Tips about how to maximize opportunity in reduce risk in your life by being prepared for these conversations when they arise. Keywords:Conversation, moments, Winesburg Ohio, Sherwood Anderson, Peter Drucker, Jack Welch, Oscar Wilde, conflict, negotiate, negotiations, conflict resolution, Thomas Perry, Pursuit, Getting to Yes, Mark McCormack, What You Didn't Learn at Harvard Business School, Roger Ury, Harvard Negotiation Project, Getting to Yes.

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  Good Power - Leading Positive...

  Ginni Rometty

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  One of the world's most respected leaders, former IBM CEO Ginni Rometty overcame childhood and financial struggles to embark on a groundbreaking career that took her from entry-level engineer to eight years as the first woman CEO of an iconic global company.Forty years in business and public advocacy taught Rometty the transformative power of leadership that blends authenticity, relationships, and curiosity with vision, rigor, and conviction. In her personable yet direct voice, Rometty reveals experiences that taught her how to orchestrate change for clients, companies, and communities. Her lessons and stories offer a blueprint for how we can all drive meaningful change in positive ways—a concept she calls "good power."The book begins with raw, vivid memories from Rometty's youth and early professional life as she reflects on the trauma and role models that influenced how she later thought about good power. Rometty then shares how she strived to use good power during her career and as a transformative CEO. Five principles—be in service of many stakeholders, build belief among skeptics, make tough choices, champion tech ethics and inclusion, be resilient—show how to navigate tension and build trust on the path to real change. She also shows how good power can scale to address urgent societal issues, even in our polarizing times.

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  Art of War The - The Army on the...

  Sun Tzu

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  The Army on the March - While encamping the army and observing signs of the enemy, pass quickly over mountains, and keep in the neighborhood of valleys. All armies prefer high ground to low and sunny places to dark.
  
  "If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle." ― Sun Tzu, The Art of War
  
  Sun Tzu wrote this classic book twenty-five hundred years ago, on a military strategy based on Chinese warfare and military thought.  It is composed of 13 chapters. Each one is devoted to an aspect of warfare and how it applies to military strategy and tactics. Since that time, these teachings have adapted for use in politics, business, and everyday life and stands immensely relatable in our contemporary world.

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  Revenue Disruption -...

  Phil Fernandez

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  The stagnant economic growth  of today has held businesses back from making the investments  needed to incite a revenue revolution.  Volatile financial  markets, lingering high unemployment and a sense of business  uncertainty are holding back the global  economy.   Revenue Disruption shows  companies how to ignite an economic  rebirth with a much broader business impact.  The predominant sales and  marketing model employed by businesses the world over is, at best,  obsolete.  At worst,  its totally dysfunctional.  Businesses should start  over with a completely new operating methodology based on a sales  and marketing approach that recognizes the global technological,  cultural, and media changes that have forever transformed the  buying and selling process.  This revenue  dysfunction would be problematic enough if it only caused  some companies to lag in terms of sales and marketing  efficiency.  The  dysfunctional state of todays corporate revenue creation  model results each year in businesses losing trillions of dollars  of top-line growth opportunities.  Revenue Disruption examines the causes and consequences of  these problems, and recommends real-world solutions to fix  them.  The book lays  out a detailed roadmap with which business people and companies can  fundamentally transform their sales and marketing performance and  win the 21st century revenue  battle.

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  Content Planning

  Aaron Nolan

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  Content Planning: Discover the Best Content Marketing Methods and Strategies That Can Help Establish Your Brand and Help Your Business SucceedThis statement, "If you don't plan, you plan on failing," has been around forever. Though he may have never stated it, Benjamin Franklin is commonly credited for this phrase. No matter where it comes from, this phrase remains and is repeated endlessly because it is, without a doubt, accurate. This applies to your content as well. Especially now when content is king and competition is tough. You need to rise above your competition and you can do that by providing quality content.In this audiobook, you will learn useful tips and strategies for effective content planning. You will learn how to come up with original and high quality content that can attract more clients and help build your brand.This audiobook will cover the following topics:- What is Content Planning- Purpose of Content Planning- Content Marketing Strategy- Brand Identity- And many more!To learn more, download your copy of this audiobook today!

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  Business Strategies - How to...

  Jay Lorin

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  Business Strategies:  How to Grow Your Business in 2020 to Make a Six Figure A Year

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