Reading in Business

Khalid M.Bahaa Eldid

Editorial: Obeikan

Sinopsis

WHO IS THIS BOOK FOR?

This book is for students of business administration in Saudi universities. It gives the students the essential language and terminologies of management, business and marketing. This book is also helpful to those working in jobs that prerequisite a background of management and marketing in English.

IF YOU ARE STUDYING FOR A CAREER IN MANAGEMENT OR MARKETING

The book will help you read and follow the meaning of the passages you read in Arabic. You will learn some of the terminologies of management and marketing and their definitions. The mini-dictionary will give the chance to look up their meanings in Arabic as well.

IF YOU ARE ALREADY WORKING IN MANAGEMENT OR MARKETING

The book gives you a variety of topics so you have the option either to go through the book on its present order of deal with the topics of your interest. The mini-dictionary and the translation provided of each passage will be of great help if you are working on your own.

THE MINI-DICTIONARY

The book includes a mini-dictionary at the back of the book. The dictionary contains about 1000 terms. The terminologies included in the dictionary are not confined to those mentioned in the book and thus giving the students a wealth of vocabulary relevant to their career.



العبيكان للنشر ٢٠١٧

Disponible desde: 05/07/2025.

Longitud de impresión: 116 páginas.

Empresa y economía

Otros libros que te pueden interesar

Culture Rules - The Leader's...

Mark Miller

Culture Rules is a clarion call for leaders around the world. The pandemic has magnified the essential role that culture plays in an organization's health, vitality, and sustainability—some passed the test with flying colors while others are seeing with fresh eyes, deeply rooted issues and challenges within their culture. 
 
 
 
After completing a global study with over 5,000 participants from ten countries, Mark Miller and his team have exposed the most predominant fissures and their fixes. Culture Rules showcases leaders and organizations who are building strong, enduring cultures. Most important, this book is not just another compilation of case studies. Culture Rules makes the case for why leaders should invest their time and energy on building culture and gives them three simple, actionable rules they must play by if they want to stay in the game and win! 
 
 
 
These rules and their accompanying best practices enable leaders to: clarify and communicate the organization's cultural aspirations, reinforce the aspiration through their daily activities, and maintain relevance and vitality by constantly enhancing their culture. When leaders play by these rules, their actions become more strategic and productive while giving their organization a huge gift—a place where untapped potential is released and transformed into performance.

Ver libro

Urban Land Markets - Dynamics...

Lyric Vale

Urban land markets are crucial to the development and expansion of cities, influencing everything from economic activity to social interactions and environmental sustainability. These markets function as the mechanism through which land is bought, sold, and leased, determining how space within urban areas is utilized. Understanding urban land markets involves exploring how land use is shaped by the interplay of demand, supply, policies, and market dynamics. This chapter delves into the foundational concepts of urban land markets, their historical development, and their significance in modern urban planning.
The historical context of urban land markets is essential to understanding their current structure and function. In the early stages of urbanization, land was primarily a commodity for agriculture, with little concern for the complexities of modern urban needs. As cities began to grow during the industrial revolution, urban land markets evolved to accommodate increasing populations and the demand for residential, commercial, and industrial spaces. The shift from agricultural use to urban development created new challenges in managing land distribution and urban expansion. Over time, urban land markets have adapted to accommodate the changing needs of societies, from the rise of real estate development to the creation of zoning laws aimed at regulating land use.
Urban land markets play a significant role in shaping the growth of cities, impacting everything from infrastructure development to housing affordability. Land is a finite resource, and the decisions made within urban land markets can either promote or hinder the expansion of urban spaces. The dynamics of these markets are influenced by several factors, including population growth, economic conditions, government policies, and technological advancements.

Ver libro

Money Matters - A Holistic...

Dan Desmarques

Money Matters: A Holistic Approach to Building Financial Freedom and Well-Being invites you on a profound journey of self-discovery and transformation, where the realms of wealth and spirituality converge to illuminate a path to holistic well-being. In this enlightening exploration, you will unravel the intricate tapestry of beliefs, emotions, and behaviors that shape your relationship with money and success. 
Through the lens of ethical wealth management and the cultivation of an abundance mindset, this book delves into the core principles of aligning financial goals with personal values and fostering a deep sense of purpose and integrity in your financial endeavors. Discover the transformative power of mastering your emotions around money as you embark on a journey of self-reflection and empowerment to reprogram your beliefs and attitudes about wealth. 
Drawing on the wisdom of behavioral economics and spiritual teachings, this guide offers practical strategies and insights for navigating the complexities of financial decision-making with clarity and mindfulness. Learn to transcend limiting beliefs, embrace a wealth mindset, and make conscious choices that lead to long-term prosperity and fulfillment. 
From the importance of exceeding expectations and achieving excellence in all endeavors to the transformative potential of aligning personal values with financial goals, this book provides a roadmap for creating a harmonious relationship with money and abundance. Embrace a holistic approach to financial well-being in which integrity, compassion, and purpose converge to guide you toward a life of prosperity and spiritual growth. 
Embark on a journey of self-discovery, empowerment, and transformation as you unlock the secrets of wealth and spirituality. Let this comprehensive guide be your companion as you navigate the intricate dance between money and meaning, leading you to a more fulfilling and prosperous existence.

Ver libro

Getting Customers - Easier...

James Sinclair

Getting Customers 
Easier, faster and for less money than you ever thought possible. 
Winning customers is the lifeblood of any business, yet so many people fail dismally at it. James Sinclair knows how it's done - In 15 years he has built a one-man business as a children's clown into a multi-million-pound enterprise with a network of companies and over 400 employees. In the book he lets eager business owners into his secrets for getting the right customers, fast, to make their businesses grow. 
Discover:How to choose and target the right customers.How to identify the right message.How to use the right media.How to use design to gain customers.How to use words to get attention.How to build - and use - a customer database list that WORKS.

Ver libro

Unleash Your Awesome - How to...

Daria Williamson

Are you ready to unleash your awesome? 
Drawing on strengths research and real-world experience, Daria Williamson has created this practical, easy-to-implement handbook to help you to get clarity on what you love, what you’re great at, and how you can achieve more without sacrificing your wellbeing. 
Built for motivated, busy people, Unleash Your Awesome is full of simple exercises you can use to identify and leverage your strengths, and create the kind of life and work you’ve been dreaming of. 
It will help you: 
●      Uncover and identify your unique strengths and weaknesses. 
●      Make smarter decisions about where to invest your time, energy, and effort. 
●      Transform boredom and burnout into brilliance. 
If you want to find more fulfilment in your life and work, and create outstanding results while looking after your wellbeing, then it’s time to hone your strengths and unleash your awesome.

Ver libro

How to Unleash Your Airbnb’s...

Frank Eberstadt

Your Airbnb property isn't just bricks and mortar—it's a treasure chest of untapped potential. If you only had the right map to guide you, imagine the possibilities.  
You could unlock your property's full potential, transform your Airbnb business into a consistent income generator, and finally leave behind the days of just scraping by. 
This is where Frank Eberstadt steps in. He’s back with his latest book that promises to be the companion that steers you beyond Airbnb basics and puts you confidently in the driver's seat. 
Inside, you will discover:  
●    How to research your market effectively and outsmart your competition – identify your unique selling proposition and elevate your Airbnb above the competition! 
●    An arsenal of advanced pricing strategies tailored for different seasons and property types – navigate the tumultuous tides of seasonal demands and make sure your rental rates are always on point 
●    The magic of transitioning and diversification to ensure consistent income – you no longer need to worry about slow seasons 
●    The power of data analytics and metrics to make informed business decisions – drive informed decisions to boost your income 
●    Tips and tricks to optimize your Airbnb listing and attract more bookings – make your listing so appealing that guests can’t resist clicking “book now”! 
●    Secrets to building a stellar reputation and becoming a beloved Superhost – charm your guests and earn glowing 5-star reviews with ease! 
●    Techniques to automate your Airbnb business and save valuable time – imagine spending less time on admin and more time enjoying the fruits of your success 
And much more!

Ver libro