Altri libri che potrebbero interessarti

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  Romance Your Brand - Building a...

  Zoe York

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  “Genre fiction series are the bread and butter of mid-list writers. For many, they make the difference between a writing dream and a writing career.” Zoe York/Ainsley Booth, USA Today and New York Times bestselling author 
  For the first time ever in print, Zoe York breaks down how she plans a series—something she has done ten times over. Romance Your Brand is an adaptation of an intensive four-week course, now available to authors everywhere.  
  This book covers: 
  •high-concept pitches 
  •taglines and blurbs 
  •world building and casts of characters 
  •writing the first book in a series 
  •finding comparable series and covers 
  •how to write towards future marketing 
  •and why ALL OF THE ABOVE should be considered before you write a single word

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  10 How To Make Money With...

  Thomas Fredrick

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  A newsletter is a publication that contains specialized information which is current and usually cannot be found elsewhere. There are thousands of people in this country, many of them with no writing ability whatsoever, who are making incredible profits with simple four-, six- and eight-page newsletters! And you can too. You can start a newsletter with virtually no overhead and a small amount of capital, and you can build up to making profits in the six-figure bracket.

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  Wall Street's War on Workers -...

  Les Leopold

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  Layoffs upend people’s lives, cause enormous stress, and lead to debilitating personal debt. The societal harm caused by mass layoffs has been known for decades. Yet, we do little to stop them. Why? Why do we allow whole communities to be destroyed by corporate decision-makers? Why do we consider mass layoffs a natural, baked-in feature of modern financialized capitalism? In Wall Street’s War on Workers, Les Leopold, co-founder of the Labor Institute, provides a clear lens with which we can see how healthy corporations in the United States have used mass layoffs and stock buybacks to enrich shareholders at the expense of employees. With detailed research and concise language, Leopold explains why mass layoffs occur and how our current laws and regulations allow companies to turn these layoffs into short-term financial gains. Original and insightful, Wall Street’s War on Workers places US labor practices in the broader context of our social and political life, examining the impact financial strip-mining and legalized looting are having on party politics, destroying the integrity of democratic institutions. Leopold expertly lays out how the proliferation of opioids coupled with Wall Street’s destruction of jobs in West Virginia, Pennsylvania, Michigan, and Wisconsin have led to widespread mass layoff fatalism. Democrats have unarguably lost the longstanding support of millions of urban and rural workers, and Leopold points out how party leaders have been wrong about the assumption that the white working class is becoming less progressive and motivated to abandon the Democratic Party by reactionary positions on divisive social issues. With deep analyses, stark examples, and surprisingly simple proactive steps forward, Leopold also asserts that: - Surviving and thriving in a competitive global economy does not require mass layoffs. - A new virulent, financialized version of American capitalism is policy driven. - To end mass layoffs, Wall Street’s domination of our economy must end. - The accepted “wisdom” about white working-class populism is wrong. - Ending stock buybacks and changing corporate officers’ pay structures could eliminate mass layoffs. - Mass layoffs are not the result of inevitable economic “laws” or new technologies like artificial intelligence. Both groundbreaking and urgent, Wall Street’s War on Workers not only offers solutions that could halt mass layoffs but also offers new hope for workers everywhere.

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  Business Consulting

  IntroBooks Team

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  The business world is very challenging and it requires experts and consultants which work outside the environment of the business who can bring in new ideas and suggestion for improvement. The business consulting crash course is aimed at helping the students gain that insight to tackle these problems objectively. These crash courses are designed with the idea to enable the students to face the challenges faced by the organizations. The students would require a lot more than just organizational skills to survive in the fierce and competitive world. The business world will not be informed in time about the upcoming challenge and thus the students cannot be equipped with the knowledge that they possess right now. What is needed is the extensive knowledge of various different businesses expects where the consultants can add value to the discussions. The crash course thus provides a highly thought-provoking and challenging environment to the students to get the experience of a real and tough business environment.

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  A Passion to Win

  Peter Knobler, Sumner Redstone

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  A titan of modern media, Sumner Redstone shares how he became the head of one of the world’s great media empires and one of the richest men in the entertainment business.In one of the most fascinating and eye-opening business autobiographies written, Sumner Redstone shares the unvarnished story of how he overcame significant obstacles on his trek to build a vast media and entertainment engine.A Passion to Win gives a riveting look behind the scenes at the highly charged negotiations that won Redstone both Viacom and Paramount, revealing the intense business calculations and strong emotions of Redstone’s head-to-head confrontations with adversaries such as Barry Diller and H. Wayne Huizenga.In a book that shows readers what it takes to win, Redstone shares the rollercoaster journey that led him to become the head of a wildly successful company and the mind behind the revolution of the video industry.

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  The Power of Positive Thinking...

  Scott W. Ventrella

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  “A fresh perspective on work and life . . . [a] highly reassuring volume that makes Dr. Peale’s mission surprisingly fresh.” —Publishers Weekly 
   
  One of the most powerful forces in business today is the positive psychology movement—overcoming self-defeating attitudes and developing our talents and positive traits. Much of the new thinking, in fact, stems directly from the concepts in Norman Vincent Peale’s great classic bestseller, The Power of Positive Thinking, which has been translated into forty-two languages and has sold over 22 million copies. 
   
  Now, after years of extensive research and field testing, working in cooperation with the Peale Center and major corporations nationwide, Scott Ventrella has adapted those concepts into a systematic program for people in business to achieve greater levels of personal and professional performance. The Power of Positive Thinking in Business provides a practical way for each of us to develop and actually strengthen the ten traits of a positive thinker. Inevitably, our performance rises to new levels when we learn how to overcome negative attitudinal barriers such as fear, lack of self-confidence, and low self-esteem, and instead develop the traits that characterize a positive thinker: optimism, enthusiasm, belief, integrity, courage, confidence, determination, patience, calmness, and focus. Together, rational thinking and the ten traits of a positive thinker can turn defeatist behavior into productive actions that will overcome the toughest of challenges with powerful, positive results. 
   
  Best of all, these practical yet powerful concepts are applicable to businesspeople at all levels, disciplines, and functions within an organization, and have been adapted to appeal to people of all faiths.

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