Outros livros que poderiam interessá-lo

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  TV Lobotomy The Scientific Truth...

  Michel Desmurget

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  "TV unleashes the imagination and feeds intelligence." • "A child deprived of TV risks social isolation." • "TV dumbs you down." • "TV makes you obese." It seems that everything—and its opposite—has already been said about TV. But what is it really? How can we distinguish between the radical "No TV" of some and the supposedly entertaining virtues touted by others? Michel Desmurget, a doctor in neuroscience, has sifted through and synthesized thousands of research articles published over the last fifty years in the most rigorous international journals. The conclusion is unequivocal—we must stop watching television for good, whatever the program. All content, even that meant to teach, can never come close to any other learning method. The data is clear—television viewing is detrimental to school performance. For a child in elementary school, for example, every hour spent daily watching television increases the likelihood that he or she will one day leave the school system without any qualifications. For specialists, there is no doubt that television has a negative influence, not only on intellectual development but also on behavior. Thus, certain eating disorders (anorexia, bulimia) are related to a frantic consumption of—television programs! In short, watching television has an impact on our life expectancy. However, the harmful impact of this risk is largely underestimated, because of the large sector of the public exposed to television (more than 85% of Western households have at least one television set), and because of a debate on the subject that has become inaudible and confused. Moreover, the results of the research initiated by the big media groups on the subject remain "proprietary," i.e., closed to the general public. Believing that we is facing a real public health problem, Michel Desmurget wants to act as a responsible scientist—with a clear, concise and rigorously referenced book, the message cannot go unnoticed. Michel Desmurget is a doctor of neuropsychology. He attended several major American universities (MIT, Emory, UCSF) and is now a research director at INSERM in cognitive neuroscience. He is particularly interested in the problems of brain organization and plasticity. He is the author of the book TV Lobotomy (Max Milo, 2022), which is based in part on his personal history. Exasperated by having to constantly justify the choice not to have television at home—and to prevent his children from having access to it—and not to be seen as a sociopath in the eyes of those around him, he has done a massive job to argue his point. 
  This audiobook is read by a synthesized voice.

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  Archaeopteryx The: The History...

  Editors Charles River

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  The massively popular 1990 novel Jurassic Park by Michael Crichton and its subsequent movie adaptations led to a huge resurgence in interest in dinosaurs and the prehistoric world. That interest continues to the present day, even though most of the dinosaurs in Jurassic Park weren’t actually from the Jurassic period. Triceratops, Velociraptor, Tyrannosaurus Rex and the huge sauropods such as Brachiosaurus that feature in the book and movies all actually belong to the Late Cretaceous period, more than 40 million years after the end of the Jurassic. Regardless, certain kinds of dinosaurs remain instantly recognizable. 
  	The movie also popularized pterodactyls, and the concept of flying dinosaurs fascinates people. There is no doubt that Archaeopteryx, which lived over 150 million years ago, was one of the earliest birds or avialans (bird-like creatures), and when the first fossil of it was discovered, it was hailed as a potential missing link between dinosaurs and birds. The name Archaeopteryx comes from Greek, the word for “ancient” and the term for “wing” or “feather.” The creature is occasionally referenced by the German, “Urvogel,” which literally means “primeval bird.” From the known species of Archaeopteryx, the creature grew no longer than half a meter (20 inches), including its long, bony tail. Despite its bird-like appearance, scientists point out that the genus has far more in common with the dinosaurs of its day than with the thousands of bird species of our modern age. 
  	Over time, however, others would argue it was actually the missing link between birds and other reptiles. Meanwhile, the debate over whether it was the first avialan came and went, as it was discovered to not be the first.

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  Plastic Eaters and Turbo Trees -...

  Tara Shirvani

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  Trees that bind ten times more CO2 than those previously known or bacteria that simply eat up the plastic floating in the sea: Synthetic biology is one of the great opportunities to save the world. Tara Shirvani portrays this young scientific discipline that is fundamentally changing all of our lives in an exciting and easy-to-understand manner. It shows what benefits we can all derive from it now.

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  DesignedUp - A Designer's Guide...

  Emma Carter

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  DesignedUp is a practical, inspiring guide for modern designers working at the intersection of technology, consultancy, and agency life. It’s written for practitioners who choose to plot their own path across complex organisations, balancing competing priorities while striving to make meaningful impact. 
   
  Praised by John Maeda, VP of Design and Artificial Intelligence at Microsoft, as a refreshing antidote to career stagnation, and by Jeff Gotthelf, author of Lean UX and Sense & Respond, as a roadmap to redesigning how organisations work, DesignedUp tackles a challenge many designers know well: being undervalued, misunderstood or sidelined in tech-led environments. 
   
  When design is treated as a “nice extra” rather than a strategic driver, influence is lost. DesignedUp shows you how to change that. 
   
  Drawing on frameworks, methods, and real-world stories from global technology and design leaders, including Rebecca Parsons at Thoughtworks, Andreas Markdalen at frog, Lauren Pleydell-Pearce at PwC UK, and Andy Polaine, formerly of Fjord, this book shows you how to: 
   
  Harness your strengths 
  Speak the language of business and technology 
  Influence engineers, stakeholders, and executives 
  Make compelling design arguments that resonate 
  Turn leaders into design champions 
   
  DesignedUp helps you move from the margins to the centre, so design doesn’t just get a seat at the table, it reshapes it!

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  21st-Century Yokel

  Tom Cox

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  Thick with owls and badgers, oak trees and wood piles, scarecrows and ghosts, and Tom Cox's loud and excitable dad, this book is full of the folklore of several counties the ancient kind and the everyday variety as well as wild places, mystical spots and curious objects. Emerging from this focus on the detail are themes that are broader and bigger and more important than ever.
  Tom's writing treads a new path, one that has a lot in common with a rambling country walk; it's bewitched by fresh air and big skies, intrepid in minor ways, haunted by weather and old stories and the spooky edges of the outdoors, restless and prone to a few detours, but it always reaches its destination in the end.

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  Bombing to Win - Air Power and...

  Robert A. Pape

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  “Bombing to Win is a critically important book.” —Navel War College Review 
   
  From Iraq to Bosnia to North Korea, the first question in American foreign policy debates is increasing: Can air power alone do the job? Robert A. Pape provides a systematic answer. 
   
  Analyzing the results of over thirty air campaigns, including a detailed reconstruction of the Gulf War, he argues that the key to success is attacking the enemy’s military strategy, not its economy, people, or leaders. Coercive air power can succeed, but not as cheaply as air enthusiasts would like to believe. 
   
  Pape examines the air raids on Germany, Japan, Korea, Vietnam, and Iraq as well as those of Israel versus Egypt, providing details of bombing and governmental decision-making. His detailed narratives of the strategic effectiveness of bombing range from the classical cases of World War II to an extraordinary reconstruction of airpower use in the Gulf War, based on recently declassified documents. 
   
  In the first major book since the Vietnam War on the theory and practice of airpower and its political effects, Robert A. Pape helps policy makers judge the purpose of various air strategies, and helps general readers understand the policy debates. 
   
  This audiobook is expertly read by Lee Goettl, with audio engineering by Sam Platt. It was produced and published by Echo Point Books & Media, an independent bookseller in Brattleboro, Vermont. 
   
  PLEASE NOTE: The audiobook includes a supplemental PDF. It will be provided on purchase.

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