Outros livros que poderiam interessá-lo

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  Content is King - The Complete...

  Laura Briggs

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  Your brand is unique. Your website content should be, too. 
   
   
   
  Many businesses believe they know what sets their brand apart from the competition, only to discover they aren't connecting with their audience. With Content is King as your guide, you'll uncover your accurate Unique Value Proposition, so you can reach the customer-base that's been searching for you. Learn to craft quality, authentic content that converts window-shoppers into returning customers. 
   
    
   
  In an increasingly digital age, website content is the pinnacle launch pad that prompts your audience to act. Establish your brand values, determine the needs of your niche audience, and curate a website that highlights the exclusive opportunities only you can offer with Content is King as your go-to handbook. 
   
   
   
  Discover how to: build your content marketing strategy from scratch; define your Unique Value Proposition and tell your own story; navigate Search Engine Optimization and direct high-volume traffic to your platform; and discern your buyer's journey to customize and enhance your patron's experience. 
   
   
   
  Take your content to new heights with top-grade editorial, today!

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  Inside the Britannic -...

  Simon Mills

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  The Olympic Class ships were intended to be the greatest liners to ever sail the oceans, but the Britannic sank only four years after her sister ship the Titanic. While the wreck of the Titanic is two miles below the surface and rapidly deteriorating, the Britannic is much more accessible (only 400 ft down) and remains largely intact. One of the largest passenger ships ever to have sunk, her wreck presents a unique opportunity to explore the interior of the Olympic Class liners, and examine areas which on the Titanic simply no longer exist. 
   
   
   
  Simon Mills bought the wreck of the Britannic in 1996 and has spent more time exploring it than anyone else. Inside the Britannic is the sum of decades of work covering every inch of the shipwreck as he searches for answers to century-old questions, and discovers new mysteries to solve. Simon takes a forensic approach but this book is more than just the autopsy report of a ship. 
   
   
   
  The Britannic may have been lost over a century ago, but Simon Mills's fascinating new book gives everyone unparalleled access to rediscover her.

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  Radiolab: Mixtape - How The...

  Radiolab

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  Before the podcast and the smartphone, there was the cassette tape and the Walkman — two devices that, although not considered much today, were revolutionary. They were recordable, rewritable, spliceable, compact, and mobile. For the first time, they allowed you to move through the world and listen to a voice speaking only to you. These cassette tapes brought us together, pulled us apart, and forever changed how we say those three simple words, ‘I love you.’ In five episodes from around the world, Mixtape explores the impact the cassette had and continues to have today.

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  Red Dead Redemption - History...

  Esther Wright, John Wills

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  While the Western was dying a slow death across the cultural landscape, it was blazing back to life as a video game in the early twenty-first century. Rockstar Games' Red Dead franchise, beginning with Red Dead Revolver in 2004, has grown into one of the most critically acclaimed video game franchises of the twenty-first century. Red Dead Redemption: History, Myth, and Violence in the Video Game West offers a critical, interdisciplinary look at this cultural phenomenon at the intersection of game studies and American history. 
   
   
   
  Drawing on game studies, western history, American studies, and cultural studies, the authors train a wide-ranging, deeply informed analytic perspective on the Red Dead franchise—from its earliest incarnation to the latest, Red Dead Redemption 2 (2018). Their intersecting chapters put the series in the context of American history, culture, and contemporary media, with inquiries into issues of authenticity, realism, the meaning of play and commercial promotion, and the relationship between the game and the wider cultural iterations of the classic Western. The contributors also delve into the role the series' development has played in recent debates around working conditions in the gaming industry and gaming culture.

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  Popular Scientific Lectures

  Ernst Mach

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  This recording has been digitally produced by DeepZen Limited, using a synthesized version of an audiobook narrator’s voice under license. DeepZen uses Emotive Speech Technology to create digital narrations that offer a similar listening experience to human narration.  
   
  Ernst Mach was a Moravian-born Austrian physicist and philosopher, who contributed to the physics of shock waves. The ratio of one's speed to that of sound is named the Mach number in his honor. As a philosopher of science, he was a major influence on logical positivism and American pragmatism. Through his criticism of Newton's theories of space and time, he foreshadowed Einstein's theory of relativity.Included in this compilation are a set of scientific lectures that were intended to popularize science in the late 19th and early 20th century. Now in the twenty-first century, and scientific literacy falling to an all-time low, a call to popularize science could not be more needed.

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  This Book May Cause Side Effects...

  Helen Pilcher

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  Illness is not simply a matter of biology. Our thoughts, conscious or otherwise, can make us feel pain or become unwell. If you experienced side effects from your Covid vaccine, the chances are that these were caused by your belief that you would experience them. When a nurse tells you 'this is going to hurt', it generally does - but perhaps it shouldn't. 
   
  In this revelatory study, neuroscientist Helen Pilcher explores the hidden impact of the 'nocebo effect' - the placebo's evil twin. Medical studies have proven the nocebo effect to cause pain, nausea, paralysis, seizures, and even blindness. The nocebo effect impacts how we grow sick and grow old, explains why people who don't have food allergies have dietary intolerances, and why adults and teenagers are equally susceptible to catching tics through social media. 
   
  From Havana Syndrome to hex deaths, chronic pain and mystery illnesses, this book explains what happens when illness, psychology and society meet - and shows us what we can do to become less ill and more well.

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