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Pricing Strategies - Mastering the Art of Pricing Strategies for Profit and Success - cover

Pricing Strategies - Mastering the Art of Pricing Strategies for Profit and Success

Fouad Sabry

Publisher: One Billion Knowledgeable

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Summary

What is Pricing Strategies
 
When it comes to selling a product or service, a company has a number of different pricing techniques at its disposal. The top executives of a firm must first assess the company's price position, pricing segment, pricing capabilities, and competition pricing reaction strategy before they can choose which pricing strategy will be the most beneficial for the company. Pricing strategies and tactics varies not only from one company to the next, but also from one nation to another, from one culture to another, from one industry to another, and over the course of time, as a result of the maturation of industries and marketplaces as well as wider economic conditions.
 
How you will benefit
 
(I) Insights, and validations about the following topics:
 
Chapter 1: Pricing strategies
 
Chapter 2: Monopoly
 
Chapter 3: Price discrimination
 
Chapter 4: Product bundling
 
Chapter 5: Pricing
 
Chapter 6: Product differentiation
 
Chapter 7: Porter's five forces analysis
 
Chapter 8: Price skimming
 
Chapter 9: Cost-plus pricing
 
Chapter 10: Porter's generic strategies
 
Chapter 11: Barriers to entry
 
Chapter 12: Yield management
 
Chapter 13: Non-price competition
 
Chapter 14: Rebate (marketing)
 
Chapter 15: Dynamic pricing
 
Chapter 16: Value-based pricing
 
Chapter 17: Marketing channel
 
Chapter 18: Premium pricing
 
Chapter 19: Pay what you want
 
Chapter 20: Customer cost
 
Chapter 21: Types of e-commerce
 
(II) Answering the public top questions about pricing strategies.
 
(III) Real world examples for the usage of pricing strategies in many fields.
 
Who this book is for
 
Professionals, undergraduate and graduate students, enthusiasts, hobbyists, and those who want to go beyond basic knowledge or information for any kind of Pricing Strategies.
Available since: 02/04/2024.
Print length: 264 pages.

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