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  Competitive Success - Building...

  Arjan Singh

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  Don’t walk onto the business battlefield without the weapons and plan you need to win. 
  In dynamic, fiercely competitive markets you must have confidence in your business strategy, especially when the future of your company is at stake. Rather than make untested, unilateral decisions, war game strategies with your leadership team in a safe workshop environment. In Competitive Success: Building Winning Strategies with Corporate War Games, Arjan Singh, a top competitive intelligence (CI) expert consultant, shows you how to build winning strategies step-by-step. Through engaging, interesting anecdotes gleaned by running over 200 war games for top Fortune 500 corporations, Singh demonstrates how war gaming helps these companies maintain competitive success. After reading this book, you’ll have a tested, actionable plan that you and your team will be eager to move forward on with confidence and unity. 
  Author Arjan Singh has advised 68 of the Top 100 companies in the Fortune Global 500 list in building winning strategies. With over twenty-six years of experience, Singh is an expert in helping companies develop data-driven strategies through war games, strategic and competitive analysis, scenario planning and building business early warning systems that deliver significant impact. He is an Adjunct Professor of Marketing and Global Consulting at Southern Methodist University (SMU) COX School of Business and lives in Scottsdale, Arizona with his wife and two children.

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  Ridiculously Easy to Do Business...

  David Avrin

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  To future-proof your business, you need to do more than merely offer high-quality and great service. You need to become Ridiculously Easy to Do Business With. This practical guide offers over two dozen categories of policies and behaviors that cause "friction" (frustration) for your customers and clients. If left unaddressed, you will undoubtedly see a steady exodus of customers as they seek more accommodating and aligned alternatives. Customers will leave you for competitors if you give them a reason to. 
   
   
   
  In this book, you will learn why it's critically important for you to become Ridiculously Easy for customers or prospects to have speedy access to service, answers, response, resolution, and delivery; understand why speed has become a primary driver for customer choice; try before they buy—without having to give you their credit card!; customize their order or choose their customer journey; see the price without going through pages of online text or meet with a sales rep; remember what they are paying for, and why they chose you in the first place; cancel a subscription, return an item, or change their mind so you can keep the relationship and sell them something else down the road; and trust you, the process, and others who have shared their buying experience online.

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  Entrepreneurial Leap Updated and...

  Gino Wickman

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  You've thought about starting your own business . . . but how can you decide if you should really take the leap? 
   
   
   
  You need answers, not bullshit. This book has them. 
   
   
   
  Entrepreneurial Leap, Updated and Expanded Edition is an easy-to-use guide that will help you decide if entrepreneurship is right for you—because success as an entrepreneur depends on far more than just a great idea and a generous helping of luck. 
   
   
   
  In this three-part book, Gino Wickman, bestselling author of Traction, reveals the six essential traits that every entrepreneur needs in order to succeed, based on real-world startups. If these traits ring true for you, you'll get a glimpse of what your life would look like as an entrepreneur. What's more, Wickman will help you determine what type of business best suits your unique skill set and provide a detailed roadmap that will accelerate your path to startup success. 
   
   
   
  Packed with real-life stories and practical advice, Entrepreneurial Leap, Updated and Expanded Edition is a simple how-to manual for BIG results. 
   
   
   
  Should you take the leap toward entrepreneurship? Find out today and let tomorrow be the first step in your new journey, whatever shape it may take.

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  Make A Difference - In the lives...

  Dr. Larry Little

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  Do you ever feel like you aren’t connecting with someone in your life? Maybe it’s an employee, a co-worker, a boss, or a business partner. Maybe it’s a spouse, a child, a parent, or a friend. The truth is, at some point, we all struggle to maintain good relationships with the people with whom we live our lives. Healthy relationships don’t “just happen,” but rather are intentionally grown through work, investment, and dedication to connecting with another person where they are. Dr. Larry Little has made it his life’s work to help people cultivate healthy relationships, and this mission led him to write Make A Difference, the first book that inspired the four-part EAGLE Leadership Series. His model of creating self-awareness that leads to “others-awareness” has led thousands of individuals to grow meaningful and positive relationships with the people they love, live with, and lead. Make A Difference is powerful in its simplicity, and will walk you through a proven process of connecting with others by equipping you with the tools that you need to truly begin investing in the important relationships in your life. Dr. Little guides you to lead yourself and others better by choosing to intentionally invest in relationships. You can Make A Difference.

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  Under the Influence - Putting...

  Robert H. Frank

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  From New York Times bestselling author and economics columnist Robert Frank, an audiobook narrated by Trevor White about bold new ideas for creating environments that promise a brighter future
  
  Psychologists have long understood that social environments profoundly shape our behavior, sometimes for the better, often for the worse. But social influence is a two-way street—our environments are themselves products of our behavior. Under the Influence explains how to unlock the latent power of social context. It reveals how our environments encourage smoking, bullying, tax cheating, sexual predation, problem drinking, and wasteful energy use. We are building bigger houses, driving heavier cars, and engaging in a host of other activities that threaten the planet—mainly because that's what friends and neighbors do.
  
  In the wake of the hottest years on record, only robust measures to curb greenhouse gases promise relief from more frequent and intense storms, droughts, flooding, wildfires, and famines. Robert Frank describes how the strongest predictor of our willingness to support climate-friendly policies, install solar panels, or buy an electric car is the number of people we know who have already done so. In the face of stakes that could not be higher, the book explains how we could redirect trillions of dollars annually in support of carbon-free energy sources, all without requiring painful sacrifices from anyone.
  
  Most of us would agree that we need to take responsibility for our own choices, but with more supportive social environments, each of us is more likely to make choices that benefit everyone. Under the Influence shows how.

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  From Bad To Badass - Forging the...

  Michelle D. Reines

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  In today’s reality, fast-paced business maneuvers sometimes find us placed in leadership positions when we’re not quite ready. What if the roadmap to forging unstoppable leadership skills is easier than you think? What if navigating this roadmap could actually be fun, simple, impactful, and sustainable? 
  By following the lessons in From Bad to Badass: Forging the Unstoppable Leader, those who have been thrust into management—whether by design or accident—can learn to lead with greater competence and confidence, resulting in more podium finishes for them and their teams. Whether you’re running a two-person office, a corporation, or a virtual global team, you’ll walk away with new ideas and a new attitude to transform your leadership game. 
  In this unfiltered autobiography, leadership coach Michelle Reines reveals the most impactful lessons she has learned during her meteoric rise into management that left her dangerously close to being trampled by the “bull.” Reines shares how getting the people-parts of leadership right helps leaders—whether seasoned or emerging-rise above challenges—make a lasting impact and leave a legacy of unstoppable leadership that develops and inspires a future generation of leaders. 
  Who is this book for? Perhaps you're an up-and-coming leader, entrepreneur, or someone who's received a few bruises of your own and want to take your leadership competencies to the next level. #IntentionallyUnconventional #LeadershipisNotOneSizeFitsAll #ServingEveryDayHeroesWhoLead UNSTOPPABLE BADASS LEADERSHIP 
  Being badass as a leader means becoming an unstoppable force in the world of leadership. – Michelle Reines

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