Altri libri che potrebbero interessarti

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  Death to Beauty - The...

  Eugene M. Helveston

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  In the 1970s, Dr. Alan Scott sought to selectively weaken eye muscles to treat strabismus (when one or both eyes are misaligned) without surgery. After failed attempts with other agents, Scott developed a method to stabilize the bacteria that causes botulism, culminating in a drug that eventually became known as Botox. 
   
   
   
  In Death to Beauty, Eugene M. Helveston, MD, follows the unlikely story of botulism's 1817 discovery in contaminated German sausages, to its use in military and research facilities, to Scott, an ophthalmologist who aimed to safely use the drug in humans. Scott struggled alone as an unknown in the pharmaceutical industry, searching for clinical trial financing and FDA approval, which he achieved at a fraction of the billions big pharma usually spends to bring a drug to market. Eventually, the company Allergan bought him out, capitalizing on the possibilities for cosmetic uses. Scott's formula was renamed "Botox" and reached annual sales in the billions. After the sale, Scott received no further compensation from Botox sales and remained the same unassuming man. 
   
   
   
  A fascinating walk through the intricate history of how the world's deadliest toxin starting as a treatment for crossed eyes became a routine tool for the cosmetic industry, Death to Beauty will make you rethink success, beauty, and deadly bacteria.

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  The First Three Minutes - A...

  Steven Weinberg

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  A Nobel Prize-winning physicist explains what happened at the very beginning of the universe, and how we know“Science writing at its best.” ―New York Review of Books   Our universe has been growing for nearly fourteen billion years. But almost everything about it can be traced back to what happened in just the first three minutes of its existence. In this book, Nobel Laureate Steven Weinberg describes in wonderful detail what happened in these first three minutes. It is an exhilarating journey that begins with the Planck Epoch―the earliest period of time in the history of the universe―and goes through Einstein's Theory of Relativity, the Hubble red shift, and the detection of the cosmic microwave background. These incredible discoveries all form the foundation for what we now understand as the "standard model" of the origin of the universe. Clearly and accessibly written,The First Three Minutes is a modern-day classic, an unsurpassed explanation of where it is that everything really comes from.

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  Origins of Everything in 100...

  David Bercovici

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  Covering 13.8 billion years, a calculatedly concise, wryly intelligent history of everything, from the Big Bang to the advent of human civilization 
  With wonder, wit, and flair—and in record time and space—geophysicist David Bercovici explains how everything came to be everywhere, from the creation of stars and galaxies to the formation of Earth’s atmosphere and oceans to the origin of life and human civilization. Bercovici marries humor and legitimate scientific intrigue, rocketing listeners across nearly fourteen billion years and making connections between the essential theories that give us our current understanding of topics as varied as particle physics, plate tectonics, and photosynthesis. Bercovici’s unique literary endeavor is a treasure trove of real, compelling science and fascinating history, providing both science lovers and complete neophytes with an unforgettable introduction to the fields of cosmology, geology, climate science, human evolution, and more.

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  How to Swing Trade - The...

  Robert Connally

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  Working from home is all about flexibility and freedom, yet few opportunities will give as much flexibility and freedom as trading will.Do you want to learn the best trading strategies in a clear and simple way? Keep reading...Swing trading is one of the more readily accessible trading styles, though it does take practice to perfect. Once mastered, price reversal patterns are easily observed, and trading requires only a rudimentary knowledge of technical analysis.But what if you could live the exciting life of a day trader with less pressure and far less risk? It turns out you can! We are talking about the intriguing and far less talked world of swing trading!Swing trading let's you trade stocks without having a lot of upfront capital, and with far lower risk. Yet it gives you the tastes of being an active trader that you crave.Find out how to get started today: Scroll the top of the page and select the "Buy Now" button!

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  Modern Education

  Dr. David K. Ewen

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  Get ready to embark on an adventure that will shatter the conventional boundaries of learning and transport you to a world of immersive experiences that will awaken your curiosity and deepen your understanding. Discover how these immersive learning experiences can revolutionize your educational journey, transforming the way you engage with complex subjects and unlocking your full potential.In this book, we put personalized learning in the spotlight, giving you the power to shape your educational experience according to your unique needs and preferred learning style. With customized instruction and adaptive content, you'll have the tools to explore and master subjects at your own pace, unleashing your true learning capabilities.While the possibilities of immersive learning are thrilling, we understand that challenges may arise during implementation. But don't be discouraged - this book equips you with valuable insights and strategies to overcome any obstacles. By addressing concerns related to accessibility, costs, and potential disorientation, you can confidently navigate the path towards immersive education.We dive deeper into the extraordinary potential of virtual field trips, medical education, language learning, and engineering education. Prepare to be transported to historical landmarks, witness complex medical procedures firsthand, engage in interactive language conversations, and dive into the world of virtual engineering design. Through real-life examples and case studies, you'll witness how these immersive experiences enrich learning, empower exploration, and cultivate vital skills.But the adventure doesn't end there. This book offers a glimpse into the future of VR/AR in education, allowing you to envision the limitless possibilities that lie ahead. As technology evolves, we explore the emerging trends, advancements, and pedagogical approaches that will shape the educational landscape. Join us as we unlock the door to the future, where immersive ex

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  Expressly Human - Decoding The...

  Tim Barber, Mark Changizi

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  Over billions of years of evolution, animals have become increasingly sophisticated and increasingly sentient. In the process, they evolved emotions, which helped improve their odds of survival in complex situations. These emotions were, at first, purely internal. But at some point, social animals began expressing their emotions, in increasingly dramatic ways. These emotional expressions could accurately reflect internal emotions (smiling to express happiness)—or they could be quite different (smiling to cover up that you're actually furious, but can't tell your boss that). 
   
   
    
  Why did once-stone-faced animals evolve to be so emotionally expressive—to be us? The answer, as evolutionary neurobiologist Mark Changizi and mathematician Tim Barber reveal, is that emotional expressions are our first and most important language—one that allows us, as social animals, to engage in highly sophisticated communications and negotiations. 
   
   
    
  Expressly Human introduces an original theory that explains, from first principles, how the broad range of emotional expressions evolved, and provides a Rosetta Stone for human communication. It will revolutionize the way you see every social interaction, from deciding who gets the last slice of pizza to multimillion-dollar business negotiations, and change your definition of what makes us human.

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