Outros livros que poderiam interessá-lo

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  I Wonder… - The Science of...

  J. D. Rhodes

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  I Wonder… explores imagination and its leadership of thought. Creative and unexpected, it is designed to inspire more widespread usage, placing imagination on an equal footing with knowledge, judgment and the feelings that can overwhelm both.
  
  
  
  J D Rhodes identifies the paradox that this highly admired skill is too often seen as remote or merely peripheral, leading to tragic waste or lost opportunity. Through years of action research, encouraging creativity within the more agile organisations, Rhodes found more of it than they made use of. Yet our success depends on growing talent and harnessing bright ideas; not just in inventing something new but thinking up objectives, foreseeing the possible causes of disaster, all risks outside the obvious, and not least how to deal with them.
  
  
  
  I Wonder… traces the birth of ideas, revealing how they emerge from imagery, from our memories as well as our present experiences. By engineering thinking with unusual mental approaches we can learn how to reach exceptional ideas on demand.
  
  
  
  While ingenuity drives most invention, it is when we open up to wonder that sublime envisioning breaks through, with all its awe and mystery. This total freedom allows intuition without evidence, natural pretending as of a child, and feats of astonishing connection.

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  Out There - A Scientific Guide...

  Michael Wall PhD

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  We've all asked ourselves the question. It's impossible to look up at the stars and NOT think about it: Are we alone in the universe? Books, movies and television shows proliferate that attempt to answer this question and explore it.In Out There, Space.com senior writer Dr. Michael Wall treats that question as merely the beginning, touching off a wild ride of exploration into the final frontier. He considers, for instance, the myriad of questions that would arise once we do discover life beyond Earth (an eventuality which, top NASA officials told Wall, is only drawing closer). What would the first aliens we meet look like? Would they be little green men or mere microbes? Would they be found on a planet in our own solar system or orbiting a star far, far away? Would they intend to harm us, and if so, how might they do it? And might they already have visited?Out There is arranged in a simple question-and-answer format. The answers are delivered in Dr. Wall's informal but informative style, which mixes in a healthy dose of humor and pop culture to make big ideas easier to swallow. Dr. Wall covers questions far beyond alien life, venturing into astronomy, physics, and the practical realities of what long-term life might be like for we mere humans in outer space, such as the idea of lunar colonies, and even economic implications. Dr. Wall also shares the insights of some of the leading lights in space exploration today, and shows how the next space age might be brighter than ever.

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  Artificial Intelligence Bundle -...

  Bob Mather

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  Artificial Intelligence Bundle - 3 Books in 1 
  Book 1: Artificial Intelligence for People in a Hurry 
  Artificial Intelligence is coming; and it's coming whether we like it or not. This book is a good guide to understand how AI will impact every aspect of our daily lives, and the steps you can take to take advantage of it. 
  This book (unlike other books) will not bore you on the details of Python and Tensor Flow but just inspire you with knowledge about our future industries. 
  Book 2: Machine Learning in Finance 
  While machine learning and finance have generally been seen as separate entities, this book looks at several applications of machine learning in the financial world. Whether it is predicting the best time to buy a stock in a day trading scenario, or trying to determine the long term value of a stock, financial ratios and common sense have always been used as reliable indicators. 
  But how do these compare about advanced machine learning algorithms like clustering and regression? When would be the best time to use these? 
  Book 3: Machine Learning with Python 
  Intelligent people in whatever field they work know that simple works best. Soccer is, at its heart, a simple game. Pass the ball, move into space (where it is easier to control a pass and to deliver a return), move the ball on. When the chance arises, attempt to score a goal. If you are a defender, try to deny the other side space. A simple pass is easier to complete than a complex one. Intercepting the ball is easier than winning it through a tackle. Moving into space, finding a good angle, and communicating well makes a pass easier to deliver for a team mate. Intelligence and simplicity might sound as though they should be opposites, but in fact they are close bed fellows.

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  Public Sector Marketing Pro -...

  Joanne Sweeney

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  Do you need to transform your communications department into a specialist digital and social media team? The newly revised Public Sector Marketing Pro is the definitive guide for government and public sector agencies, politicians, political parties and NGOs on how to successfully reach and engage with the public in the Digital Age. With over 20 years' experience in journalism, digital marketing, and communications, Joanne Sweeney highlights how communication has changed in our post-pandemic world. New and updated chapters include case studies from public health officials on how they modified their tactics as the public demanded more information quicker than ever before. This crash course in digital public engagement will teach you how to: 
  - Transform outdated communications strategy into agile digital plans 
  - Respond to the public in real time on social media-even if you're understaffed 
  - Effectively respond to crises online 
  - Leverage digital communications to meet your organisation's larger objectives 
  - Understand and adapt to the changes that occurred during the pandemic 
  Public Sector Marketing Pro is your ultimate training manual to becoming a skilled leader in your field and online.

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  Regeneration - The Rescue of a...

  Andrew Painting

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  In 1995 the National Trust for Scotland acquired Mar Lodge Estate in the heart of the Cairngorms. Home to over 5,000 species, this vast expanse of Caledonian woodlands, subarctic mountains, bogs, moors, roaring burns and frozen lochs could be a place where environmental conservation and Highland field sports would exist in harmony. The only problem was that due to centuries of abuse by human hands, the ancient Caledonian pinewoods were dying, and it would take radical measures to save them.After twenty-five years of extremely hard work, the pinewoods, bogs, moors and mountains are returning to their former glory. Regeneration is the story of this success, featuring not only the people who are protecting the land and quietly working to undo the wrongs of the past, but also the myriad creatures which inspire them to do so.In addition, it also tackles current controversies such as raptor persecution, deer management and rewilding and asks bigger questions about the nature of conservation itself: what do we see when we look at our wild places? What should we see?

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  The Journey Of A Lifetime

  Colin Fletcher

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  The late Colin Fletcher decided at the age of 67 to make a foot and raft expedition, some 1700 miles, down the full length of the fabled Colorado River--alone.  Pursuing an idea that came to him in the shower, Fletcher commenced the six-month river trip from the Wyoming Rockies to Mexico's Gulf of California, having never even been in a raft before.

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