Outros livros que poderiam interessá-lo

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  Creating Business Magic - How...

  John E. McLaughlin, David Morey,...

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  Business strategies from the world's greatest magicians: This book takes everything that three remarkable authors—a corporate strategist, the former acting director of the CIA, and a world-renowned magician—have learned about magic and packs it into a unique framework that captures the best of this art form and relates it directly to key lessons applicable to a wide variety of business enterprises. The authors' objective is not to create a new generation of magicians, but to adapt nine strategies of the world's greatest magicians and inspire boundless imagination, bolster innovation, energize leadership, and spark success in any business. At the core of Creating Business Magic is the belief that imagination can make magicians of us all. 
   
   
   
  Magic and disruptive innovation: Each chapter opens with a scenario depicting a pivotal historic moment in magic—from Harry Houdini to Doug Henning to Penn and Teller to David Copperfield—and uses it as a starting point to explore how the magical technique employed can create a fertile environment for industry disruptive innovation and propel a company light years ahead of the competition.

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  Sweat Equity - Inside the New...

  Jason Kelly

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  Sweat Equity goes inside the multi-billion-dollar trend toward endurance sports and fitness to discover who's driving it, who's paying for it, and who's profiting. Bloomberg's Jason Kelly profiles the participants, entrepreneurs, and investors at the center of this movement, exploring this phenomenon in which a surge of people—led by the most affluent—are becoming increasingly obsessed with looking and feeling better. Through in-depth looks inside companies and events from New York Road Runners to Tough Mudder and Ironman, Kelly profiles the companies and people aiming to meet the demands of these consumers, and the traits and strategies that made them so successful. 
   
   
   
  In a modern world filled with anxiety, pressure, and competition, people are spending more time and money than ever before to soothe their minds and tone their bodies, sometimes pushing themselves to the most extreme limits. Even as obesity rates hit an all-time high, the most financially successful among us are collectively spending billions each year on apparel, gear, and entry fees. Sweat Equity charts the rise of the movement, through the eyes of competitors and the companies that serve them. Through conversations with businesspeople, many driven by their own fitness obsessions, and first-hand accounts of the sports themselves, Kelly delves into how the movement is taking shape.

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  Write for Your Life - A Guide to...

  Charles Wheelan

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  The bestselling author's practical guide to writing clearly and convincingly in every professional setting. 
   
   
   
   
  Charles Wheelan has spent decades mastering effective communication skills in his work as a writer, college professor, journalist, speechwriter, political candidate, and public speaker. In Write for Your Life, he shares his best tips. He covers how to organize and present information, why it's necessary to adapt one's tone to different audiences, and when to use summaries, sidebars, bullet points, and other tools for making information more digestible. He explores the truth behind popular clichés like "Show don't tell" and "Kill your darlings," and discusses the proper use and attribution of quotations from secondary sources. 
   
   
   
   
  Throughout, the book is leavened with memorable anecdotes from leading magazine and newspaper writers and public figures such as Winston Churchill and Elena Kagan, as well as a diverse array of the best communicators from the worlds of culture, sports, and politics. Write for Your Life is an essential guide for anyone needing to get their ideas across whether in a memo, report, presentation, fundraising letter, or speech.

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  Corporate Valuation

  Ralf Hafner, Veit Wohlgemuth

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  This textbook provides readers with an interesting overview of the field of corporate valuation in a quick and easy way. For the second edition, the authors have added a new 9th chapter devoted to valuations and the use of argumentation values in negotiation situations. The book includes a number of self-test questions with answers.
  
  The contents: Introduction / Discounted Cash Flow Valuation (DCF Valuation) / Comparable Companies Analysis / Precedent Transactions Analysis / Further Valuation Methods / From Enterprise Value to Equity Value / The Tension between Principals, Evaluators, Objectives and Leeway in Corporate Valuations / Value and Price - a Tangent on Valuation Theory / Argumentation Values in Negotiation / Self-Test Questions - Proposal for Solutions.

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  Clearing the Air - A Hopeful...

  Hannah Ritchie

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  A FINANCIAL TIMES & NEW STATESMAN BEST BOOK OF 2025"A refreshingly pragmatic and undoomy book." —The Guardian 
  Clear, simple answers to the most common and vexing questions about climate change that we can take action on right now.We can't afford to delay climate action, but with all the shouting and disagreement, it's hard to know where to turn. In Clearing the Air, data scientist and bestselling author Hannah Ritchie answers fifty key climate questions once and for all, clearing the air so we can take action and fix things.The first piece of good news is that Ritchie is here with answers and the steps we need to take right now. Using simple, clear data, she tackles questions such as: Is it too late? Won't we run out of minerals? Aren't we too polarized? The second piece of good news: The truth is far more hopeful than you might think.We're at a critical moment for our planet, and getting the facts straight is step one. But even more crucial is feeling hopeful about what we can do next. The third piece of good news? We already have many of the solutions we need to create a more sustainable planet for future generations.

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  What Should We Do? - How to Win...

  Joe Crisara

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  Feeling stuck in a low-revenue and frustrated customer cycle? Break free from conflict and learn how to make everyone walk away happy. 
  Unsure how to differentiate yourself in a busy market without slashing profits? Worried weak sales skills will doom your small business efforts? Need to generate higher ticket averages and fewer callbacks? 
  Joe Crisara was once a struggling home service contractor. He's now a worldwide educator, entrepreneur, and author who is inspiring everyone from startup managers to Fortune 1000 companies with his unique process. And now he's ready to reveal his trusted playbook to help you double your income while staying confident in your ethics. 
  What Should We Do? is a down-to-earth primer on persuasion, selling, presentation, and closing. Full of boots-on-the-ground anecdotes and eye-opening insights, it offers a principle-centered system that helps everybody come out on top. And by following Uncle Joe's passionate coaching, you'll soon be seeing successes beyond your wildest imagination. 
  You'll discover: 
  - An honest, step-by-step sales approach that ensures small businesses thrive 
  - How operating with integrity can lead to growing profits and increased value 
  - Easy-to-digest summaries that help keep your company on an upward trajectory 
  - Sample dialogues between contractors and clients so you can go into every situation with confidence 
  - The key question you need to be asking, tons of downloadable bonus tools, and much, much more! 
  What Should We Do? is the definitive field guide for anyone managing a blue-collar business. If you like actionable advice, authentic examples, and conversational guidance, then you'll love Joe Crisara's must-have manual. 
  Buy What Should We Do? to map out your next steps today!

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