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Marketing 40 - Der Leitfaden für das Marketing der Zukunft
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
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Reimagining Operational Excellence - Inspirations from Asia
Jacky Mussry, Hermawan Kartajaya, Philip Kotler
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Redefining Retail - 10 Guiding Principles for a Post-Digital World
Philip Kotler, Giuseppe Stigliano
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Marketing 60 - The Future Is Immersive
Hermawan Kartajaya, Iwan Setiawan, Philip Kotler
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Entrepreneurial Marketing - Beyond Professionalism to Creativity Leadership and Sustainability
Hooi Den Huan, Philip Kotler, Jacky Mussry, Hermawan Kartajaya
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HBR's 10 Must Reads on Strategic Marketing
Philip Kotler, Clayton M. Christensen, Theodore Levitt, Fred Reichheld, Harvard Business Review
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Marketing 50 - Technology for Humanity
Philip Kotler, Iwan Setiawan, Hermawan Kartajaya
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Spend Shift - How the Post-Crisis Values Revolution Is Changing the Way We Buy Sell and Live
Michael D'Antonio, John Gerzema, Philip Kotler
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Marketing 40 - Moving from Traditional to Digital
Hermawan Kartajaya, Iwan Setiawan, Philip Kotler
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Marketing 40
Iwan Setiawan, Hermawan Kartajaya, Philip Kotler
