Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
Science of Colors - cover

Science of Colors

Xena Mindhurst

Translator A Ai

Publisher: Publifye

  • 0
  • 1
  • 0

Summary

"Science of Colors" explores the pervasive influence of color, examining its scientific origins, psychological impacts, and technological applications. The book reveals color as more than just a visual attribute, highlighting its role as a powerful form of communication affecting human behavior and experiences, from influencing moods to shaping purchasing decisions. 

 
It begins by establishing the physics of light and human vision, explaining how our brains interpret wavelengths to create color perception. This scientific foundation then supports discussions on color psychology and its use in art and technology. 

 
The book uniquely integrates scientific principles with practical applications, offering a holistic understanding of color. Readers will discover how artists manipulate color based on the physics of light and how psychological research explains viewers' responses to artistic choices. Case studies illustrate how organizations leverage color to impact consumer behavior and enhance branding strategies. 

 
Progressing from the science of color to its psychological effects and finally to its applications, "Science of Colors" provides insights valuable for artists, designers, marketers, and anyone interested in the sensory awareness that color provides.
Available since: 02/12/2025.
Print length: 70 pages.

Other books that might interest you

  • Social Media Tactics Bundle 2 in 1 Bundle - cover

    Social Media Tactics Bundle 2 in...

    Lindsey Hemming, Marvin Rufus

    • 0
    • 0
    • 0
    Social Media Tactics Bundle, 2 in 1 Bundle: The Social Media Sales Revolution and Social Media Marketing TipsYou can use social media sites as a way to market your business, services or products. Using social media allows the business owner to interact on a more personal level with his or her audience and create a ripple through the internet. One simple video can turn into a plethora of traffic. Social media marketing can be a very daunting task, especially if you are new to the process. Knowing what to do and not to do is the key to your success in this area. A lot of marketers have all sorts of wrong ideas about social media marketing. Some think that you only need to post "viral content" to get tons of traffic overnight. There is an assumption that social traffic, regardless of which platform it comes from and regardless of how you qualify that traffic, converts to sales readily. Sadly, none of these assumptions are true. In fact, all of them are tragically mistaken.In this bundle, you will learn the social media marketing strategies that truly work and will actually get money to your bank account. You will learn what actually works and those that don’t so you don’t waste time, money and resources. It will teach you useful tips that will help you to maximize your return on your social media marketing campaign. It will teach you how to come up with a marketing plan that you can work from to make the social sites on the internet your new marketing domain.This 2 in 1 bundle includes the following audiobooks:1. The Social Media Sales Revolution:  The Ultimate Guide on Social Media Marketing. Discover How Social Media Campaigns Can Translate to More Sales for Your Business2. Social Media Marketing Tips: Get All the Proven Social Media Marketing Strategies that are Guaranteed to Turn Traffic into Hard Cash in Your Bank Account!If you want to learn more, download your copy of Social Media Tactics 2 in 1 Bundle today!
    Show book
  • Key Security Concepts that all CISOs Should Know-Cyber Guardians - A CISO’s Guide to Protecting the Digital World - cover

    Key Security Concepts that all...

    MSA Zachery S. Mitcham

    • 0
    • 0
    • 0
    "Cyber Guardians: A CISO’s Guide to Protecting the Digital World" is a crucial resource for Chief Information Security Officers (CISOs) navigating today's dynamic digital landscape. Authored by experts, it offers a comprehensive roadmap for mastering cybersecurity leadership. From strategic planning to team building, it covers every aspect of securing enterprises against evolving cyber threats. Readers learn to implement the CIA Triad for optimal security, embrace the Zero Trust model, and identify emerging threats like AI-driven attacks and social engineering. Compliance and crisis management are also addressed, alongside insights into the future of cybersecurity, including quantum computing and IoT. This book empowers CISOs to not only safeguard digital assets but also foster a robust security culture for the future.
    Show book
  • Genetics - The Invisible World Microbes Health and Global Impact - cover

    Genetics - The Invisible World...

    Jeron Iris

    • 0
    • 0
    • 0
    Microbiology is the branch of science that deals with the study of microorganisms, which are organisms that are too small to be seen with the naked eye. These organisms include bacteria, viruses, fungi, algae, and protozoa. Although these tiny life forms are invisible to the unaided eye, they play a vital role in the environment, human health, and various industrial processes. The field of microbiology encompasses a broad range of topics, from the structure and function of microorganisms to their interactions with humans, animals, plants, and the environment. 
      
    One of the primary aspects of microbiology is understanding the diversity of microorganisms. Bacteria, for example, are among the most abundant and diverse organisms on Earth. They exist in numerous environments, from the human body to extreme habitats like hot springs and deep-sea vents. Viruses, on the other hand, are unique in that they cannot replicate on their own and require a host cell to reproduce. Fungi and protozoa, while distinct from bacteria, also contribute significantly to ecosystems and human health, with some acting as pathogens and others playing key roles in decomposition and nutrient cycling. 
      
    The study of microbiology is crucial for several reasons. Microorganisms are central to processes such as digestion, fermentation, and the nitrogen cycle. They are also responsible for many diseases, which makes understanding their biology essential for developing effective treatments and preventive measures. Advances in microbiology have led to the discovery of antibiotics, vaccines, and other life-saving technologies. Additionally, microbiology has applications in biotechnology, where microorganisms are used in the production of food, medicines, and biofuels, as well as in environmental management through processes like bioremediation.
    Show book
  • The Seventymile Kid - The Lost Legacy of Harry Karstens and the First Ascent of Mount McKinley - cover

    The Seventymile Kid - The Lost...

    Tom Walker

    • 0
    • 0
    • 0
    The Seventymile Kid tells the remarkable account of Harry Karstens, who was the actual—if unheralded—leader of the Hudson Stuck Expedition that was the first to summit Mount McKinley in Alaska. All but forgotten by history, a young Karstens arrived in the Yukon during the 1897 Gold Rush, gained fame as a dog musher hauling U.S. Mail in Alaska, and eventually became the first superintendent of Mount McKinley National Park (now known as Denali National Park and Preserve). Aided by Karstens's own journals, longtime Denali writer and photographer Tom Walker uncovered archival information about the Stuck climb, and reveals that the Stuck "triumph" was an expedition marred by significant conflict. Without Karstens's wilderness skills and Alaska-honed tenacity, it is quite possible Hudson Stuck would never have climbed anywhere near the summit of McKinley. Yet the two men had a falling out shortly after the climb and never spoke again. In this book, Walker attempts to set the record straight about the historic first ascent itself, as well as other pioneer attempts by Frederick Cook and Judge Wickersham. 
     
     
     
    Fans of Alaska literature, American history, and mountaineering lore will love this adventurous biography of the largerthan-life "sourdough" Karstens, in which Alaska—its wilderness, its iconic mountain, and its pioneer spirit—looms large.
    Show book
  • My First Cannabis Crop - Techniques and processes that I must know - cover

    My First Cannabis Crop -...

    Pharmacology University

    • 0
    • 0
    • 0
    The use of cannabis is a practice that every day becomes more frequent around the world, mainly due to the multiple properties that the derivatives of this plant have, both in therapeutic and recreational terms. The depenalization of cannabis in more and more countries around the world has been a strong promoter of its proper use, as well as a booster for scientific research that has led to the description of the benefits it has for the control of various medical conditions such as glaucoma, anxiety, epilepsy, Alzheimer's disease, PTSD, among others. However, many legal statutes considerably limit or regulate the cultivation of cannabis, being this practice still not allowed in many countries, while in others the number of plants that can be grown at a time is considerably limited. 
    Being a plant that is usually used looking for a specific effect, generated by the set of its molecules or some of its components found in the flowers or buds, the efficient cultivation of cannabis is usually a slightly more complex task compared to other plants, as it is based on a series of procedures, which methodically hope to control all the elements involved in some way, in the growth and flowering of the same to obtain the best quality of the products derived from such crops. An example of this is the possible substitution of the time of exposure to sunlight by ultraviolet light lamps, regulated manually or through timers. Something similar happens with other factors, such as temperature, humidity, the amount of water and the richness of the soil. The modern cannabis grower must take into account all these guidelines if he expects to harvest good quality flowers, rich in cannabinoids and terpenes, balancing these substances according to therapeutic needs or tastes associated with recreational use. 
    Today, many cannabis markets offer for sale various strains of this plant, all with different properties: some rich in THC, others in CBD, some with fruity flavors and others rather earthy. The variety is immense, so another fundamental aspect is to know which strains suit the expectations, desires and possibilities of each grower. 
    And if it is a question of obtaining what is expected, determining the precise moment for harvesting is a fundamental step, since the good grower must know how to recognize the signs that the plant shows when it is in the optimal period in terms of concentration of cannabinoids and other coveted substances. 
    In this text, Pharmacology University explores the most elementary points among the details surrounding the cultivation of cannabis, from the germination of the seeds to the curing of its dried flowers to obtain a final product of the highest possible quality. This knowledge is highly valuable in the context of the growing and increasingly lucrative medical cannabis market, which is valued at nearly twenty billion dollars worldwide.
    Show book
  • Dying Green - A Journey through End-of-Life Medicine in Search of Sustainable Health Care - cover

    Dying Green - A Journey through...

    Christine Vatovec

    • 0
    • 0
    • 0
    The slow violence being inflicted on our environment—through everything from carbon emissions to plastic pollution—also represents an impending public health catastrophe. Yet standard health care practices are more concerned with short-term outcomes than long-term sustainability. Every resource used to deliver medical care, from IV tubes to antibiotics to electricity, has a significant environmental impact. This raises an urgent ethical dilemma: in striving to improve the health outcomes of individual patients, are we damaging human health on a global scale? 
     
     
      
    In Dying Green, award-winning educator Christine Vatovec offers an engaging study that asks us to consider the broader environmental sustainability of health care. Through a comparative analysis of the care provided to terminally ill patients in a conventional cancer ward, a palliative care unit, and an acute-care hospice facility, she shows how decisions made at a patient's bedside govern the environmental footprint of the healthcare industry. Likewise, Dying Green offers insights on the many opportunities that exist for reducing the ecological impacts of medical practices in general, while also enhancing care for the dying in particular. By envisioning a more sustainable approach to care, this book offers a way forward that is better for both patients and the planet.
    Show book