Outros livros que poderiam interessá-lo

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  Shockproof - How to Hardwire...

  Juan Pablo Gonzlez, Debra...

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  As the economy moves through its cycles of growth and contraction,  many companies get stuck in periods of poor performance and turn to  quick fixes such as EVA, Kaizen, or Six Sigma that either deliver  only short-term positive impact or cause more pain than the  preexisting condition.   However, to gain competitive advantage and achieve profitable  growth throughout downturns in the economic cycle, companies must  assess market trends and opportunities then dynamically align their  business and talent strategies as well as organization design to  seize opportunities and deliver results. Based on years of research  conducted by Axiom Consulting Partners, Shockproof can  assist managers in making and maintaining that necessary connection  between strategies and organization to achieve sustainability.  A Shockproof concept has the following important  attributes:    Agile and can rapidly reinvent itself as business conditions  change  Leadership knows how to mobilize people to execute and deliver  results  A workforce that  is adaptive, inherently innovative, and  energized by the rewards of success due to its connection to the  business    As priorities change and challenges arise throughout downturns  in the economic cycle, learn how to reinvent your company to  deliver profitable growth.

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  The Code Economy - A...

  Philip E. Auerswald

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  Code is the "how" of human productive activity. The creation, implementation, and refinement of code have been the infrastructure of human progress from Neolithic simplicity to modern complexity.  
  In a sweeping narrative that takes readers from the production of Stone Age axes, to the invention of chocolate chip cookies, to the experience of Burning Man, Philip Auerswald argues that the key driver of human history is the advance of code. At each major stage in the advance of code over the span of centuries, shifts in the structure of society have challenged we human beings to reinvent not only how we work, but who we are. We are at one of those stages now. The Code Economy offers an indispensable guide to the future, based on a narrative stretching forty-thousand years into the past.

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  Lead with Speed - Fire Up Your...

  Alan Willett

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  The speed of the business is the speed of the leader. It’s time to up your game. One of the most important questions a leader can ask themselves is: “How do I get my teams, my organization to move faster?”That is the challenge that all leaders face. This challenge grows more intense every day. Lead with Speed is the answer. This problem of speed is often disguised by other symptoms, such as “my projects cannot make an accurate prediction of when they will be done” or the stated need of “my teams need to take more risks.” The real need is not reckless risk-taking that will lead to even more problems and finishing even later. The real need is for speed.An organization can only move as quickly as its leaders. Lead with Speed shows you how to get your ideas, plans, and needs disseminated quickly from the top down. Innovation, or genius, is 1 percent inspiration and 99 percent perspiration. Alan Willett provides a comprehensive guide on how to sweat faster. You will learn how to:Develop the mind-set required for leading with speedDiscern the critical differences between slow and fast projectsNotice what you as a leader need to do to create those differencesCreate a targeting system for speedGet whole groups of people working together to create organizational speedLead the exceptional few to be the catalyst for accelerating your organization

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  German Profit Taxes

  Christoph Freichel, Gernot...

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  In this book you will find compact, up-to-date basic knowledge about German income tax, German corporate income tax and German trade tax (legal status 1.1.2018).
  The textbook, which has already been published in its sixth German edition, has now been translated into English language. It clearly presents the basics of German profit taxes and introduces even the previously inexperienced reader to the world of income tax, corporate income tax and trade tax. As in the previous German editions, the focus is not on individual tax-related recommendations for action or detailed regulations, but on the fundamental systematics of the subject matter.
  The book is therefore the ideal companion for targeted preparation for examinations in the Bachelor's and Master's programmes at universities that are oriented towards business taxation or tax law. It is also ideally suited for self-study. Target groups are therefore students, lecturers in the field of business taxation and tax law. The book is also suitable for English-speaking practitioners (including those from abroad) who wish to develop basic knowledge of German profit taxes useful for everyday professional life. Assistants in tax consulting, tax clerks as well as landlords specialising in tax and not least also tax advisers are addressed here.

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  Lead or Get Out of the Way!

  Gary J. Vien

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  Leaders are not born, they are developed. Everyone has an opportunity to be a great leader if they’re willing to put in the practice that leadership requires. They must also be open to putting themselves out there to fail or succeed. So, ask yourself: Do I want to learn new ways to improve myself and change the way I approach challenges and opportunities?If the answer is yes, you need Lead or Get Out of the Way! Infused with lessons from his forty-year career, Gary J. Vien shares eight powerful principles of leadership along with ways to make you more effective at work and throughout your life. He’ll show you how to build relationships, take control of what you can control, be the owner of your actions, use business etiquette, observe your environment, and take advantage of what you have. Told with a mix of storytelling, anecdotes, and a dash of fun, this book is the breakout you’re looking for!

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  Brand Warfare - 10 Rules for...

  David D'Alessandro, Michele Owens

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  Powerful lessons on how to build and sustain your own "killer brand"  
   Creating and sustaining a good brand is the most complex and perilous task any business will ever face, yet nothing is as misunderstood. Under the direction of marketing wizard David D’Alessandro, John Hancock transformed itself from a sleepy old life insurer into a leading financial services giant, with a sustained 20% annual rate of growth. In Brand Warfare, D'Alessandro draws on his personal experience as a brand-builder and examples from America's smartest and most foolish corporations, developing principles that you can use in any market. At the same time, he creates an entertaining picture of the marketing business with anecdotes that convey a keen sense of the absurdities of corporate life, balanced by a tremendous respect for the consumer.  
   This tough-minded, funny, and refreshingly candid book gives you a proven roadmap for marketing success as you learn:  
   *Why every business needs a good brand to compete *Why consumers need good brands as much as good brands need them *Why sycophancy from the agency and meddling from inside the company will sink your campaign every time *About sponsorship: how to avoid being taken, and how to make the investment pay for your brand *Why it's as important to market your brand to your employees as it is to your customers *Why every business decision should be filtered through the prism of the brand

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