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How to Talk to Customers - Create a Great Impression Every Time with MAGIC - cover

How to Talk to Customers - Create a Great Impression Every Time with MAGIC

Tom Larkin, Diane Berenbaum

Publisher: Jossey-Bass

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Summary

Filled with case studies and anecdotes, How to Talk to  Customers demystifies the most critical aspect of customer  service: conversations employees have every day with customers. In  this must-have resource, Diane Berenbaum and Tom Larkin outline a  proven system based on their MAGIC customer service training  program. MAGIC, which stands for Make A  Great Impression on the Customer, can help  anyone become the type of communicator that makes their customers  feel special.   For more on this book, visit www.howtotalktocustomers.com
Available since: 01/07/2011.
Print length: 224 pages.

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