Otros libros que te pueden interesar

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  Mastering B2B Marketing -...

  Virversity Online Courses

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  Embark on a journey to master Business-to-Business (B2B) marketing with this comprehensive online course, perfect for both novice and seasoned marketers. Gain crucial insights into B2B marketing, different from B2C, to craft impactful strategies that resonate with business audiences and yield measurable results.
   
  Key Course Highlights:- Foundations & Strategies: Understand the fundamental tenets of B2B marketing, focusing on the creation and use of buyer personas for effective targeting. Learn comprehensive market research techniques vital in a B2B setting.- Content & Relationship Building: Explore varied B2B marketing strategies, including content marketing plans. Learn to build and maintain strong business relationships for long-term success.- Lead Generation & Sales Funnel Optimization: Implement proven lead generation tactics and optimize your sales funnels to transform leads into loyal customers.- Digital Marketing: Dive into digital tools - utilize social media, apply SEO best practices, and craft effective email marketing campaigns specifically tailored for B2B audiences.- Advanced Techniques: Adopt sophisticated methods such as account-based marketing and marketing automation for personalized, streamlined marketing efforts.- Metrics & Tools: Measure success through essential metrics and analytics. Manage customer relationships with CRM tools to streamline processes and enhance efficiency.
   
  By completing this course, you'll gain a well-rounded understanding of B2B marketing, equipped to transform your marketing strategies and drive business success. You'll emerge as a strategic marketer, capable of creating campaigns that resonate with your audience and deliver tangible results.

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  Accounting for Small Business -...

  Martin J. Kallman

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  "Probably the Best Accounting Book Every Small Business Owners Should Read!" 
  If you don't understand the basic financial statements, such as primarily the Balance Sheet and the Income Statement, in addition to the Cash Flows statement and Retained Earnings, this book may be your perfect choice.Check out what's inside:Basic accounting principles EVERY business owner should knowWhat do you have to know about Financial Statements and why they matter so much in business?Accounting for Sales and Purchases simplifiedWhat is the importance of Cash Flow in business, and how to properly keep track of it?How to plan your monthly and annual budget?What are the most important numbers in your financial statements?How to set up a business for success – step-by-step guide (no accounting knowledge required!)Profit/Sales Ratio concept and why is it so important when growing your businessDo you have a business plan? Here is how you create a great one!How to avoid potential fraud and accounting mistakes in the business?So much more! 
  This is an essential guide every business owner must have to run a successful company and keep it for years ahead.And if this is what you want to do, don't hesitate… Get Your Copy Today!

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  Super Pumped: Book Summary &...

  Alexander Pike

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  This content is an independent and unofficial summary created for informational and educational purposes only. It is not affiliated with, authorized, approved, licensed, or endorsed by the original author or publisher. All rights to the original work belong to its respective copyright holders. This summary is not intended to substitute the original book, but to offer a concise overview and interpretation of its main ideas.
   
  
  In the cutthroat world of tech startups, audacious leadership and relentless execution can reshape entire industries. Super Pumped chronicles the meteoric rise and tumultuous reign of Uber, a company that redefined transportation—but not without leaving a trail of disruption, controversy, and high‐stakes drama. Listeners will experience the adrenaline rush of rapid expansion, the egos and ambition that fueled a billion‐dollar juggernaut, and the sobering pitfalls of scaling at all costs.

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  Spirit of Democratic Capitalism...

  Briefly Summaries

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  This is a concise summary and analysis of The Spirit of Democratic Capitalism , by  Michael Novak.
   
  It is not the original book and is not affiliated with or endorsed by 
  Michael Novak.
  Ideal those seeking a quick and insightful overview.
   
  The Spirit of Democratic Capitalism explores the intricate relationship between democratic governance, free-market economies, and the moral and spiritual dimensions of human life. The book argues that capitalism, when guided by ethical principles and democratic ideals, can foster innovation, economic prosperity, and personal freedom. It delves into the historical, cultural, and philosophical foundations of this system, presenting a compelling case for its role in addressing the challenges of modern society. Through thoughtful analysis, the book advocates for the harmony of economic, political, and moral frameworks to create a flourishing and equitable society.

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  Day Trading All-in-One - The...

  Paul Robards

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  Day Trading All-in-One: The Complete Guide to Day Trading: Techniques, Strategies, and Tools for Maximizing Your ProfitsDay trading is a popular form of trading that involves buying and selling financial instruments within the same day, with the goal of profiting from small price movements. While day trading can be highly rewarding, it requires a solid understanding of the markets, a disciplined approach, and a set of effective trading strategies.In this audiobook, we will cover all aspects of day trading, from the fundamentals to the advanced trading techniques. We will explore the psychology of trading, the different types of trading instruments and markets, and the tools and software programs that can aid traders in their day trading journey.This audiobook will cover the following topics:- The Basics of Day Trading- The Mindset of a Successful Day Trader- How to Plan Important Day Trading Strategies- Technical Indicators, Patterns, and Trade Plans- How to Interpret Market Charts- Risk Management- An In-Depth Look at Technical Analysis and Fundamental Analysis- Futures Trading Contracts- And many more!To learn more, scroll up and click “add to cart” now!

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  Being the Boss - The 3...

  Anónimo

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  Are you the boss you need to be? 
   
   
   
  You never dreamed being the boss would be so hard. You're caught in a web of conflicting expectations from your subordinates, from those above you, and from your peers and customers. 
   
   
   
  You're not alone. As Harvard Business School's Linda Hill and manager and executive Kent Lineback reveal in Being the Boss, becoming an effective manager is a painful, difficult journey. It requires trial and error, endless effort, and slowly acquired personal insight. Many managers never complete the journey and instead just learn how to get by. At worst, they become terrible bosses. 
   
   
   
  This essential book, now with a new preface, explains how to avoid that fate by mastering three imperatives: 
   
   
   
  ● Manage yourself: Learn that management isn't about doing all the work on your own. It's about leading others to accomplish things with you as their guide. 
   
   
   
  ● Manage your network: Understand how power and influence work in your organization, and build a network of mutually beneficial relationships to navigate your company's complex political environment 
   
   
   
  ● Manage your team: Create a high-performing "we" out of all the "I's" who report to you.

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