Outros livros que poderiam interessá-lo

• 

  When Not If - A CEO’s Guide to...

  Jeff Martinovich, John Kador

  • 0
  • 0
  • 0

  Jeff Martinovich founded MICG Investment Management, a billion-dollar firm. Twenty years later, adversity came when he faced federal indictment. Rejecting three plea deals, believing in his innocence, he went to trial. He was convicted and sentenced to 14 years in prison, losing his career, reputation, family, homes, assets, and freedom. While serving 7 years, Jeff studied federal law and twice reversed the trial court's decisions. Two U.S. District Court Judges were removed from his case, and in May 2020 he was released. When Not If distills leadership built upon Jeff's 30 years of athletic, military, and entrepreneurial experience, and wisdom grown from his struggles. Leaders face varying circumstances, but Jeff's toolkit of proven practices, behaviors and takeaways prepares anyone to survive and thrive through crisis. With disciplined storytelling, he shows that adversity doesn't have to spell the end, but a bold new beginning. This gripping, inspiring story of resilience interweaves actionable lessons. The book's value proposition: adversity is inevitable, it's not if but when. How a leader responds impacts their job, reputation, finances and liberty. When Not If readies leaders for challenges to their leadership, no matter the form adversity takes.

  Ver livro

• 

  Undeniable Impact

  Shawn Banks

  • 0
  • 0
  • 0

  Undeniable Impact: Learn the Huge Impact of Influencers and How to Use Influence Marketing to Boost Your BusinessInfluencer marketing is no longer something you can ignore or play trial and error with. It is a mainstream branch of digital marketing and is no longer optional, no matter the brand. The word influencer has been around for a few years now, but many marketers and their brands are unclear on how to tap into this market to reach demographics that are still out of sight for them.This is where this audiobook will be very useful for you. It will tackle everything about influencers and influencer marketing and how you can use this to significantly boost your brand and business.This audiobook will cover the following topics:- What is Influencer Marketing- What is a Social Media Influencer- Why Influencer Marketing Works So Well for Businesses- Defining Your Goals with Influencer Marketing- How to Find Effective Influencers for Your Brand- How to Contact Influencers and How to Negotiate a Deal- Things to Avoid in a Potential Influencer Campaign- How to Track and Measure an Influencer Marketing Campaign- And many more!Every marketing strategy needs a plan and as popular or effective as an influencer might be, they are not the exception to this rule. So to learn more, scroll up and click “add to cart” now!

  Ver livro

• 

  Zero Trust and Third-Party Risk...

  Gregory C. Rasner

  • 0
  • 0
  • 0

  Dramatically lower the cyber risk posed by third-party software and vendors in your organization 
   
   
   
  In Zero Trust and Third-Party Risk, veteran cybersecurity leader Gregory Rasner delivers an accessible and authoritative walkthrough of the fundamentals and finer points of the zero trust philosophy and its application to the mitigation of third-party cyber risk. In this book, you'll explore how to build a zero trust program and nurture it to maturity. You will also learn how and why zero trust is so effective in reducing third-party cybersecurity risk. 
   
   
   
  The author uses the story of a fictional organization—KC Enterprises—to illustrate the real-world application of zero trust principles. He takes you through a full zero trust implementation cycle, from initial breach to cybersecurity program maintenance and upkeep. You'll also find: explanations of the processes, controls, and programs that make up the zero trust doctrine; descriptions of the five pillars of implementing zero trust with third-party vendors; and numerous examples, use-cases, and stories that highlight the real-world utility of zero trust.

  Ver livro

• 

  Summary: Way of the Wolf -...

  Brooks Bryant

  • 0
  • 0
  • 0

  Disclaimer: This is not the official book; but a summary book & it does not accompany the official.	 
  Dive into the heart of high-stakes persuasion with 'Way of the Wolf' by Jordan Belfort, the real 'Wolf of Wall Street'. Belfort decodes the most potent techniques that made him a kingpin in the sales realm, offering readers an unparalleled roadmap to masterful communication and unrivaled influence. This summary demystifies the Straight Line Persuasion System, a proven formula that can turbocharge sales and elevate your persuasive prowess. 
  Discover the intricacies of tonality, the art of crafting powerful presentations, and the secrets to closing deals with unparalleled precision. Whether you're a seasoned sales veteran or venturing into the world of persuasion for the first time, this summary distills Belfort's invaluable insights into a concise guide, positioning you to dominate any selling situation and transform prospects into lifelong customers.

  Ver livro

• 

  The Democratic Marketplace - How...

  Elisa Herzog

  • 0
  • 0
  • 0

  Democracy has been hollowed out by capitalism. A narrow view of markets and their aims now dominates thinking about democracy itself. Citizens are ignorant of the deep principles of self-governance, having long since adopted a facile equation between democracy and voting as a consumer choice. Lisa Herzog argues that democracy is still possible, but only if democratic values get embedded in everyday experience―including economic experience. That requires new ways of thinking about markets and their goals. 
   
   
   
  The Democratic Marketplace theorizes the foundational structures of a democratic economy, in which markets are not just tools for maximizing profit via exploitation and extraction. To this end, employees are empowered to participate in corporate governance. Economic disparities are curbed so that citizens can negotiate their inevitable differences on a truly equal footing. And while a democratic economy need not eschew growth, it does renounce today's growth-at-all-costs expectations, instead balancing growth with goals like ecological sustainability and the preservation of time outside of work. 
   
   
   
  These are not utopian dreams, Herzog contends. The proposals that follow from the theory of democratic economics are already being tested around the world. And the shift in social norms that they necessitate is already under way.

  Ver livro

• 

  The Daily Reset - 365 Days of...

  Steven P. MacGregor

  • 0
  • 0
  • 0

  A Book. A Journal. A Daily Coach. For Every Day of the Year.  
  We get to write a new page of our lives each and every day. No matter what the day holds, we go to sleep and reset for the new one ahead. Each daily reset gives us an opportunity to improve, by small yet valuable margins. This book provides guidance, inspiration and knowledge to improve your wellbeing and of those around you, every day of the year. 
  Each month has a theme; Movement, Habits, Sleep, Energy, Mindfulness, Nutrition, Exercise, Purpose, Ways of Working, Resilience, Leadership, and Community, to help you navigate the year and find your own unique recipe. 
  Wellbeing is a journey. We might not find the right path the first time. In fact, it’s something that is always changing, evolving as we adapt to the way our life journey throws us surprises, setbacks and fortune, pleasure and pain. Such is the richness of life. Both journey and journal come from the same root, the Old French jour, or day. Every journey starts with a step, a day. If you don’t get it right today, simply reset. And go again tomorrow. 365 days a year. 
  There is magic in the everyday. Let’s begin.

  Ver livro