AI-Driven Marketing - Leveraging Artificial Intelligence for Next-Generation Marketing Strategies
Tanya McKelvie
Editorial: Publishdrive
Sinopsis
In an age where data is king and personalization is the key to customer loyalty, traditional marketing approaches no longer cut it. AI-Driven Marketing is your essential guide to navigating and mastering the evolving world of artificial intelligence in marketing. This insightful and practical book demystifies AI technologies and reveals how leading businesses use machine learning, predictive analytics, natural language processing, and automation to build smarter, faster, and more targeted marketing strategies. Whether you're a startup founder, marketing professional, or curious entrepreneur, this book shows you how to: Analyze consumer behavior and predict trends with data-driven precision Automate campaign management for maximum efficiency Personalize customer journeys at scale with AI tools Optimize ROI through intelligent segmentation and targeting Use AI ethically and responsibly to build trust and transparency Packed with real-world examples, case studies, and actionable tactics, AI-Driven Marketing will equip you with the knowledge and tools to stay ahead of the curve in a hyper-competitive digital landscape. Embrace the future. Transform your marketing. Harness the power of AI.
