New Way Modern Marketing - New Perspective Of Marketing In Digital Era For Effective Marketing in Digital Age

Suryaning Bawono, Amaury Capdeville Chapuzet

Sinopse

This book discusses strategy and understanding of marketing, marketing communications, and digital marketing. In understanding marketing in today's digital era, it is only natural that the marketing of a business can utilize the internet as a marketing medium. Not only promotional media but marketing as a whole, including maintaining and caring for consumer loyalty. So this book discusses 3 things about the substance of marketing in the digital era, namely:
1. Marketing
2. Digital Marketing
3. Marketing Communication
This book teaches how to understand marketing in a true sense not just to increase sales but how to develop loyalty and build a massive and widespread positioning of a product or business using the internet.

Disponível desde: 09/06/2022.

Comprimento de impressão: 156 páginas.

Negócios e Economia

Outros livros que poderiam interessá-lo

Emotional Endurance -...

Leslie M. Bosserman

Learn how to come back stronger and keep going when you experience setbacks and disappointment.
Why do some people bounce back from adversity while others stay stuck? We all face stress and setbacks, but not everyone recovers the same way. What makes the difference? Executive leadership coach, educator, and TEDx speaker Leslie M. Bosserman has spent decades helping people answer that question. Through research, experience, and her own personal journey, she’s identified the key: emotional endurance.
In Emotional Endurance, you’ll develop the mindset and skills to face life’s hardest moments and come out stronger, wiser, and more grounded. Based in psychological research and biblical truth, this practical and hope-filled guide offers a framework for building resilience that lasts. Soon you won’t just survive adversity; you’ll bounce back stronger with the skills to keep going.
Emotional Endurance offers practical tools and transformational results, including how todevelop inner strength and grit through six core principles and eighteen actionable skills;recover from failure, turn it into a source of strength, and use it to fuel your growth;build resilience that lasts beyond a single crisis;access hope to heal from emotional wounds;replace fear and paralysis with courage and clarity;learn to manage your energy by anticipating what drains you and making space for what restores you; andfind strength to endure challenges by standing firm in your clearly defined purpose.
This book is a perfect gift for anyone going through a difficult season, friends facing burnout or transition, graduates stepping into uncertain futures, small groups or book clubs focused on personal growth, or leadership retreats and team-building sessions.
Real strength isn’t about avoiding hard things. It’s about moving forward with emotional steadiness when life gets tough. Emotional Endurance equips you with the mindset and resilience to keep going, keep growing, and come out stronger on the other side. Your bounce-back starts here.

Ver livro

Healthy Hustle - The new...

Nicky Miklos - Woodley, Vanessa...

Burnout is on the rise and our addiction to work won't solve today's or tomorrow's problems. 
We have a responsibility to ensure we are future-ready, and now is the time to do something about it.  
Healthy Hustle is about winning in both business and life. This book has proven examples and frameworks that will elevate your business growth, empower your team, get you unaddicted to work and give you time back.  
With over fifty years combined experience working with businesses, Nicky and Ness have seen resistance to change at the detriment of business owners, teams and businesses overall. Those left behind stay stuck due to thinking they are 'too busy' to do things differently.  
Let us take you through real world, practical (and achievable) steps to move away from the unhealthy hustle to a place of happiness and living while continuing to achieve incredible business results.

Ver livro

Mentorship Unlocked - The...

Janice Omadeke

Unlock the power of mentorship in your journey to success in this practical and inspiring guide 
 
 
 
What is a mentor? Why is having a mentor crucial to success? Or how do you make sure that you're a good mentor? In Mentorship Unlocked: The Science and Art of Setting Yourself Up for Success, veteran entrepreneur and innovator Janice Omadeke delivers an insightful discussion of mentorship, including what it is, how to find a qualified mentor, and how to make mentorship work for you. In the book, she explores the mentorship advice that helped her start a groundbreaking company after studying entrepreneurship and strategic management at MIT and Harvard. 
 
 
 
You'll find practical steps you can take to build your own plan for finding the right mentor for you, or for becoming someone else's trusted advisor. You'll also discover compelling personal anecdotes and quotes from the author's own mentors that shed light on key issues arising from that unique relationship; contemporary research and data about mentorship; and strategies and techniques you can apply immediately to find a mentor or get more value from an existing mentor relationship.

Ver livro

The Unfair Advantage - How You...

Ash Ali, Hasan Kubba

The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter.What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage.But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition.This groundbreaking audiobook shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, Ash Ali and Hasan Kubba offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status, and luck in the journey to success. From starting your company, to gaining traction, raising funds, and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realize you already had, to succeed in the cut-throat world of business.A Macmillan Audio production from St. Martin's Press.

Ver livro

Reflections on the Formation and...

Anne Robert Jacques Turgot

Reflections on the Formation and Distribution of Wealth was a treatise written by French Enlightenment philosopher and civil servant Anne Robert Jacques Turgot. "This Essay May be Considered as the Germ of the Treatise on The Wealth of Nations, written by the Celebrated Smith" - Condorcet's Life of Turgot.

Ver livro

On the Razor's Edge - The Story...

Eric Malka

Eric Malka, founder of The Art of Shaving, set out on his entrepreneurial journey at the age of seventeen as an undocumented immigrant with $100 to his name. In On the Razor’s Edge, Malka details his rags-to-riches story while sharing the many business and life lessons he acquired along the way. As an investor and advisor, he shares insights that are designed to empower tomorrow’s entrepreneurs and increase their odds of success.

Ver livro