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  MindPowered® Coaching for...

  Alvin Oh

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  In an era where digital transformation reshapes every industry, the greatest competitive advantage isn't technology―it's the power of the human mind. MindPowered® Coaching (MPC) revolutionizes how leaders and organizations approach innovation, revealing the profound connection between mindset and breakthrough thinking. 
   
  Drawing from extensive research and real-world applications, this book unveils twenty-two core principles that form the foundation of the MindPowered® Coaching framework. Through detailed case studies of successful implementations across global organizations, listeners will discover how to cultivate environments where innovation thrives naturally. This book delves deep into the psychology of creative problem-solving, exploring how mindset shifts can trigger organizational transformation. It presents practical strategies for developing cognitive resilience, enhancing collaborative thinking, and building sustainable innovation practices. Each chapter combines theoretical insights with actionable techniques, providing a comprehensive roadmap for implementing MPC within any organizational context. 
   
  Whether you're leading a digital transformation or seeking to amplify your team's creative potential, MindPowered® Coaching offers the blueprint for turning cognitive capabilities into competitive advantages.

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  Video Marketing Lead

  Stephen G. Regent

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  Video Marketing Lead: Essential Guide for Beginners on Video Marketing and Social Media, Discover the Secrets to Using Videos to Reach Massive AudienceVideo content has been proven to be the most effective of the majority of other forms of online content. When watching a video, customers are more likely to remember the video than they are to remember written content or an image, for example. Because of this, marketing videos tend to have a much bigger impact on potential new customers as opposed to a marketing banner, for example.Video can be an extremely powerful medium when it comes to connecting with and communicating with your audience. Many businesses have found that the use of video allows them to better present their brand ‘voice’ and image in a way that customers will be able to relate to personally.One of the most popular types of video content is marketing content, where you will come up with a short movie that convinces customers to express interest in your brand. Some marketing videos may focus on the brand as a whole, whilst others may focus on a particular product or service. You may use actors, animations, or something else in order to put together a marketing video.Every business which has an online presence should use video content in some form or another. With video now being more and more accessible, even the smallest of businesses with the tightest of budgets can afford to use video content to some extent, even if it is just Snapchat stories or Facebook Live videos.If you’re not yet using video content for your marketing strategy, you should definitely change things starting now because even the smallest of businesses are benefiting from it now. To learn more, scroll up and click “add to cart” now.

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  Go! - Reboot Your Career in 90 Days

  Lisa Thee

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  Create a career that is true to you. 
  
  There are more challenges than ever facing you at work and at home: Many corporate cultures still struggle to fully respect differences. Health impacts at work and at
  home are rising from ever-present technology and the wake of COVID-19. And recession threats can wreak havoc on job security. As a result, too many rising stars like you get pushed out of the leadership pipeline, suffer
  through toxic work situations, or see their careers cut short.
  
  Don’t stay in a job that is the wrong fit. Go! shows you how to listen to your gut and make a thoughtful and savvy plan toward a truly fulfilling career. Equal parts validation, empowerment, and guide, Go! provides
  powerful examples of career transformation from a wide array of leaders and outlines a versatile 90-day career reboot plan. Go! also opens leaders’ eyes to work culture improvements that can help them keep stellar
  and diverse talent.
  
  Lisa Thee is a thought leader for cybersecurity and artificial intelligence, entrepreneur, member of multiple boards of directors, TEDx speaker, podcast host, and consultant. She helps businesses scale and lead in a world
  where people are demanding more from companies.

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  Blueprint for Success: Crafting...

  Sachin Naha

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  Do You Dream of Building a Successful Business from Scratch? 
  Turn your entrepreneurial dream into reality with Blueprint for Success: Crafting a Business from Scratch. This comprehensive guide equips you with the knowledge and strategies you need to navigate every stage of your startup journey. From sparking your initial idea to securing funding, launching your product, and achieving long-term growth, this book is your one-stop shop for success. 
  Learn from industry experts and real-world case studies as you delve into essential topics like branding, marketing, sales, scaling, and financial management. Packed with actionable advice and practical frameworks, Blueprint for Success empowers you to build a sustainable business that thrives in today's dynamic marketplace. Don't wait – order your copy today and turn your entrepreneurial vision into a reality!

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  Trade-Offs - An Introduction to...

  Harold Winter

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  The highly engaging introduction to thinking like an economist, updated for a new generation of readers. 
   
  When economists wrestle with any social issue—be it unemployment, inflation, healthcare, or crime and punishment—they do so impersonally. The big question for them is: what are the costs and benefits, or trade-offs, of the solutions to such matters? These trade-offs constitute the core of how economists see the world—and make the policies that govern it. 
   
  Trade-Offs is an introduction to the economic approach of analyzing controversial policy issues. A useful introduction to the various factors that inform public opinion and policymaking, Trade-Offs is composed of case studies on topics drawn from across contemporary law and society. 
   
  Intellectually stimulating yet accessible and entertaining, Trade-Offs will be appreciated by students of economics, public policy, health administration, political science, and law, as well as by anyone following current social policy debates.

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  Patrice Motsepe - An appetite...

  Janet Smith

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  Business tycoon Patrice Motsepe is never shy to shake up the status quo. He has always followed his instincts to stay ahead of the curve. An icon of corporate South Africa, he is as much known for his leadership in the world of football as for his philanthropy.
  He was a top lawyer when he pursued his dream of being an entrepreneur, making a deal with Anglo American in the late 1990s that marked the beginning of a series of unique relationships which today define his African Rainbow Minerals empire.
  As the owner of Mamelodi Sundowns, he led it to becoming one of the most accomplished clubs in Africa. Then came the powerful seats of president at the Confederation of African Football and vice-president of FIFA, football's global governing body, in 2021.
  Yet questions linger about his political ambitions because of his close links to the ANC and particularly his brothers-in-law, Cyril Ramaphosa and Jeff Radebe.
  In this unauthorised biography, best-selling author and journalist Janet Smith mines public archives, academic papers and international media to find what lies behind this hugely successful, intensely private man, and what may lie ahead.

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