REPRODUCIR EJEMPLO
Small Is the New Big - And Other Riffs Rants and Remarkable Business Ideas
Seth Godin
Narrador Seth Godin
Editorial: HighBridge Audio
Sinopsis
Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better. Then small happened. Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing.
Duración: alrededor de 8 horas (07:32:22) Fecha de publicación: 24/07/2006; Abridged; Copyright Year: 2006. Copyright Statment: —
