Otros libros que te pueden interesar

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  Winning Her Business - How to...

  Bridget Brennan

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  Bridget Brennan, CEO of Female Factor, shows listeners how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women. 
  When people think about the world’s growth markets, they often envision countries like China and India. Yet they miss the largest one right here at home, no matter where you call home: women. With women driving 70 to 80 percent of consumer spending, it would seem an obvious strategy to learn how best to appeal to this continually expanding market. Common sense? Yes. Common practice? No.  
  In Winning Her Business, Bridget Brennan, advisor to some of the world’s biggest brands and businesses, provides a roadmap for selling in a world dominated by the rise of women’s economic power. Brennan introduces The Four Motivators® Framework, which shows how every company can help customers feel: connected to them, their brand, and their business,inspired to buy from them specifically,confident in their buying decisions, andappreciated for their business. 
  Showcasing best practices from brands as diverse as Lexus, Sephora, Allstate and the Minnesota Vikings NFL team, Winning Her Business offers invaluable insights into women as consumers and shows that almost all businesses have an opportunity to create an inclusive customer experience that inspires increased sales, referrals, and repeat business. 
  Charts and discussion questions in the audiobook companion PDF download.

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  A Rare Recording of US Army...

  Leander T. "Lee" Herron

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  Leander T. "Lee" Herron (December 29, 1846 - April 5, 1937) was a Corporal in the United States Army who, on September 2, 1868, while detailed as mail courier from Fort Larned to Fort Dodge in Kansas, voluntarily went to the assistance of a party of 4 enlisted men who had been attacked by 50 Indians, and remained with them until the party was relieved. Fifty-one years after his heroic actions, Herron received the Medal of Honor, the nation's highest medal for valor. In this audio recording, Herron recalls the heroic event.

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  100 Facts About Philosophy -...

  Science-Based Language Learning Lab

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  Introduction to the 100 Somethings Language Learning SeriesWelcome to a revolutionary approach to language learning! This series helps you master Spanish by intertwining it with compelling topics like Philosophy. Each book centers on a theme (art, science, history) and presents 100 carefully chosen facts in both English and Spanish.How It Works:- Each fact is first introduced in Spanish, encouraging you to interpret it.- The following page provides the fact in English and then repeats it in Spanish, aiding comprehension and memorization.- The second half flips this order—English first, then Spanish, and English again—helping you practice translation in both directions for better mastery.Benefits:- Concise Learning: Focuses on one-sentence facts to ensure every word learned is impactful and directly related to your interests, making them easier to remember.- Reinforcement: Alternating languages for each fact naturally strengthens vocabulary and grammar.- Engagement: Learning vocabulary through topics you're passionate about keeps the process dynamic and relevant.- Dual Knowledge: You enrich your understanding of a specific subject while learning a new language.This series is tailored for learners who thrive on clear, targeted information, making it both educational and enjoyable. Whether you’re a beginner or expanding your linguistic skills, this series promises an effective and engaging educational journey. Embrace these 100 facts and let your passions drive your progress in mastering a new language!

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  Good Judgment - Making Better...

  Richard Davis

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  An instant USA Today bestseller • A Globe and Mail Top 10 Business and Management Book of 2024 
  From an experienced organizational psychologist comes a unique guide to learning how to better read and understand people and make improved, more informed business decisions about them—including choosing the right employees, fostering relationships in the workplace, resolving conflicts more effectively, and optimizing your performance on the job—using the science of personality. 
  Psychologists widely agree that five key traits define our personalities—intellect, emotionality, sociability, drive, and diligence. Unlike emotions, which are transitory in nature, these traits determine our behaviors, including our motivations, social inclinations, reactions to crisis or complexity, patterns of thinking, and more. 
  Organizational psychologist Dr. Richard Davis is an expert in assessing personalities. He has spent decades advising business leaders and evaluating executives from some of the world’s biggest companies, including Amazon, Target, Best Buy, Under Armour, Meta, Starbucks, Nike, LVMH, and the NBA. Over the course of his career, he has helped numerous executives make tough, highly consequential hiring calls based on personality. A company’s board might want its next CEO to be decisive, focused, and a strong communicator. Investors backing a start-up might want a leader who is not only a visionary but also a team player who doesn’t retaliate when given constructive feedback. That’s where he comes in. As a result of his life’s work, Dr. Davis has developed not only a unique perspective on what human personality is, but an indispensable toolkit for analyzing it, and using the information effectively. 
  In Good Judgment, he brings his expertise to you. Dr. Davis explains what the science of personality is and how it works, and how all of us can use it to improve our working relationships, careers, and lives. Whether you’re a novice manager looking to hire your first assistant, a board member in need of the ideal CEO, an angel investor trying to choose between two different startups, or a new parent selecting a pediatrician, understanding the science of personality and how to utilize it is the key to exercising good judgment—at work and in life.

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  Tequila Wars - Jose Cuervo and...

  Ted Genoways

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  At the dawn of the twentieth century, José Cuervo inherited his family's humble distillery, La Rojeña, in the Tequila Valley. Within a decade, it would become Mexico's leading producer of tequila. But when the Mexican Revolution erupted, a charge of treason and a death threat against him by Pancho Villa forced Cuervo to flee. His disappearance turned him into an obscure, shadowy historical figure. 
   
   
   
  In Tequila Wars, award-winning author Ted Genoways restores Cuervo to his place as a key player in Mexico's formative period. Before the revolution, Cuervo's acclaim spread worldwide, and once war broke out, Cuervo remained an impresario, kingmaker, and cultural force. In the face of his own government's corruption and the nationalism of his northern neighbors, Cuervo reached American drinkers by establishing Mexico’s covert form of cross-border commerce with the United States. As the largest and most important distilleries in the Tequila Valley recognized the threat posed by Mexico's unraveling, Cuervo also lobbied for suspending normal competition in favor of "a union of tequila makers"—what would become the first Mexican cartel. 
   
   
   
  The first biography of Cuervo, Tequila Wars uncovers the history of the man who would forever change not only the business of tequila, but international relations between Mexico and the United States.

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  A Rare Recording of Winston...

  Winston Churchill

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  Sir Winston Leonard Spencer Churchill (November 30, 1874 - January 24, 1965) was born in Oxfordshire, England, of mixed English and American parentage. He would become a statesman, soldier, and writer who served as Prime Minister of the United Kingdom from 1940 to 1945, during the Second World War, and again from 1951 to 1955. Apart from two years between 1922 and 1924, he was a Member of Parliament from 1900 to 1964 as both a member of the Liberal Party and, later, as member and leader of the Conservative Party. Widely considered one of the 20th century's most significant figures, Churchill is seen as a victorious wartime leader who played an important role in defending Europe's liberal democracy against the spread of fascism. "We Shall Fight On The Beaches" was a speech delivered by the Churchill as Prime Minister to the House of Commons of the Parliament of the United Kingdom on June 4th 1940.

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