Crafting Business Models - The Strategic Application Of Scenarios In Business Model Development
Publishing Cambridge Review
Editora: Cambridge Review Publishing
Sinopse
CRAFTING BUSINESS MODELS THE STRATEGIC APPLICATION OF SCENARIOS IN BUSINESS MODEL DEVELOPMENT (STRATEGY & INNOVATION) WRITTEN BY: CAMBRIDGE REVIEW PUBLISHING ABOUT THIS BOOK This book has been crafted by integrating the insights and expertise of numerous renowned international specialists in the field. Rather than relying on a single or average source, it draws from a rich combination of premium, authoritative perspectives, ensuring that readers gain access to the highest quality knowledge available. CONTENT: Introduction To Business Model Design And Innovation The Business Model Canvas: A Shared Language For Design Mobilizing For Business Model Design Projects Understanding The Business Model Environment Deep Diving Into Customer Insights Ideation: Generating Diverse Business Model Ideas Visual Thinking For Business Model Design Prototyping Business Models At Different Scales Storytelling For Communicating Business Models Designing With Customer Scenarios Exploring Future Environments With Strategic Scenarios The Scenario-Guided Business Model Design Workshop Evaluating Business Models For Strength, Weakness, Opportunity, And Threat (Swot) Strategic Adaptation: Blue Ocean Strategy And Multiple Business Models Implementing And Managing Business Models For Continuous Evolution
Disponível desde: 30/08/2025.
Comprimento de impressão: 47 páginas.
