Otros libros que te pueden interesar

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  The Inclusive Language Field...

  Suzanne Wertheim

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  Avoid inadvertently offending or alienating anyone by following six straightforward communication guidelines developed by a no-nonsense linguistic anthropologist and business consultant. 
   
  In today's fast-moving and combative culture, language can feel like a minefield. Terms around gender, disability, race, sexuality and more are constantly evolving. Words that used to be acceptable can now get you "cancelled." People are afraid of making embarrassing mistakes. Or sounding outdated or out of touch. Or not being as respectful as they intended. 
    
  But it's not as complicated as it might seem. Linguistic anthropologist Suzanne Wertheim offers six easy-to-understand principles to guide any communication-written or spoken-with anyone: 
    
  - Reflect reality 
  - Show respect 
  - Draw people in 
  - Incorporate other perspectives 
  - Prevent erasure 
  - Recognize pain points 
    
  This guide clarifies the challenges-and the solutions-to using "they/them," and demonstrates why "you guys" isn't as inclusive as many people think. If you follow the principles, you'll know not to ask a female coworker with a wedding ring about her husband-because she might be married to a woman. And you'll avoid writing things like "America was discovered in 1492," because that's just when Europeans found it. 
   
  Filled with real-world examples, high-impact word substitutions, and exercises that boost new skills, this book builds a foundational toolkit so people can evaluate what is and isn't inclusive language on their own.

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  Monetize Your List - The 90-Day...

  Jonathan Milligan

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  Transform Your Email List into a Loyal Customer Base with the Diamond Customer Journey Map 
  Are you ready to tap into the full potential of your email list without burning it out? Monetize Your List introduces a smarter way to turn subscribers into loyal customers, using an engaging and effective framework: The Diamond Customer Journey Map. 
  Instead of pushing constant sales, this book shows you how to gently guide your subscribers from curious leads to loyal buyers through an easy-to-understand baseball analogy:1st Base: Leads – where your subscribers step up and join your list2nd Base: Clicks – as they engage deeper by clicking your valuable content3rd Base: Sales – when they’re ready to make a purchaseHome Base: Onboarding – the welcoming stage that turns first-time buyers into long-term fans 
  This powerful strategy doesn’t just boost sales; it strengthens trust with your audience, keeping them engaged and enthusiastic about what you offer. You’ll discover how to invite your subscribers to the next step with a sense of excitement, instead of overwhelming them with aggressive sales tactics. 
  Packed with actionable insights, Monetize Your List is your 90-day game plan to turn email subscribers into devoted fans and automate your income. You’ll discover how to guide, not push, and build a thriving, loyal audience eager to work with you. 
  Don’t just grow your list—monetize it. Grab your copy today and start transforming your email list into your most powerful business asset!

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  Your Path to Prosperity - How to...

  Thomas Mathar

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  Every money move you make today shapes your future. Whether you’re spending, earning or saving:
   
  • Cut back hours to be with the kids? Or keep pushing for that promotion?
   
  • Order takeaway again? Or save a little more for retirement?
   
  • Take a leap into your dream job? Or stay put and play it safe?
   
  Your Path to Prosperity unpacks why these choices are so overwhelming. And why we’re wired to struggle with them.
   
  What’s more, the book offers a way forward. It reminds us that money is essential. But the real asset is self-knowledge: understanding your money-mindset, what makes you happy, how you deal with uncertainty, and connect with our future selves.
   
  With wit, insight and heart, this is your guide to using money to fund the life you want with the resources you have. Today, tomorrow, and in the decades to come

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  The Art of Excellent Products -...

  Riccardo Illy

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  Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations.   
  While it is no secret that Italians create superior products that both withstand the threat of ongoing competition and stand the test of time, the specific business principles that have led to such tried and tested successes are shrouded in secrecy, until now. 
  Businessman Riccard Illy details personal experiences using these Italian business standards to run his family’s world-renowned coffee company for generations. Through the age of intense competition from Starbucks and Coffee Bean, the Illy empire has remained at the top of the coffee industry simply by employing key Italian business principles and values. 
  In The Art of Excellent Products, you will:Learn how to approach your research and development process to find ways to add quality to your products and brand.Understand how Italians have created so many brands that have stood the test of time.Learn how to approach the marketplace so that your product stands out as the go-to product. 
    
  By applying those principles to your business, you will ensure your products meet or exceed the level of quality necessary to be ultra-competitive in today’s market, even in an industry in which new companies aggressively challenge your brand daily.

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  Ride of a Lifetime The: Book...

  Alexander Pike

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  This content is an independent and unofficial summary created for informational and educational purposes only. It is not affiliated with, authorized, approved, licensed, or endorsed by the original author or publisher. All rights to the original work belong to its respective copyright holders. This summary is not intended to substitute the original book, but to offer a concise overview and interpretation of its main ideas.
   
  
  “The Ride of a Lifetime” takes you behind the curtain of one of the world’s most beloved entertainment empires, tracing a CEO’s journey from listening tours in animation studios to blockbuster acquisitions and crisis leadership in a global pandemic. You’ll experience the thrill of setting moonshot goals—from reimagining classic films with cutting-edge technology to forging direct-to-consumer streaming platforms—and learn how to empower cross-functional squads, democratize data, and embed core values into daily rituals. Rich with vivid vignettes—midnight deal-making sessions, immersive “Emerging Futures” labs, and all-hands “Circle of Storytellers” ceremonies—this dynamic, motivational narrative equips productivity-focused adults with practical strategies for ambitious goal-setting, resilience under pressure, and leading with both vision and empathy. Prepare to transform setbacks into springboards and chart your own ride of a lifetime.

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  The Power of Self-Discipline

  Introbooks Team

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  Dwayne Johnson said, “All successes begin with self-discipline. It starts with you.” It was indeed, the attitude that brought The Rock to the top of his wrestling dream and, today, a successful actor. Dwayne Johnson is an example of someone with strong self-discipline as with many people who has a life career in the sports field. 
  However, this does not just apply in that one section. The power of self-discipline can and should be applied to not just in career but also in life. A lot of people attribute to luck, background and many other things to success, but here, self-discipline is an important quality that is going to make you achieve your goals. It does not matter where you find your motivation: lack of discipline will not take you far.

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