Otros libros que te pueden interesar

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  Data-ism - The Revolution...

  Anónimo

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  Steve Lohr, a technology reporter for the New York Times, chronicles the rise of Big Data, addressing cutting-edge business strategies and examining the dark side of a data-driven world. 
  Coal, iron ore, and oil were the key productive assets that fueled the Industrial Revolution. Today, Data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge. 
  Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights. It shows that, if exploited, this new revolution will change the way decisions are made—relying more on data and analysis, and less on intuition and experience—and transform the nature of leadership and management. 
  Lohr explains how individuals and institutions will need to exploit, protect, and manage their data to stay competitive in the coming years. Filled with rich examples and anecdotes of the various ways in which the rise of Big Data is affecting everyday life it raises provocative questions about policy and practice that have wide implications for all of our lives.

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  Space to Grow - Unlocking the...

  Matthew Weinzierl, Brendan Rosseau

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  Space is a place of unparalleled possibility for humanity, and it's undergoing a revolution. A wave of companies led by gutsy entrepreneurs are unlocking opportunities that fire the imagination. No, it's not hotels on Mars or day trips to orbit (yet), but it's an awe-inspiring transformation driven by innovative technologies, creative approaches, hard work, and—for the first time—market forces. Above all, this revolution is uncovering the simple but unfamiliar truth that space is a place: a place where countries, markets, and each of us can play a vital role in realizing some of our biggest, boldest dreams. 
   
   
   
  But we won't succeed through dreams alone. The space economy is just that—an economy—governed by the same laws of supply and demand that apply here on Earth. The authors, who teach a highly popular course on the topic at Harvard Business School, bring the revolution in space to life through players you know—like SpaceX and Blue Origin—and many you may not, like Astroscale, founded by a Japanese IT executive who quit his job to start a company to clean up space debris. They also bring to bear fundamental tools from economics to understand how the market in space is forming, how it's fast becoming a source of value for businesses across industries and for society as a whole, and how we can best ensure that its growth benefits us all.

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  Hypnosis - Unlocking the Power...

  Coral Nunez

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  Hypnosis has long captured the imagination of people worldwide. From ancient shamanic rituals to modern therapeutic practices, the concept of influencing the subconscious mind has evolved significantly. But what is hypnosis, and why does it hold such intrigue? This chapter sets the stage for an exploration of hypnosis, dispelling myths, uncovering truths, and providing a foundation for understanding its power and potential.  
    
  At its core, hypnosis is a state of focused attention and heightened suggestibility, often accompanied by deep relaxation. Contrary to popular belief, hypnosis is not about losing control or being at the mercy of someone else’s will. Instead, it is a collaborative process in which the subject actively engages with their subconscious mind. Hypnosis allows access to a realm of untapped potential within us, where behaviors, emotions, and even memories reside.  
    
  One of the most persistent myths surrounding hypnosis is its portrayal as mystical or magical. Popular culture has often depicted hypnotists as enigmatic figures wielding a pendulum to control unsuspecting subjects. These dramatizations have fueled skepticism and fear, overshadowing the scientific principles that underpin hypnosis. Understanding hypnosis requires recognizing that it is a natural phenomenon deeply rooted in human psychology and neuroscience. 

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  Lepidopterology - Butterflies...

  Mike Crawford

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  Lepidopterology is the branch of entomology dedicated to the study of butterflies and moths, which together make up the order Lepidoptera. This field examines their anatomy, behavior, life cycles, ecological roles, and evolutionary history. Scientists and enthusiasts alike have contributed to a growing body of knowledge that enhances our understanding of these fascinating insects and their importance in ecosystems. 
  The study of Lepidoptera dates back centuries, with early naturalists documenting species variations and their transformations. One of the earliest references comes from Aristotle, who noted the metamorphosis of caterpillars into winged adults. In the 17th and 18th centuries, scientific classification systems began to take shape, with Carolus Linnaeus organizing butterflies and moths within his broader taxonomy of life. As entomology advanced, researchers uncovered more details about their lifespans, migration patterns, and interactions with other species. 
  Beyond taxonomy, lepidopterology explores the critical role butterflies and moths play in the environment. Many species serve as pollinators, aiding in the reproduction of flowering plants. Their presence in an ecosystem can also indicate environmental health, as they are highly sensitive to habitat changes and climate fluctuations. Conservationists rely on butterfly and moth populations to assess biodiversity and detect ecological imbalances caused by deforestation, pollution, or climate change.

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  Social Media Superstar

  Eleni Dyer

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  Social Media Superstar: The Comprehensive Guide on How to Boost Your Business Through Social MediaWhether you’re currently using social media to promote your business or are thinking about doing so, it is important for you to understand how to do it correctly. No matter whether you’re inexperienced or a veteran social marketer, if you don’t have the right information, it can be easy to botch a marketing campaign or simply run out of ideas.Fortunately for you, this guide was designed for people in your exact position: those who know that social media is an important part of doing business today;  and who want to learn how to use it correctly.In the rest of this guide, I’m going to provide you with 77 stand-alone tips that you can use to integrate social media into your business, use it to market your products, use it to find new customers, and use it to manage existing customers and extract information from them.In this audiobook, you will learn The Comprehensive Guide on How to Boost Your Business Through Social Media! So what are you waiting for, download a copy of Social Media Superstar today!

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  Evidence of the Afterlife - The...

  Anónimo

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  “There is currently more scientific evidence to the reality of near death experience (NDE) than there is for how to effectively treat certain forms of cancer,” states radiation oncologist Dr. Jeffrey Long is his groundbreaking new book Evidence of the Afterlife. In 1998 Dr. Long and his wife, Jody, began the Near Death Experience Research Foundation with the goal of creating a forum for near death “experiencers” to share their stories. Grounded in first-hand evidence culled from over 1,600 verified NDE accounts, Evidence of the Afterlife presents the strongest argument yet for the underlying truth of those who have died and returned to share their tales.

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