Editorial: Advantage Media Group
We’re not just divided—we’re adrift. Strong Floor, No Ceiling presents a bold, radically moderate blueprint to reconnect our fractured country and restore belief in opportunity, fairness, and shared progress.
Welcome to A Practice Built on CultureIn an orthodontic practice, great culture is about more than creating a good place for people to work, it can determine the success of the practice. A great workplace culture is one where everyone smiles, is genuinely happy to be there, and works together as a team. It’s clear to anyone entering the practice that something truly amazing is happening, and that amazing feeling translates to excellence in treatment and care.In Smiles Made Here: How Culture Forges Success in an Orthodontic Practice, Dr. Jeremiah Sturgill explains how Sturgill Orthodontics became a practice where team members—and patients—want to be. Using his own journey in building a practice as an example, he shares how other orthodontists can build an amazing culture in their practices by focusing on what matters most: providing excellent care while genuinely caring about people. From a different kind of morning huddle to showing heart in the workplace, coaching the team, understanding the value of autonomy, and creating an environment where people feel safe, Dr. Sturgill shows how focusing on culture can lead to an amazing transformation.In this book, Dr. Sturgill also shares answers to some of the most common questions that patients and parents of young patients often have about treatment, and how culture impacts the care at Sturgill Orthodontics. He talks about when treatment is needed, when to start, the art of the smile, and more. As a specialist in temporomandibular joint disorder (TMJ or TMD) and airway protective orthodontics, Dr. Sturgill also shares the important role orthodontics plays in treating problems of the jaw and airway. Finally, he discusses how the value of orthodontics goes beyond straightening teeth and how all orthodontists are not created equal—and culture is the differentiator.Ver libro
As we move into the twenty-first century the most important question for businesses everywhere is: What are we going to do about the Internet? The two most qualified people in the country to answer that question may be Al Ries and Laura Ries. Not only are they the authors of the BusinessWeek bestseller The 22 Immutable Laws of Branding, they are also consultants to dozens of Fortune 500 companies. This book is the result of their hands-on work with both large and small companies as well as Internet start-ups and established Internet brands. Brash, bold, and mercifully succinct, The 11 Immutable Laws of Internet Branding is the definitive text for businesses eager to jump on the Internet expressway. In the book you'll learn why:The Internet can be a business or a medium for your brand, but not both.Interactivity is the single most important ingredient of any Internet site.The kiss of death for an Internet brand is a common name.Being second in a category is tantamount to being nowhere.You have to be fast. You have to be first. You have to be focused.Everyone is talking about convergence while just the opposite is happening. The 11 Immutable Laws of Internet Branding will also give you tangible information on how to successfully build your company, product, service, or self into a hot and profitable brand on the Internet. Specifically you'll learn how to:Build a brand that will dominate a category over an extended period of time.Find a proper name (instead of a common one) for your Website.Take your brand into the global marketplace.Avoid the biggest mistake in Internet branding: the belief that you can do everything.Take advantage of the transformations that will occur in all aspects of life, thanks to the power of the Internet. With characteristic counterculture observations and signature marketing savvy, Ries and Ries bring their expertise to branding on the Internet, the most challenging problem in the world of marketing today. No one who wants to turn a brand into a global phenomenon should ignore their sage advice.Ver libro
Next Big Idea Club Must-Read (with Malcolm Gladwell and Adam Grant) INC's Top 5 Books for Transforming Business "An entirely new experience. Discover how to work creatively together." —Fast Company "Co-creation in hyperdrive . . . Take it from teamwork gurus behind Apple and Star Wars—a new kind of psychological incubator will allow your creativity to flourish." —Big Think "Deaver and Clawson know a thing or two (and a lot more) about what works best in the workplace." —Forbes "Groundbreaking. Get ready to be inspired and join the co-creation movement with this remarkable book." —Marshall Goldsmith, Thinkers50 #1 Executive Coach and NY Times bestselling author of The Earned Life "Exhilarating." —Daniel Pink, #1 NY Times bestselling author of Drive, To Sell is Human, and The Power of Regret Brave Together is a powerful book that can transform the lives of leaders, creators, or anyone looking to shape the future. It comes from the thought leaders who helped Apple shift the culture from "thinking different" to "working different together". How did Apple overcome a culture of secrecy? How did Pixar out-innovate Disney? Why do companies kill creativity? Does Shark Tank teach us something about the way we pursue success that isn't true? We've been told that working harder and smarter is the only way to succeed in business and life. But it's not true. Hustle culture is causing burnout and pain in our lives, making us feel divided. What if instead we focused on working creatively with others? And asked How can we shape cultures people love? There is hope in co-creation. Brave Together is a deep exploration into how we can live and lead as co-creators, filled with unexpected stories, powerful principles, and a future-oriented framework. The authors have pressure-tested this work with startups and Fortune 500s—including Apple. Coaching leaders how to reimagine their approach to culture, converting creative ideas into billion-dollar solutions with the help of these patterns: The Mirror Test: Take ownership of your reality and your creative identity. The Hero's Sacrifice: Break free of ego to connect with others in inspiring ways. Become the Future: Create a synthesis, manifesting the best in mind, heart, and spirit. Chris Deaver and Ian Clawson have written a handbook that challenges the status quo approach to leadership, work, and culture. It offers the path to a bright future that isn't self-made but shared.Ver libro
The Mobile Marketing Advantage: Unlocking the Potential of Mobile Strategies to Accelerate Your Business GrowthWith the rise of mobile devices, businesses must adapt their marketing strategies to remain competitive in today's market. Mobile marketing refers to the practice of promoting products or services to customers through mobile devices such as smartphones and tablets. With the widespread adoption of mobile devices, mobile marketing has become an essential aspect of any successful marketing strategy.This audiobook is suitable for marketers at all levels of experience. It covers both the basics of mobile marketing as well as more advanced strategies for optimizing campaigns and achieving results. Whether you're just getting started with mobile marketing or looking to take your campaigns to the next level, this book is an essential resource for unlocking the potential of mobile strategies to accelerate your business growth.This audiobook offers practical advice and proven strategies for creating and executing successful mobile marketing campaigns. It covers everything from mobile website design and app development to mobile advertising and pushes notifications. The book provides an overview of the mobile landscape and outlines the best practices for engaging and retaining customers through mobile channels.In this audiobook, you will learn about Unlocking the Potential of Mobile Strategies to Accelerate Your Business Growth, So what are you waiting for, download a copy of The Mobile Marketing Advantage today!Ver libro
Facebook for Business Bundle, 3 in 1 Bundle: Advertising and Promotion, Facebook Live, and Facebook MarketingThere is no question the power and reach Facebook has. According to statistics, Facebook has 2.60 billion monthly active users and out of that, 1.73 billion are visiting the site DAILY. It’s audience is so massive that marketers simply can’t ignore the power Facebook has. It has such a great potential for digital marketing because of the billions of people it can reach. It goes without saying that all businesses should be making use of Facebook but sadly, there are still some businesses that don't realize Facebook’s full potential. One feature that not a lot of businesses are taking advantage of is Facebook Live. This bundle will teach you all the proven ways and techniques you can promote on Facebook. You will have a step-by-step guide on how you can engage your audience on Facebook. You will discover the effective Facebook marketing strategies that will increase your chances of success. You will also learn about Facebook Live, it’s features and how to utilize it for your business. This 3 in 1 bundle includes the following audiobooks:1. Advertising and Promotion: The Ultimate Guide to Online Advertising, Discover the Ins and Outs of Online Advertising and How it Can Help Get Maximum Exposure for Your Business2. Facebook Live: Learn the Best Practices and Tips on How to Use Facebook Live for Marketing3. Facebook Marketing: The Ultimate Guide to Modern Facebook Marketing, Learn The Best Proven Methods on Facebook Promotion That Guarantees SuccessIf you want to learn more, download your copy of Facebook for Business 3 in 1 Bundle today!Ver libro
In the uncertain, changing, global and interconnected world, the 'alpha' or 'hero' leadership style alone is outdated and inadequate. Quieter professionals, who are often overlooked or taken advantage of without recognition, have immense value to contribute to organisations. In this book, Megumi Miki shares her own experience and those of many other quiet professionals who have achieved great success in the business environment. Megumi believes that a shift in our beliefs about leadership will allow talented quiet professionals to view their quiet nature as a strength and to succeed in their own way, rather than seeing it as a disadvantage. She aims to empower quieter professionals and those outside majority groups to fulfil their potential. Quietly Powerful challenges quiet professionals to reframe the story they tell themselves about their leadership potential - and encourages organisations to expand their ideas about what good leadership looks, sounds and feels like.Ver libro
