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The Calligrapher's Business Handbook - Pricing & Policies for Lettering Artists - cover

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The Calligrapher's Business Handbook - Pricing & Policies for Lettering Artists

Molly Suber Thorpe

Publisher: Calligrafile Press

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Summary

The Calligrapher’s Business Handbook is a guide to best business practices and pricing strategies for calligraphers and lettering artists. Whether you’re starting out in creative freelancing, transitioning from a different profession, or running a lettering business that just needs a boost, you will welcome the invaluable ideas in this handbook. Award-winning graphic designer, renowned calligrapher, and bestselling author of Modern Calligraphy, Molly Suber Thorpe shares her hard-earned insights to answer your most pressing business questions. 
Molly has packed these pages with advice you won’t find anywhere else, covering a range of topics for freelance calligraphers and hand lettering artists:

	How professional calligraphers charge for their services
	Whether to charge flat rates or hourly rates
	When – and how – to offer discounts or freebies
	How to charge for commercial work, such as logo designs
	How to get the most bang for your advertising budget 
	What goes into a fair project contract
	How to navigate copyright licensing and know your rights!
Available since: 05/16/2017.

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