Other books that might interest you

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  Altcoins and ICOs - Exploring...

  Nathan Chambers

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  Cryptocurrencies have arisen as a revolutionary force in the quickly changing financial landscape, altering how we see and use money. Altcoins and Initial Coin Offerings (ICOs), which have ushered in a new era of possibilities in the field of blockchain technology, are at the forefront of this digital revolution. 
  Welcome to "Altcoins and ICOs: Exploring Altcoins and ICOs - A Comprehensive Guide to Alternative Cryptocurrencies and Initial Coin Offerings." In this e-book, we set out on a quest to explore the fascinating world of alternative cryptocurrencies and the groundbreaking initial coin offering (ICO) funding method. 
  Blockchain technology became widely known due to the cryptocurrency Bitcoin, which was the first of its kind. Bitcoin, though, was just the start. The cryptocurrency market grew swiftly, giving rise to a wide range of innovative digital assets known as altcoins. These "alternative coins," often known as "altcoins," are an essential and fascinating part of the cryptocurrency ecosystem due to their distinctive characteristics, use cases, and communities.

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  How to Prospect Sell and Build...

  Tom "Big Al" Schreiter

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  Stories are addictive. The human mind is designed to visualize and remember stories. So if you want to communicate effectively, add your stories to deliver your message. 
  Prospects hate sales presentations, but they love to listen to stories. Think about it. When you walk by someone telling a story, doesn’t your subconscious mind command you to stop and listen to that story? And, you want to hear the story all the way to the end because the subconscious mind hates an unfinished story. 
  Stories can be used to attract prospects, to overcome objections, to motivate prospects, and to teach your new distributors important business principles in a pleasant, non-threatening way. Make your business stress-free and fun. Learn to tell stories. The top earners in network marketing are great story-tellers. Don’t you think you should start accumulating your collection of stories to deliver your message? 
  Stories bypass the salesman alarm, the “Too good to be true” filter, and the “What’s the catch?” program. Now your message is received with an open mind. 
  Join the top earners now and become a professional storyteller.

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  Marketing 40 - Moving from...

  Philip Kotler, Hermawan...

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  Marketing has changed forever - this is what comes next.
   
  Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention to devote to your brand - and they are surrounded by alternatives every step of the way. You need to stand up, get their attention, and deliver the message they want to hear. This book examines the marketplace's shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow's consumer; this foundation shows why Marketing 4.0 is becoming imperative for productivity, and this book shows you how to apply it to your brand today.
   
  Marketing 4.0 takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen.

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  The Serious Business of Small...

  Carol A. Fleming

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  Small talk has a big impact—learn to master this most important communication skill to feel more at ease at work, parties, and events of all kinds.   Carol Fleming wants to show you that small talk is not as small as you might think. It’s the foundation of every relationship, professional and personal. It’s the sound of people reaching out to each other, searching for similarities, shared interests, goodwill, connections, and friendship. And it’s something that can be learned, even by those requiring the smallest of baby steps.   We engage in small talk every day with people we know—but it feels a lot tougher when we go outside our comfort zone. This guide to graceful social conversation covers both inner and outer aspects—from the right attitude to how to dress, move around, and introduce yourself. Most importantly, Fleming lays out a series of simple, memorable conversational strategies that make it easy to go from “Nice weather we're having” to a genuine, rewarding give-and-take.    But she won’t tell you what to say. Believe it or not, you already have what you need inside you. She merely provides the keys to unlock it!

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  NO MORE SH*T MANAGERS - Seven...

  Jo Wright

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  HAVE YOU HAD ENOUGH OF SH*T MANAGERS? 
  Do you want work to feel better, but struggle to know where to start? 
  Do you want to impact the culture, but feel there’s a lack of leadership buy in? 
  Do you want managers to have better conversations, but need help to support them? 
  It can be frustrating knowing how brilliant the organisation could be, only to see pockets of progress appearing, then grinding to a halt. Obstacles can appear anywhere, from unnecessary politics and unacceptable behaviour to a lack of leadership buy-in to change. All making a coaching culture hard to imagine. 
  However, it’s possible to build a dynamic and thriving organisation from even the most challenging situations. Change is possible, inevitable even. The role of the manager in these uncertain times has never been so important. They can help people to truly thrive through effective conversations and honest feedback, all underpinned by trust. It’s not impossible, it’s not too much to ask for, and it’s something that can start today.  
  This book will ensure: 
  1.     Leaders buy into a coaching culture. 
  2.     Managers have the capability to coach.  
  3.     Relationships are stronger, trust is built, and performance improves.    
  This isn’t another boring business book; it’s a book that will make work better for the long-term. It’s time to put an end to the sh*t manager and start to build a coaching culture.  
  The time is now.

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  Consult Yourself - The NLP Guide...

  Carol Harris

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  "What is the most important attribute a freelance consultant must have? " Is it communications skills, a package of up-to-the- inute techniques, or the ability to project manage effectively? " All of these things are necessary. But I encourage you to read this book through a different lens. The most important attribute, in my world, is the ability to market oneself- products, pricing, promotion and routes to market. This book will support you on that journey." Martin Shervington, author

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