Other books that might interest you

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  Renegade Marketing - 12 Steps to...

  Drew Neisser

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  Marketing has become ridiculously complicated, but yours doesn’t have to be.With decades of hands-on experience, expert strategist and writer Drew Neisser has witnessed the dramatic evolution of business-to-business marketing. Working alongside giant brands like IBM, as well as start-ups and midsize companies, and interviewing over four hundred top practitioners, Neisser uncovered the top four characteristics that all successful marketers have in common: they are Courageous, Artful, Thoughtful, and Scientific (CATS).These four characteristics form the basis for the framework in Renegade Marketing. Over the years, Neisser created a twelve-step formula to radically simplify B2B marketing and build an unbeatable brand. In his book, he shares the stories of marketing CATS as he gives you the tools to:~ Walk through a highly refined discovery process that culminates in finding your brand’s purpose~ Define your company’s purpose in eight words or fewer~ Build team support for new marketing initiatives while establishing your unique brand story, voice, and design~ Assemble effective marketing plans that engage employees, inspire customers, and attract new business~ Drive perpetual growth by creating a culture with metrics, marketing technology, and experimentation

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  Think on Your Feet - Tips and...

  Jen Oleniczak Brown

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  “[Think on Your Feet] is a helpful maven’s guide ideal for anyone who views a podium with fear and trembling.”-Publishers Weekly
  
   
  Get out of your own way!
  
   
  Our professional lives are full of situations outside of our control. A job interviewer asks a question out of left field. A coworker puts you on the spot in front of the boss. Your PowerPoint presentation crashes at a critical moment.
  
   
  Most people react to the unexpected with anxiety and unease. We get rattled, stumble over our words, and overthink the situation. Others, though, handle it with self-assurance and aplomb. They gain a sense of empowerment and energy when the pressure is on.
  
   
  Like great improv actors, they’re able to think on their feet.
  
   
  The great thing is, improv isn’t about winging it or flying by the seat of your pants; improv at its core is about listening and responding. It’s based on rules and techniques, and it taps directly into your soft communication skills. By incorporating it into your prep work for professional situations, you’ll learn how to retrain your brain for the unexpected and get out of your own way in those unexpected-and expected-professional situations. Practicing improv isn’t about being funny. Instead, it’s about developing the mental agility to spin any surprise in your favor and to communicate with confidence.
  
   
  Filled with engaging improv activities, this interactive guide will ensure you never come away from a tough moment pondering the woulda, coulda, shoulda! again. You’ll learn how to nurture your personal style for communicating in every professional situation. From effective listening in the office, giving presentations, and leading meetings to negotiating a raise, acing an interview, and more, you’ll start communicating with confidence and stop letting the unexpected hold you back. Take your workplace communication-and your career-to the next level by mastering the art of Thinking on Your Feet.

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  The Art of Victory - Strategies...

  Gregory R. Copley

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  From historian and global strategist Gregory R. Copley comes a charter for personal business success based on the "28 Maxims of Victory"-lessons from history on how civilizations and societies have evolved.The Art of Victory is a manual for survival and prosperity in the midst of current social, technological, and environmental changes.  Like Sun Tzu's Art of War, this book is a guide for business and social leaders, broad in scope but specific enough to apply to everyday life.  Drawing on decades of experience working with and advising the highest levels of political and military leadership, Copley offers his 28 Maxims of Victory to understand how civilizations and societies naturally evolve, showing readers how to recognize and employ these functioning building blocks in their own professional and personal lives.  From the halls of political power to the boardroom to the living room, the timeless lessons drawn from history offer a holistic and balanced view of simple strategies for success.  They are not only relevant today but can also predict the future.  Concise and cleverly organized, The Art of Victory can be used for personal, political, and business life now and into the new millennium.

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  Powerful Business Tactics Bundle...

  Marci Delaney, Remy Lincoln

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  Powerful Business Tactics Bundle, 2 IN 1 Bundle: Hook Point and Seven Figure Social SellingIf you have a business or are thinking of starting your own business, there are some powerful and winning business strategies you should consider. One of the biggest mistakes that floundering businesses do is that they think only about filling their coffers. They have almost no regard for their customers, which is quite a pity because it is eventually the customers that convert a business into a successful enterprise. On the other hand, there are some business people who have their hearts in the right place. They provide good quality to their customers. But then they cannot make their target people understand that they are providing great quality. This bundle will help you navigate this concern. Another common problem is some businesses aren’t aware of the importance of being engaging on the web. Smaller companies often think that updating their website with fresh and new content is not a priority.This bundle will teach you all the effective ways of how to sell to your customers. It will teach you all the effective methods that can help you become an intrepid seller of anything over the Internet. You will learn how to convince your customers and beat your competitors. You will also learn how you can engage your customers so you keep them coming back for more. It will also teach you customer relationship management that can help with better keeping track of your customers so you can effectively do marketing with them... This 2 in 1 bundle will include the following audiobooks:1. Seven Figure Social Selling: The Ultimate Guide to Powerful Online Selling, Learn Proven Sales Conversion Tactics That Would Yield the Most Profits2. Hook Point: The Ultimate Guide on How to Engage a Customer, Discover Proven Methods of Customer Relationship Marketing and How to Increase Customer MagnetismGet this Powerful Business Tactics 2 in 1 Bundle today!

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  Summary of George Samuel...

  Falcon Press

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  Summary of George Samuel Clason’s The Richest Man in Babylon is a collection of loosely connected parables that outline the basic principles of financial planning. They were originally published in the 1920s as a series of pamphlets that were distributed to readers through banks and other financial institutions...

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  Start your own projects with...

  Dr. Lutz Knoche

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  Everyone wants to realize themselves and be independent and everyone has the right to do so! A crucial aspect is not to rely on the help of others to master life and to use his talents in order to be recognized by others. Everyone strives for recognition! In order to create better conditions for all people, I will show you in this booklet a possibility.

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