Otros libros que te pueden interesar

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  The Future-Ready Brand - How the...

  Mitch Duckler

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  In The Future-Ready Brand, Mitch Duckler looks to a new set of challenges facing the world’s leading brands and turns to the world’s most influential brand officers themselves to find solutions. Here he goes one-on-one with over 40 Global 1,000 CMOs to discover how they are navigating the confluence of shifting societal forces and emerging technologies that are impacting how every brand will thrive in the future.

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  Introvert Negotiators Can...

  Zane Rozzi

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  Leverage is often the primary factor that moves negotiated outcomes in favor of one party at the expense of the other party. Leverage in negotiations is the power that one party has to influence - or control - the other party to the negotiation. Leverage is, therefore, incredibly important in determining the outcome of the negotiation. 
  If you think of a negotiation as dividing up a pie, leverage is, in fact, so powerful that someone with very poor negotiating skills, but who holds a lot of leverage, can often obtain the biggest piece of the pie - or even most of the pie - despite having very poor negotiating skills. Should a negotiator have both excellent negotiating skills and substantial leverage, that negotiator will easily dominate the negotiation. 
  Which party has the stronger influence or control over the other party can shift throughout the negotiation. Leverage is also not consistent with respect to all issues of the negotiation. You could have a lot of leverage in one area of the negotiation, but very little leverage in other areas of the negotiation. You might also have a lot of leverage over some specific individual members of the other team, but hardly any leverage over other specific individual members of the other team. You must, therefore, strategically apply your leverage in the way that maximizes your control of the negotiation. 
  Throughout this book, we'll discuss many ways you can both increase your leverage and decrease the other party's leverage. There are many different sources of leverage that can be easily gained or lost through your actions or the actions of the other party. 
  You'll be able to start applying what you've learned immediately after you've finished reading this book by using the example procedures, responses, strategies, behaviors, and action steps. It works; and it will work for you. Read this book, apply the information, and see for yourself.

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  Use Design To Design Change

  James Hurst

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  Use Design to Design Change is a guide for creating brands that go beyond selling products to inspire, connect, and make a lasting impact. Written by designer and brand strategist James Hurst, this second edition explores how purpose-driven brands can balance people, planet, and profit to build a legacy of significance. 
  Organized into three sections—Launch, Scale, and Adapt—the book provides practical tools, actionable insights, and thought-provoking exercises to help you create a brand that resonates deeply with your audience while contributing positively to the world. 
  Whether you’re an entrepreneur, a creative thinker, or a brand leader, this book will show you how to design a brand that thrives and transforms the world around it. Packed with inspiring stories and strategies, Use Design to Design Change will empower you to rethink what’s possible for your brand.

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  Empowered Women: Break Free from...

  Bastian Rotherwood

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  Empowered Women: Break Free from Career Sabotage 
  ⭐⭐ Simplified Audio Guide ⭐⭐ 
  Are you eager to advance in your career and strengthen your knowledge by transforming your career by overcoming self-imposed limitations? 
  Looking for a comprehensive guide that offers all the necessary tools to help you succeed in this journey? 
  Your search ends here! 
  This guide is your essential companion for gaining deeper understanding, applying skills effectively, and engaging in practical exercises, setting you up for success. 
  Key features of this enriched guide: 
  - In-depth insights into overcoming self-imposed limitations 
  - Detailed explanations on transforming your career 
  - Effective strategies for personal growth and overcoming challenges 
  Our guide stands out with its thorough coverage, crucial for your journey to success. Concepts are not merely glossed over but are examined with meticulous attention. 
  Please note that this guide is an independent resource meant solely for your personal development. 
  Written in a clear and accessible style, our guide ensures a smooth progression through topics. Say farewell to complicated jargon and embrace clear, precise, and accurate content. 
  So, why hesitate? Click the BUY NOW button, get your guide, and embark on your journey to transform your career successfully!

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  NO STARTUP SUGARCOATING - No...

  Titus Romer

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  In No Startup Sugarcoating, serial entrepreneur Titus Romer takes you through the gritty reality of building businesses. Forget the polished success stories you see online—this book dives into the raw truths behind what it really takes to start and grow a business. With countless business plans, +200 partnerships, and countless employee experiences under his belt, Titus pulls back the curtain on why most startups fail, and what you can do to maximize your chances of success. 
  No Startup Sugarcoating is packed with practical insights, real-life case studies, and brutally honest advice. If you’re serious about starting a business, buckle up—because Titus won’t sugarcoat the road ahead. 
  In this book, you’ll learn:Why passion can blind you and why mastering the numbers is crucial for success.How to avoid digging for gold in the wrong places and identify real business opportunities.The role of sales and marketing as the lifeblood of any business—and why it trumps product development.How AI is reshaping industries, and how you can harness it to stay ahead of the competition.Stories of real business failures and the invaluable lessons they offer. 
  Ready to fail, learn, and succeed? This book is for you.

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  The Art of War - Sun Tzu's...

  Sun Tzu, OldPress, Andrew Hole

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  Are you a manager, entrepreneur, or leader always seeking new tools to grow and conquer daily challenges? 
   This special edition of Sun Tzu's The Art of War is designed for you. 
  Too often, Sun Tzu's masterpiece is read as a collection of cryptic maxims, difficult to apply to the real world. This version stands apart: it translates ancient wisdom into practical, actionable, and clear strategies for business, sports, and everyday life. 
  Each chapter of this edition goes beyond the original text and decodes it with:Clear and contextualized reflections: Making every principle of Sun Tzu familiar and relevant.Summary charts: Key points organized for quick and practical reference.Thought-provoking questions: Helping you adapt the teachings to your personal or business context.Practical exercises: Concrete tools to transform theory into real-world results. 
  Whether you need to tackle a strategic meeting, motivate your team, overcome a crisis, or simply become more effective in achieving your goals, this guide provides the answers you’re looking for. 
  Written in a simple and direct style, it guides you through understanding Sun Tzu’s secrets, making them easy to apply. Finally, you can transform seemingly obscure words into clear and powerful actions ready to lead you to success. 
  This is not a book to read—it’s a manual to use. 
  Every page is designed to equip you with practical tools to grow as a leader, plan intelligently, and win with determination. 
  👉 Take charge of your future: start winning your battles today with this unique edition of The Art of War!

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