Outros livros que poderiam interessá-lo

• 

  Be In the Room - How to Stop...

  Lauren Morrison, Olivia Preya

  • 0
  • 0
  • 0

  A must-listen new book from leadership and entrepreneurship coach Lauren Morrison.

  Ver livro

• 

  Steel: From Mine to Mill the...

  Brooke C. Stoddard

  • 0
  • 0
  • 0

  Steel is the metal that built the modern world. When its formula was finally deciphered about 150 years ago, it began to flow from hearths in increasing amounts. It built railroads, steel ships, skyscrapers, and bridges around the world, in the process propelling the great powers of the world -- Great Britain, Germany, the United States, Japan, and the Soviet Union -- into global economic dominance. 
  In Steel, author Brooke C. Stoddard follows the fascinating story of iron and steel from pre-history through the Industrial Revolution and into the present age. Stoddard then dives into the world of modern steelmaking, joining the men and women who live in this world every day: he visits open-pit iron mines in the Mesabi Iron range, rides with 58,000 tons of iron ore on a thousand-foot ore boat from Duluth to Cleveland, climbs to the top of the country’s largest blast furnace, interviews workers as they toil next to their furnaces of liquid metal, and walks through the immense rolling mills where steel is pressed into products. 
  The result is an extraordinary book about what many may think of as ordinary, but in reality is the metal that forms the backbone of modern civilization. 

  Ver livro

• 

  The 11 Immutable Laws of...

  Al Ries, Laura Ries

  • 0
  • 0
  • 0

  As we move into the twenty-first century the most important question for businesses everywhere is: What are we going to do about the Internet? The two most qualified people in the country to answer that question may be Al Ries and Laura Ries. Not only are they the authors of the BusinessWeek bestseller The 22 Immutable Laws of Branding, they are also consultants to dozens of Fortune 500 companies. 
  This book is the result of their hands-on work with both large and small companies as well as Internet start-ups and established Internet brands. Brash, bold, and mercifully succinct, The 11 Immutable Laws of Internet Branding is the definitive text for businesses eager to jump on the Internet expressway. 
  In the book you'll learn why:The Internet can be a business or a medium for your brand, but not both.Interactivity is the single most important ingredient of any Internet site.The kiss of death for an Internet brand is a common name.Being second in a category is tantamount to being nowhere.You have to be fast. You have to be first. You have to be focused.Everyone is talking about convergence while just the opposite is happening. 
  The 11 Immutable Laws of Internet Branding will also give you tangible information on how to successfully build your company, product, service, or self into a hot and profitable brand on the Internet. Specifically you'll learn how to:Build a brand that will dominate a category over an extended period of time.Find a proper name (instead of a common one) for your Website.Take your brand into the global marketplace.Avoid the biggest mistake in Internet branding: the belief that you can do everything.Take advantage of the transformations that will occur in all aspects of life, thanks to the power of the Internet. 
  With characteristic counterculture observations and signature marketing savvy, Ries and Ries bring their expertise to branding on the Internet, the most challenging problem in the world of marketing today. No one who wants to turn a brand into a global phenomenon should ignore their sage advice.

  Ver livro

• 

  Restoring Our Sanity Online - A...

  Mark Weinstein

  • 0
  • 0
  • 0

  "This is a must-read for anyone concerned with where we are today and looking for a better path forward." —Steve Wozniak, Cofounder, Apple Inc. 
   
   
   
  Big Tech is driving us, our kids, and society mad. In the nick of time, Restoring Our Sanity Online presents the bold, revolutionary framework for an epic reboot. What would social media look like if it nourished our critical thinking, mental health, privacy, civil discourse, and democracy? Is that even possible? 
   
   
   
  Restoring Our Sanity Online is the entertaining, informative, and frequently jaw-dropping social reset by Mark Weinstein, contemporary tech leader, privacy expert, and one of the visionary inventors of social networking. 
   
   
   
  This book is for all of us. Casual and heavy users of social media, parents, teachers, students, techies, entrepreneurs, investors, and elected officials. Restoring Our Sanity Online is the catapult to an exciting, enriching, and authentic future. Listeners will embark on a captivating journey leading to an inspiring and actionable reinvention.

  Ver livro

• 

  The Basics of Blockchain...

  Thomas Kain

  • 0
  • 0
  • 0

  An introduction to the basics of blockchain technology. 
  Are you confused by the blockchain? 
  Do you know what it is and how it works? 
  Do you want to know how it can change the world? 
  Then, you’ve chosen the right book. 
  Blockchain technology is not new. In fact, it was introduced in 2009 with the Bitcoin cryptocurrency, but since then, things have moved on at a significant pace. These days, many industries are developing their own blockchain-based solutions, looking to replace their existing database and record-keeping systems with one that works faster and is far more secure. 
  In this book, you will learn:What blockchain isHow blockchain works – a brief overview and a more technical lookThe history of blockchain technology and BitcoinThe advantages and disadvantages of blockchain technologyHow blockchain works with the financial industryHow it works with other industriesHow decentralized apps and smart contracts workWhat the proof-of-work concept is and how it worksThe current and future use cases for the blockchainWhat Ripple and the R3 consortium areAnd much more 
  The blockchain has already changed the world in so many ways, and most of us aren’t even aware that the systems we’ve used every day have changed. Not every blockchain is decentralized; some still have a centralized intermediary. Not every blockchain is open-source. Banks, governments, and financial institutions are all maintaining control but in a more open, secure way that is far less open to fraud than previous financial transaction systems. 
  If you want to learn more about the blockchain and how it might benefit you in the future, click the “Add to cart” button now and get started.

  Ver livro

• 

  Keep Going - 200 Quotes

  Modis Chrisha

  • 0
  • 0
  • 0

  In order to be inspired and to keep going, you can read endless books, watch motivational videos, listen to the coolest podcasts, attend amazing events, and surround yourself with super motivated people, but very often it's not the amount of time you spend doing all those things that keeps you motivated and fascinated; it's the unique moments or a single sentence you remember from a whole weekend seminar or a quote you have heard that somehow resonated with you and now has become a part of your life.

  Ver livro