Outros livros que poderiam interessá-lo

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  The Framing Effect - How...

  William Rands

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  The framing effect is a psychological phenomenon in which the way information is presented influences the decisions and judgments individuals make. Whether through subtle word choices, visual cues, or contextual manipulation, the manner in which something is framed can have a profound impact on how we perceive it and how we respond. This effect reveals that our decision-making processes are not purely logical or objective, but rather, they are shaped by cognitive biases and the surrounding context. 
  At the core of the framing effect lies the idea that people’s decisions can be swayed based on how the same information is presented. For example, a medical treatment may be described as having a "90% success rate" versus a "10% failure rate." Despite both statements conveying the same information, the first frame is more likely to encourage a positive decision, while the second may induce hesitation or fear. This difference is a result of how the human brain reacts more favorably to positive frames and tends to avoid losses more strongly than it seeks gains, a concept rooted in loss aversion. 
  The framing effect highlights how context and language play powerful roles in shaping perception. It operates on the principle that human cognition is not purely rational, but is instead influenced by emotional, social, and psychological factors. This phenomenon often operates beneath our awareness, meaning individuals can be unaware of how they are being influenced by framing.

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  Unlocking Language - From Syntax...

  Liam Connors

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  Embark on a captivating journey into the heart of human communication with "Unlocking Language: From Syntax to Semantics - A Comprehensive Exploration." This groundbreaking book invites you to delve deep into the intricacies of language, unraveling the mysteries of syntax and semantics that form the bedrock of our daily interactions. 
  Discover the rich historical tapestry of language evolution, from its humble origins to its pivotal role in shaping cultures and societies worldwide. Explore the dynamic interplay between syntax and semantics, gaining insights into how the structure of sentences and the meanings of words profoundly influence our thoughts, actions, and perceptions. 
  As you navigate through the pages, witness the synergy between syntax and semantics and how they transcend linguistic boundaries. Develop a keen understanding of the universal principles governing language while appreciating the cultural nuances that make communication a genuinely diverse and vibrant experience. 
  Equip yourself with practical insights into effective communication bolstered by a comprehensive grasp of syntax and semantics. From enhancing language skills to navigating the ever-evolving landscape of artificial intelligence and cross-cultural interactions, "Unlocking Language" empowers you to apply newfound knowledge in both personal and professional realms.

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  Phenomenology - Philosophy and...

  Hector Davidson

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  Phenomenology is a branch of philosophy that seeks to explore and describe the structures of experience as they present themselves to consciousness. Rooted in the Greek words phainomenon (meaning "that which appears") and logos (meaning "study" or "discourse"), phenomenology is concerned with the direct investigation and description of phenomena as consciously experienced, without recourse to theories about their causal explanation or objective reality. It aims to understand the essence of experiences, focusing on how things are perceived, rather than on external facts or empirical data. 
  Edmund Husserl, often regarded as the father of phenomenology, established the discipline in the early 20th century. His groundbreaking work sought to return philosophy to the "things themselves," emphasizing the need to examine experiences without preconceived notions or biases. Husserl introduced the concept of intentionality, the idea that consciousness is always directed toward something—it is always consciousness of something. This fundamental notion shifted the focus from the contents of the mind to the ways in which objects are experienced, highlighting the inseparable relationship between the subject and the object in acts of consciousness. 
  Phenomenology differs from other philosophical approaches in that it does not seek to explain experiences through causal or scientific means. Instead, it adopts a descriptive method, aiming to reveal the underlying structures that make experience possible. Through techniques such as epoché (the suspension of judgment about the external world) and phenomenological reduction (focusing solely on the contents of consciousness), phenomenologists attempt to uncover the pure essence of experiences, free from external assumptions.

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  Treatise of Human Nature A: Book...

  Briefly Summaries

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  This is a concise summary and analysis of A Treatise of Human Nature, by David Hume.
  It is not the original book and is not affiliated with or endorsed by David Hume.
  Ideal those seeking a quick and insightful overview.
   
  An Inquiry into Human Nature offers a profound exploration of the foundations of human thought, emotions, and actions. This landmark work examines the principles of knowledge, morality, and human psychology, presenting a revolutionary perspective on reason, perception, and belief. Through sharp analysis and philosophical inquiry, it challenges traditional assumptions about the self, identity, and society, making it an enduring masterpiece in the study of philosophy. Ideal for anyone seeking to understand the origins of modern thought, this treatise delves into the complexities of human experience with unparalleled depth and clarity.

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  Cholula: The History and Legacy...

  Editors Charles River

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  Cholula is one of the most interesting, enigmatic, and forgotten cities in ancient Mesoamerica, and few people are aware that it is the oldest continuously-occupied settlement in the entire Western hemisphere. The current city is known for the Great Pyramid, which has the largest base of all pyramids in the world, as well as its many colonial churches and constant religious celebrations. All of these things ensure that Cholula is heavily visited, but the tremendous importance of Prehispanic Cholula has mostly been lost in the historical accounts of Puebla and even Mexico as a whole. 
  	Located in the Puebla-Tlaxcala Valley within a very fertile area, the Prehispanic city of Cholula was founded around 500 BCE. It soon developed into an important city and the construction of its Great Pyramid began around 200 BCE. During the height of Teotihuacan’s influence in the Classic period and the expansion of the Aztecs in the Postclassic, Cholula managed to maintain its independence and grew to become the greatest religious center in central Mesoamerica. As the main site for the cult of the god Quetzalcoatl, Cholula received pilgrims from many Prehispanic cities, and the two high priests of the Temple of Quetzalcoatl were charged with confirming the legitimacy of these foreign rulers, making their role one of the most important in the region. 
  	In addition to its religious influence, Cholula was also a very important commercial center. Many lavish and exotic goods were traded at its market, and the city’s merchant class also exported a variety of luxury crafts produced in Cholula, such as richly adorned textiles and very fine polychrome pottery. Cholula has been mentioned on some level in modern works concerning Mesoamerica, but in most cases it is simply named alongside a list of other Prehispanic sites.

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  CCNY Made - Profiles in Grit

  Ronnyjane Goldsmith

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  Everyone loves an underdog who succeeds against the odds. CCNY Made. Profiles in Grit is the story of City College of New York alumni who beat the odds to reach the pinnacle of their professions and in the process transformed our world.Here are just a few:Andrew Grove, hearing impaired and a survivor of Nazi occupation and Communist rule became the visionary CEO of Intel Corporation, the manufacturer of the semiconductor chip found in most personal computers today.Yip Harburg, the son of immigrants, wrote the lyrics to countless music standards, including "Somewhere Over the Rainbow," one of the most celebrated songs of all times. Jonas Salk, facing antisemitism and the rebuke of the scientific community, developed the Salk Vaccine that irradicated polio from the face of the earth. Felix Frankfurter, who came to America at 12 speaking no English, would be appointed a U.S. Supreme Court Justice, and help write the unanimous opinion in Brown v. the Board of Education declaring school segregation in the United States illegal. In "CCNY Made. Profiles In Grit," the stories of CCNY alumni are recounted who exemplify the promise of Townsend Harris, founder of CCNY and The Ephebic Oath affirmed by graduating students every year. "We will strive unceasingly to quicken the public's better, of civic duty; and thus, in all these ways we will strive to transmit this city not only not less, but greater, better and more beautiful than it was transmitted to us."

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