¡Acompáñanos a viajar por el mundo de los libros!
Añadir este libro a la estantería
Grey
Escribe un nuevo comentario Default profile 50px
Grey
Suscríbete para leer el libro completo o lee las primeras páginas gratis.
All characters reduced
Being the Boss - The 3 Imperatives for Becoming a Great Leader - cover

¡Lo sentimos! La editorial o autor ha eliminado este libro de nuestro catálogo. Pero no te preocupes, tenemos más de 500.000 otros libros que puedes disfrutar.

Being the Boss - The 3 Imperatives for Becoming a Great Leader

Linda A. Hill, Kent Lineback

Editorial: Harvard Business Review Press

  • 0
  • 1
  • 0

Sinopsis

You never dreamed being the boss would be so hard. You're caught in a web of conflicting expectations from subordinates, your supervisor, peers, and customers.You're not alone. As Linda Hill and Kent Lineback reveal in Being the Boss, becoming an effective manager is a painful, difficult journey. It's trial and error, endless effort, and slowly acquired personal insight. Many managers never complete the journey. At best, they just learn to get by. At worst, they become terrible bosses.This new book explains how to avoid that fate, by mastering three imperatives:·         Manage yourself: Learn that management isn't about getting things done yourself. It's about accomplishing things through others.·         Manage a network: Understand how power and influence work in your organization and build a network of mutually beneficial relationships to navigate your company's complex political environment.·         Manage a team: Forge a high-performing "we" out of all the "I"s who report to you.Packed with compelling stories and practical guidance, Being the Boss is an indispensable guide for not only first-time managers but all managers seeking to master the most daunting challenges of leadership.
Disponible desde: 11/01/2011.

Otros libros que te pueden interesar

  • My First Step to a Successful Credit Score for Teens and Beginners - Introduction to Finances for Kids: Dummies Guide to Cryptocurrency Investing - cover

    My First Step to a Successful...

    Sweet Smart Books

    • 0
    • 0
    • 0
    Harnessing the basics of finance has become more important than ever before, but very few people know where to start and how to begin.My First Step to a Successful Credit Score for Teens and Beginnersis all about mastering the basics of your personal finances and investing. With step-by-step guides for budgeting, understanding your credit score and ranking system, investing in crypto, stocks, and more, we have it all! The world of finances no longer needs to be a puzzle, and by the time you are done, you will have an understanding of the basics of boosting your credit score and improving your overall financial well-being. It also focuses on difficult matters such as debt, building a portfolio, and more!And the best part? You don’t need any prior financial knowledge! The pain of having to scrounge around in your dictionary is a thing of the past. Complicated terms and concepts are simplified in a way that anyone can understand.So, don’t hesitate and start reading your foundational financial guide today!
    Ver libro
  • Data-Driven Marketing - The 15 Metrics Everyone in Marketing Should Know - cover

    Data-Driven Marketing - The 15...

    Mark Jeffrey

    • 0
    • 0
    • 0
    Marketing is frequently viewed with skepticism by non-marketing business executives and when times are tough is often one of the first budget cuts. For marketing executives, the challenge of providing concrete results is amplified due to the 'fuzzy' nature of branding and awareness. Marketing in the post-collapse economic era will become much more rigorous and data-driven, as marketing budgets are cut and each campaign has to prove its ROI.   New research at the Kellogg School of Management on return on marketing investment (ROMI) shows how organizations can deliver significant performance gains from marketing. The Author's survey of 252 firms captures $53 billion of annual marketing spending and forms the foundation for this book. This research is complemented by experience teaching ROMI to executives at Microsoft, DuPont, Nisan, Philips, Sony and many other firms.   The 15 Marketing Metrics:   Brand Awareness; Test Drive; Chum; CSAT=Customer Satisfaction; Take Rate; Profit; NPV=Net Present Value; IRR= International Rate of Return; Payback; CLTV= Customer Lifetime Value; CPC= Cost Per Click; TCR= Transaction Conversion Rate; ROA= Return on Add Dollars Spent; Bounce Rate; and WOM= Word of Mouth Social Media.
    Ver libro
  • Twitter: How To Market & Make Money With Twitter - cover

    Twitter: How To Market & Make...

    Ace McCloud

    • 0
    • 0
    • 0
    Are you tired of being a Twitter amateur? Do you wish you could make some real money with Twitter like everyone else?Whether you want to (1) know how to optimize your Twitter account, (2) know how to build up your fan base the right way, or (3) market with Twitter to boost sales and make money, then this is the audio book for you!Easily cut through the confusion to increase profits.While it may appear innocuous with its innocent bluebird as an icon, Twitter is a social media powerhouse with the potential to place your ideas and products in front of millions of people. Learn just how easy it is to master Twitter, gain followers, and make money.Take your marketing to the next level.Increasing your following on Twitter can boost your potential success greatly. Discover step-by-step strategies to add followers and find marketing strategies used by the largest corporations in the world.Discover the amazing effectiveness of hashtags.With a few well-placed hashtags, you can up a tweet from great to fantastic, gaining key followers and driving traffic to your money-making site. Learn how to focus on key segments of the population and target specific groups, using tweets tailored to speak directly to their needs and interests.Expand your core audience with Twitter.The most wonderful thing about Twitter is how easily you can attract people to your business platform; you can do it all in a variety of extremely effective ways. This effect, compounded over time, is what makes Twitter so powerful. Each year your account will become larger and more effective.Bring your product, business, and ideas to the world!
    An Author's Republic audio production.
    Ver libro
  • Beyond Quick Fixes - Addressing the Complexity & Uncertainties of Contemporary Society - cover

    Beyond Quick Fixes - Addressing...

    William B. Rouse

    • 0
    • 0
    • 0
    We seem to be stuck, staring at insurmountable challenges. The pandemic is the opening act for climate change, and we need to get much better at anticipating and preparing for these types of challenges. Simply rebuilding bridges once they fall, or houses once they are swept away, is both expensive and risks human lives. Anticipation and preparation costs more now, but is much less costly over time.We have managed—or at least reacted to—the Aids epidemic (1981–2013), Internet bubble bursting (2001), the real estate bubble bursting (2007), the opioid epidemic (2017), forest fires on the West Coast (2018), and the coronavirus pandemic (2020). Very recently, we have experienced the fall of Afghanistan (2021), the latest earthquake and hurricane in Haiti (2021), and the attack on Ukraine (2022).Beyond Quick Fixes steps back from business as usual to rethink how we can approach the complex challenges of contemporary society. Rouse retreats, initially, into the principals of design thinking rather than policy making; he rigorously reconsiders our typical modes of operation and explores alternative ways of thinking about complex problems and potential solutions. The result is an integrated approach to addressing complexity to assist leaders and advisors responsible for addressing these challenges.
    Ver libro
  • Ramping Your Brand - Get a Comprehensive Guide on All the Branding Essentials For Your Business - cover

    Ramping Your Brand - Get a...

    Gene Otis

    • 0
    • 0
    • 0
    Ramping Your Brand: Get a Comprehensive Guide on All the Branding Essentials For Your BusinessWhen you have a successful brand, it sets your product apart from your competition. You want your brand to be able to expand your customer base and increase your market share. The larger your customer base and market share, the more powerful your brand will become.There are many factors that go into making a brand successful and there are even more that go into keeping your brand successful. This audiobook will guide you through the journey of building a successful brand for your business.This audiobook will cover the following topics:- Expand the Brand- Contract the Brand- Publicity is a Good Thing- Advertising the Brand- Be Authentic- Category Over Brand- The Importance of a Name- Beware of Subbranding- The Importance of a Logo- Think Globally- Branding and the Internet- And many more!Your goal is to build a brand that is the recognized leader in a given category. If you want to learn more, scroll up and click “add to cart” now!
    Ver libro
  • Sales Funnel Guide: The Complete Guide on How to Build a Successful Sales Funnel Learn Useful Tips and Effective Strategies on Building the Perfect Sales Funnel - cover

    Sales Funnel Guide: The Complete...

    Ronny Carsten

    • 0
    • 0
    • 0
    Sales Funnel Guide: The Complete Guide on How to Build a Successful Sales Funnel, Learn Useful Tips and Effective Strategies on Building the Perfect Sales FunnelDo you know what a funnel looks like? They look wide at the top then narrow at the end, right? Because of what it looks like, it was used as a metaphor for sales. At the start of the sales process, you have many prospects who you think might need your product and services. They’re at the top of the funnel but towards the end of the sales process, you will get those who actually bought and received your products and services. During the entire process, several of the prospects would drop out and that is why the metaphor for the funnel was used. A sales funnel is useful because if you calculate the amount of lead time in every procedure in the process, it would help you calculate the number of prospects that can become your clients in the end.This audiobook will teach you everything you need to know about sales funnels and how it can help your sales and conversions. You will learn how to properly manage your sales funnels so you avoid losing sales. This audiobook will discuss the following topics:- What is a Sales Funnel- Clickbank- Dropshipping- Affiliate Marketing- The Link Between Products, Keywords, and Prospects- The Front and Back of Sales Funnels- Sales Funnel Success- Sales Funnel Planning- Content Marketing- Article Marketing- Top Sales FunnelsIf you want to learn more on how to properly use sales funnels, scroll up and click “add to cart” now.
    Ver libro