Perfectly Clear: Buying Diamonds for Pleasure and Profit
Publisher: Karen Simmons
PERFECTLY CLEAR MELTS AWAY THE FOG OF THE MYSTERIOUS WORLD OF DIAMONDS
Karen Simmons goes way beyond the “4 C’s” of marketing which include color, clarity, cut, and carat weight which are important factors in making an intelligent buying decision. GIA certified, Simmons provides a personal behind-the-scenes tour of the world of diamonds. In Perfectly Clear she lifts the veil on such hot topics as Hollywood gems, criminal diamond activity, valuation of diamonds (genuine, synthetic and imitation), diamond facts and myths, and naturally colored diamonds to reveal what they really are — sparkling investments!
PLOT A PATH TO BRILLIANT GEMSTONE WEALTH!
Modern day, sophisticated buyers of fine gems, such as diamonds, navigate a complex world of purchasing options that only an expert gemologist can tame. Important factors to consider for any buyer are the four C’s: color, clarity, cut, and carat weight. Increasingly, what’s most important is the origin of the gem.
Investing in a “clean” diamond ensures goodwill towards our planetary environment and securing the best value and appreciation potential at the same time.
Included in this spectacular handy guide is information about rough diamonds, sources of diamonds, white diamonds and naturally colored diamonds. Also, Canadian diamonds, political issues surrounding diamonds, Hollywood’s impact on diamond sales, global economy and diamonds, popular diamond shapes, determining factors of diamond evaluation (synthetic, imitation and treated diamonds), and the criminal aspect of diamonds that has captured global attention.
You’ll also appreciate a special section on gems and their ties to superstition, medicinal uses, and spiritual beliefs. Diamonds easily accentuate any colored gem in a piece of jewelry, bringing out the best in both worlds.
As in the very beginning and still today, diamonds are magical!