Other books that might interest you

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  The Heart of Change - Real-Life...

  John P. Kotter, Dan S. Cohen

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  John Kotter's international bestseller Leading Change struck a powerful chord with legions of managers everywhere. It acknowledged the cynicism, pain, and fear they faced in implementing large-scale change—but also armed them with an eight-step plan of action for leaping boldly forward in a turbulent world.Now, Kotter and coauthor Dan S. Cohen delve deeper into the subject of change to get to the heart of how change actually happens.  Through compelling, real-life stories from people in the trenches, in all kinds of organizations, the authors tackle the fundamental problem that underlies every major transformation: How do you go beyond simply getting your message across to truly changing people's behavior? Based on interviews within over 100 organizations in the midst of large-scale change, The Heart of Change delivers the simple yet provocative answer to this question, forever altering the way organizations and individuals approach change. While most companies believe change happens by making people think differently, Kotter and Cohen say the key lies in making them feel differently. They introduce a new dynamic—"see-feel-change"—that fuels action by showing people potent reasons for change that spark their emotions.For individuals in every walk of life and companies in every stage of change, this audio-book captures the heart—and the how—of successful change.A Macmillan Audio production.

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  Spanning Silos

  David Aaker

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  Why do so many chief marketing officers of multinationals last only two or three years on the job? Because product and country marketing teams - or "silos" - make their professional mandate impossible. Without synergy across silos, global CMOs cannot achieve their goals.In this eminently practical audiobook, branding guru David A. Aaker tells CMOs what they must do:• Find the right role and scope• Gain credibility and buy-in • Use teams to link silos • Develop a common planning process• Adapt the master brand to silo markets• Prioritize brands in the portfolio• Develop silo-spanning marketing programsFor each item, Aaker breaks down the CMO's ambitious organizational challenges into manageable tasks of facilitation, consultation, and partnering. With his guidance, CMOs will have a better chance of reducing the negative attitude toward central marketing, gaining necessary support and resources, implementing cross-silo strategy and programs, cultivating a marketing-oriented culture, improving the pool of marketing talent, and moving toward a leadership role. For some firms, reducing the silo problem is the key to winning; for others, it is no less than the key to survival.

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  Saving Social Care - How to find...

  Neil Eastwood

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  Recruiting and retaining a caring workforce to keep pace with the needs of an ageing society is one of the greatest challenges we face. At the same time, traditional methods of finding suitable care staff are delivering diminishing returns. We urgently need new ways of finding and keeping the compassionate and loyal care workers of tomorrow.  The future of every care provider depends on solving this problem fast. Start now by listening to this audiobook.  When you've read Saving Social Care, you will be able to:   - Know exactly who your perfect care worker candidate is   - Tap in to secret sources of new staff in your community   - Optimise your recruitment process to reduce wastage  - Spot 'high potential' applicants – and avoid troublemakers – much faster  - Discover 20 proven retention techniques to minimise care staff loss

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  Swing Trading - How to Start...

  Dexter Carlile

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  Are you a sensitive person that has been betrayed by a trading commission and you find yourself in misery and terrible anguish? Is trading a terrible issue for you and individualistic turmoil for you and Are you looking for solutions and effective mechanism that can elevate your empathy? If yes, then order this book right away as it is the panacea of all your miseries. It is true that the postmodern world has thwarted the definition of trading and finding a truth relationship with trading is a mammoth task but this description along with elaborative content will help you heal in no time. Each type of reflection has its motivation. In the event that you as of now ruminate, amazing. (In any case, there's no damage in attempting different strategies or doing two.). 
  This audiobook covers the following topics: 
  ·       What is meant by Swing trading and why it is different from day trading 
  ·       What are financial markets involved in Swing trading  
  ·       How to manage risks in swing trading  
  ·       The best ways to trade 
  ·       How to trade like a pro  
  ·       What are the intricacies of swing trading  
  ·       Can anyone swing trade 
    
  In fact, the audiobook is embellished with documentation of various case studies for your health and soul and you will be feeling very grateful while listening the audiobook 

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  Spiritual Revolution in Business

  Paul Dolan

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  Paul Dolan is a fourth-generation winemaker, former president of the well-known Fetzer Vineyards, and instrumental in introducing American wine lovers to the diverse varieties of wines that now enjoy broad popularity. He launched the organic wine industry in California and around the world. The simple techniques he discovered have opened the door to greater communication with and respect for employees, and created a context that allows exploration and discovery to thrive.

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  Unstuck - A Story About Gaining...

  Dan Webster, Randy Gravitt, Jon...

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  Untwist the question mark from your life to start living authentically 
  Unstuck offers a path forward for those who are "stuck"-despite the comfort, security, and what should feel like success. Do you feel disengaged from a life that looks good on paper? Do you feel like there must be something more? This is your guide to getting unstuck, breaking free of your comfortable cocoon, and discovering what you are meant to be. Through the story of George Johnson, a man in a position much like yourself, you'll learn how to shed the boredom, emptiness, and confusion so you can get on with your life. Whether you need a complete overhaul or just a jumpstart, you'll find the advice you need to start making it happen. 
  More than just a story, this audiobook shifts your perspective to help you realistically plan a transition from the ordinary present to the extraordinary future; emotional support coupled with practical guidance helps you find your path, identify your destination, and begin your journey.Re-think your purpose in life and discover your callingRediscover the truth about yourself and who you really want to beFollow a clear formula for moving forward with authenticityBreak out of your comfort zone and feel fully alive 
  The fact that you've succeeded doesn't mean that you can never change; your dedication, commitment, and skills got you this far-imagine what they could do with a healthy dose of passion! Unstuck re-acquaints you with your authentic self, helps you uncover your passion, and guides you toward your next big thing.

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