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Sinopse

This work provides a concise synthesis of the key insights and analysis from Getting Past No. It is an independent summary, not the original book, and has no affiliation with or endorsement from the original publication. Created for readers who want a clear, thought-provoking overview, it distills the central themes and ideas while preserving the depth and relevance of the work. 
A practical guide to handling the most difficult negotiations, this book provides strategies for overcoming resistance, hostility, and refusal. It introduces “breakthrough negotiation,” a process that emphasizes patience, empathy, and reframing to transform confrontation into cooperation. Readers learn how to manage emotions, neutralize tactics, and build pathways toward agreement even when the other side seems immovable. Essential for business leaders, diplomats, and anyone facing conflict, it shows that “no” is not the end but the beginning of progress.

Duração: 1 minuto (00:01:00)
Data de publicação: 03/09/2025; Abridged; Copyright Year: 2025. Copyright Statment: —

• Negócios e Economia