Otros libros que te pueden interesar

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  Social Media Marketing and...

  Gary Clyne

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  If you want to learn how you and your business can dominate social media then keep reading.... 
  Do you want to get more leads than ever before? Do you want to learn proven strategies to build huge social media followings? Do you want to learn how you can take your business and personal brand to the next level? 
  A lot of the time, social media can seem like a whirlpool that is impossible to navigate and is just a bundle of confusions. 
  Instead, we are providing an easy to follow blueprint to success on both social media marketing and personal branding in this two-in-one book bundle. 
  Social media is taking over the world and it only takes a browse of Facebook to see it's taking over marketing as well. Long gone are the days of billboard and radio ads, instead, we are in the age of digital and tailored marketing to the consumers' interests. 
  In terms of personal branding, influencers with millions of followers, and subscribers are the modern day celebrities, quite frankly anyone who is anyone has a substantial social media following. 
  Don’t you think it’s time you got in on the trend before it’s too late? 
  Here is just a slither of what you will discover inside:
  
  The five must know strategies to dominate social media in 2019
  How to get more leads by spending less on marketing
  Five simple steps to blow up your YouTube channel in 2019
  The essential effective Facebook AD strategies for 2019
  A simple, yet powerful method Instagram models use (that you can to) to gain more followers and likes quickly
  The most underrated social media platform for marketing
  The number one platform you must master to get the most success with social media marketing
  The 10 golden rules of personal branding
  Think you need millions of followers to have a successful personal brand? Think again.
  What successful influencers know about monetizing their audience, that you don’t.
  How unemployed teenagers are building huge Instagram accounts.

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  Penny Saving Household Helper -...

  Rebecca DiLiberto

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  Hundreds of simple strategies to keep expenses down at home (and in the garden)! 
   
  This handy guide resurrects the fine art of frugal housekeeping with over five hundred tips on saving money throughout the home and garden. Learn creative ways to cut back, pinch pennies, reduce, recycle, and re-use. Want to save on the grocery bill? Buy the whole chicken rather than individual cuts. Get more wear out of your wardrobe? Add a dash of salt to the washer to keep your darks from fading in the laundry.  
   
  Best of all, Penny Saving Household Helper is a great investment—with these hundreds of tips, it can pay for itself many times over!

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  The NFT Handbook - How to Create...

  Matt Fortnow, QuHarrison Terry

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  The NFT Handbook is a detailed guide on how to create, sell, and buy non-fungible tokens without the need for a technical background. Learn exactly what NFTs are, how they evolved, and why they have value.● Create Your Own NFTs: Step by step instructions on all aspects of NFT creation, including what types of content to use, where to source content, adding artistic design, writing the NFT's description, and setting an optional ongoing royalty.● Mint Your NFTs: You'll learn the process of how to get your NFTs on the blockchain.● Sell Your NFTs: We'll go through the whole process, including creating a collection, and the different options such as setting a price or starting an auction.● Buy NFTs: What you'll need to bid on and purchase NFTs, and how to avoid getting scammed.You'll also get a primer on blockchain, particularly the Ethereum cryptocurrency and "gas" fees. You'll also be shown step by step how to create, secure, and fund your own cryptocurrency wallet, and where you'll store your NFTs and cryptocurrency.Whether you're experienced with blockchain and crypto or a complete beginner, The NFT Handbook will guide you in the process of creating, minting, selling, and buying NFTs.

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  The Feeling Economy - How...

  Roland T. Rust, Ming-Hui Huang

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  As machines are trained to "think," many tasks that previously required human intelligence are becoming automated through artificial intelligence. However, it is more difficult to automate emotional intelligence, and this is where the human worker's competitive advantage over machines currently lies. This book explores the impact of AI on everyday life, looking into workers' adaptation to these changes, the ways in which managers can change the nature of jobs in light of AI developments, and the potential for humans and AI to continue working together.The book argues that AI is rapidly assuming a larger share of thinking tasks, leaving human intelligence to focus on feeling. The result is the "Feeling Economy," in which both employees and consumers emphasize feeling to an unprecedented extent, with thinking tasks largely delegated to AI. The book shows both theoretical and empirical evidence that this shift is well underway. Further, it explores the effect of the Feeling Economy on our everyday lives in the areas such as shopping, politics, and education. Specifically, it argues that in this new economy, through empathy and people skills, women may gain an unprecedented degree of power and influence.

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  Virtual Selling - How to Build...

  Mike Schultz, Dave Shaby, Andy...

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  “Virtual Selling more than fulfills my high expectations. It is research-based, sound, practical, and nuanced. Another example of why the team at RAIN Group are the leading thinkers in the world of sales strategy and training.” —Charles H. Green, Author, The Trusted AdvisorFrom bestselling authors of Rainmaking Conversations and Insight Selling. 
  You can’t sell the same way you did pre-2020. If you do, you won’t achieve the same results. You need to adapt. Pivot. And change almost everything you did previously. To thrive in sales today, it will require that you transition to the new world of selling remotely…take the “new norm” by storm. 
  With practical advice, virtual selling techniques you can apply immediately, and the latest groundbreaking research, Virtual Selling: How to Build Relationships, Differentiate, and Win Sales Remotely will take you step-by-step through everything you need to do from mastering the medium to sharpening your virtual selling skills. Discover how to overcome virtual selling challenges and reach your sales goals without face-to-face meetings. 
  You’ll learn:The #1 thing virtual sellers need to focus on to achieve higher win rates4 principles of rapport and 20 questions for building rapport onlineHow to run the most effective virtual sales meetingsVirtual selling best practices for mastering the medium, including meeting mechanics, setup, and technology17 common business factors affecting financial impact and how to build a strong ROI caseHow to collaborate with buyers online and virtual meeting tools you can leverage9 Habits of Extreme Productivity to overcome distractions and boost your sales productivityHow to deliver powerful virtual sales presentationsPlus, gain access to exclusive guides, checklists, templates, and more to help you succeed.

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  To Cork or Not To Cork -...

  George M. Taber

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  In Judgment of Paris, George M. Taber masterfully chronicled the historic 1976 wine tasting when unknown California wines defeated top French ones, marking a major turning point in wine history. Now he explores the most controversial topic in the world of wine: What product should be used to seal a bottle? Should it be cork, plastic, glass, a screwcap, or some other type of closure still to be invented?  For nearly four centuries virtually every bottle of wine had a cork in it. But starting in the 1970s, a revolution began to topple the cork monopoly. In recent years, the rebellion has been gathering strength. Belatedly, the cork industry began fighting back, while trying to retain its predominant position. Each year 20 billion closures go onto wine bottles, and, increasingly, they are not corks.  The cause of the onslaught against cork is an obscure chemical compound known as TCA. In amounts as low as several parts per trillion, the compound can make a $400 bottle of wine smell like wet newspaper and taste equally bad. Such wine is said to be "corked." While cork's enemies urge people to throw off the old and embrace new closures, millions of wine drinkers around the world are still in love with the romance of the cork and the ceremony of opening a bottle.  With a thorough command of history, science, winemaking, and marketing, Taber examines all sides of the debate. Along the way, he collects a host of great characters and pivotal moments in the production, storage, and consumption of wine, and paints a truly satisfying portrait of a wholly intriguing controversy. As Australian winemaker Brian Croser describes it: "It's scary how passionate people can be on this topic. Prejudice and extreme positions have taken over, and science has often gone out the window."

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