Otros libros que te pueden interesar

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  How to Write Sales Copy: 7 Easy...

  Jaiden Pemton

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  Are you ready to dive into the world of copywriting, but don’t know where to start?  
  Do you feel unclear about how to distinguish and use the elements of the copywriting process? 
  Are you still on the search to write copy that will set you apart from other copywriters and help inspire your readers to action? 
    
  How to Write Sales Copy is the guide you need! We will teach you how to write sales copy in 7 easy steps. This guide is designed to provide you with all the tools you need in a concise, easy to understand format that will answer all your burning questions and get you on your way to successful copywriting. 
    
  To be a successful copywriter, you must define your audience, what moves them to act, and how to make them feel important and valued. You must know how to structure your copy in a way that will keep readers on task, interested, and feeling satisfied. 
    
  YOU’LL LEARN:How to determine your sale copy audienceDefining your product purposeHow to develop your sales pagePersuading reader actionHow to tell a storyPlaying on basic human needsHow to develop your rebuttalHow to excite your audiencePresenting a sense of urgencyHow to define a call to actionHow to set your sales copy apartAnd so much more!  
    
  Whether you're just starting on the journey of copywriting and need to develop a clearer understanding of the elements, or have been at it for a while and are looking for fresh perspectives and tips for further develop how you perfect your craft, this guide is the companion you need. Let’s get started! 
   

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  Essential Small Business...

  Diana Armstrong

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  Are you an entrepreneur, determined to learn the intricacies of starting a business? 
  Perhaps you’re already an entrepreneur and you’re looking for solutions to the challenges that you’re currently facing? 
  Or maybe you’re at the start of your career, and you want to know different strategies you can implement that will help you achieve success in the business world? 
  No matter where you are on your journey, this book is the perfect tool for you to take your skillset and success to the next level, with information and strategies that will help you achieve your goals. 
  Essential Small Business Leadership Skills will teach you all of the things that you need to develop your organization and structure, achieve small business growth, and complete complex business tasks. 
  Are you tired of working hard but only achieving mediocre success at best? Don’t you think it’s time that you take your results from average to excellent? If you answered yes to either of these questions, this book is for you. 
  The aim of this book is to help increase the volume of successful small-scale businesses and create a generation of entrepreneurs who are well-informed and can combat any challenge that may arise within a business. 
  This is a must-read for anyone intent on starting a business or \have it in mind to start one in the near future. It offers you practical lessons for business success and highlights skills that every entrepreneur needs. 
  Inside Essential Small Business Leadership Skills, discover: Why motivation is absolutely essentialEmotional intelligence for the modern leaderFinancial planning for small businessesThe importance of team buildingBusiness networking and how it worksThe value of critical thinkingHow to market your brandThe importance of trust and honesty in businessLearn time management 
  And much, much more!

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  Real Estate Note Investing -...

  Dave Van Horn

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  Welcome to the other side of the real estate business! Do more deals, maximize your current portfolio to its full potential, and decrease risk—all through mastering finance and leverage in this introduction to the note investing business. 
  Whether it’s through mortgages, student loans, or credit card debt, nearly all of us (especially real estate investors!) are in the note business. The trouble is, most people are on the other side of it: writing checks to note owners rather than cashing checks as note owners. 
  This isn’t another cookie-cutter "how to" book—instead, Dave Van Horn takes readers on a journey with him as he looks back over lessons learned across three decades of real estate investing, and the path that led him to his current success in the note industry. 
  Whether you’re a wholesaler, rehabber, landlord, or even turnkey investor, reading this book will help you turn your focus to the “other side” of real estate. No matter your level of experience in the real estate business, the strategies in this book can help you build sustainable wealth today and for years to come. 
  Inside, you will learn how to:Borrow smarter by making debt your friendRaise money for your investments easier by understanding and appealing to private investorsSqueeze more profits out of the deals you’re already doing by utilizing creative offers and multiple financing strategiesScale your investing through a passive investment vehicle that is backed by hard real estate without the tenants, termites, or toiletsUse note investing to pay for expenses like student loans and life insuranceBecome the bank and begin to use every form of leverage you have availableAnd much more!

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  Frictionless

  Tim Kintz

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  No matter how you entered the car business, you know the frustrations that come with the job. Customers are savvier than ever, so without knowing how to negotiate and close deals, you'll find yourself selling out of desperation instead of inspiration. You know selling is a zero-sum game--either you sell them or someone else does. You want to improve your selling skills; unfortunately, available training is outdated or irrelevant. You just need someone to show you the proven path to negotiate and close deals more effectively so you can maximize your earning potential.Industry veteran and top sales trainer Tim Kintz is here to help.In Frictionless, Tim shares strategies and techniques you can use to create a win-win negotiation, deliver an exceptional experience while holding gross, and set up future deals. By shifting your mindset toward becoming a relational salesperson--rather than a transactional one--you'll go from simply surviving to succeeding in car sales. You'll make more money, enjoy a higher quality of life, have happier customers, and go from having a job to a full-blown career.

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  Redesign: Becoming a Happy...

  Sebastiaan Hooft

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  Success as an entrepreneur carries with it the hidden risk of serious pain and suffering resulting from poor health, overwork, and stress.  
  Sebastiaan Hooft is the perfect example. As one of the Netherlands' best known and most successful entrepreneurs, he nearly lost it all to a complete physical, mental, and emotional breakdown.  
  After nine months of painful recovery, Hooft survived and made it his mission to help fellow entrepreneurs avoid the same fate.  
  Hooft's goal is to prove that entrepreneurs can have it all while living a fulfilling, healthy, and balanced personal life.  
  Redesign spans in-depth interviews with more than five hundred entrepreneurs from fifteen countries providing detailed guidance as to: The Five Facets of Sustainable Entrepreneurship and how to use them to either reinvigorate your career or cure the illness of burnoutHow to live like a lion--eat well when you want and hang out when you pleaseWhy a great idea alone doesn't equal successWhy transparency is the golden ticket to building a powerful life 
  Learn how to play harder, breathe easier, and live better without losing any of the results you've worked so hard to achieve.

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  Starting a Business: Your Market...

  Pat Clough

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  Starting a Business: Your Market Research Guide - From Idea to Profit is your essential companion for transforming business concepts into profitable ventures through methodical market research. Written by Pat Clough, a certified practitioner in Neuro Change and Mental Health, this comprehensive guide provides step-by-step frameworks for entrepreneurs at any stage. 
    
  This practical handbook walks you through:Validating your business idea with real market dataCreating detailed customer personas to identify your ideal audienceAnalysing competitors to uncover market gaps and opportunitiesCalculating your Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM)Developing effective market entry strategiesManaging business risks systematicallyMaking confident, research-backed decisions 
  Featuring real-world case studies of successes and failures, this guide helps you avoid common pitfalls that lead to business collapse. The book includes practical templates, worksheets, and actionable frameworks that you can immediately implement. 
    
  Perfect for first-time entrepreneurs, small business owners looking to expand, product developers validating new ideas, service professionals transitioning to business ownership, and innovation teams requiring structured approaches to market assessment. 
    
  Don't gamble with your business future - research shows that 42% of start-ups fail due to misunderstanding market demand. Let this guide equip you with proven research methodologies to maximise your chances of success and build a thriving enterprise based on solid market understanding rather than mere assumptions.

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