Join us on a literary world trip!
Add this book to bookshelf
Grey
Write a new comment Default profile 50px
Grey
Subscribe to read the full book or read the first pages for free!
All characters reduced
Successful marketing - Simple ideas for building your sales - cover

Successful marketing - Simple ideas for building your sales

Infinite Ideas

Publisher: Infinite Ideas

  • 0
  • 0
  • 0

Summary

Do you have some great ideas for new products or services but lack the skills to market them? Are you currently being hampered in your job by a lack of understanding of basic marketing techniques? Would you like to be taking full advantage of all that new technology offers you in marketing? If you answer 'yes' to any of the above, then this book is for you. Packed full of tips and techniques and real life examples, this book offers you all that you need to know about basic marketing skills. Topics covered include: the marketing plan; direct marketing made simple; writing compelling sales copy; getting the right marketing mix; telemarketing and managing PR.
Available since: 11/03/2014.

Other books that might interest you

  • Life Profitability - The New Measure of Entrepreneurial Success - cover

    Life Profitability - The New...

    Adii Pienaar

    • 0
    • 0
    • 0
    What does “success” mean to you?If you’re an entrepreneur, this probably feels like a straightforward question with a simple answer: you want your business to thrive. You want to make a profit, stand out, be noticed. But then what? Are you done? Are you fulfilled? Are you happy?For Adii Pienaar, selling two multimillion-dollar businesses wasn’t enough. He was an entrepreneur because he wanted freedom; instead, he was stuck in a destructive cycle, almost losing everything in his constant search for more. That’s when he changed his mindset, his expectations, and his life.In Life Profitability, Adii provides you with a new perspective for becoming self-aware, recognizing your values, and understanding your impact. An enriched life and a successful business are not mutually exclusive. In fact, this book will provide you with the first steps in building a business that is more sustainable, with increased options for you, your employees, and your community. Learn how to give yourself some space, measure meaningful output, and live with intention so that you can maximize profit that truly counts.
    Show book
  • Message Not Received - Why Business Communication Is Broken and How to Fix It - cover

    Message Not Received - Why...

    Phil Simon

    • 0
    • 0
    • 0
    This book contains visualse.g., diagrams, slides, graphs,  charts, infographs, etc. These visual (read: non-text) content will  advance the central thesis of the book: When talking about  technology and data, most people need to alter their approaches to  effectively communicate to others. They can get better at the  critical skill of crystallizing their ideas. This book will help  them do just that. It will address the rapidly changing business  environment, Kurzweils law of accelerating change, and our  inability to often (effectively) understand what we are saying to  each other; focus on the specific words that we use to write and  speak; focus on the ever-increasing tools that we use to  communicate and examine the right ways to communicate different  messages.
    Show book
  • Marketing Strategy for Authors - cover

    Marketing Strategy for Authors

    Tao Wong

    • 0
    • 0
    • 0
    Marketing Strategy for Authors is designed to illuminate the process of developing a marketing strategy as an author in the 21st century. It provides a high level, strategic overview of the components of a comprehensive marketing plan that is flexible, focused and uniquely tailored to an author’s writing career.  
       
    Organized into a simple and easy-to-understand format, it covers the 4 Ps of Marketing while providing helpful examples and relevant practical applications of marketing theorems. Whether you’re a new author or an established indie author, the book offers insight into the theoretical underpinnings of a winning marketing strategy.  
       
       
       
    Tao Wong is a bestselling independent author of the science fiction and fantasy series the System Apocalypse and A Thousand Li. He has a MSc in Marketing from the University of Manchester and over two decades of marketing experience as a marketing manager and an independent business owner.
    Show book
  • Leading Teams - Tools and Techniques for Successful Team Leadership from the Sports World - cover

    Leading Teams - Tools and...

    Paolo Guenzi, Dino Ruta

    • 0
    • 0
    • 0
    Based on the authors work with top sports coaches and  corporate executive programmes at Bocconi Business School, their  new book (Italian edition published in 2010) brings together the  latest new insights on team leadership and motivation, to provide a  distinctive and vivid new book on the skills needed to lead teams.   Containing tools and techniques from sports that show how top  coaches optimize teamwork,  this distinctive new model of team leadership is useful for both  coaches and managers.     The Italian edition was 323 pages long, divided into 6  chapters.             Chapter      Name          1      Why Sport and Management          2      Managerial Models for Team Leadership          3      The Trainer as a Manager          4      The Trainer as a Coach          5      A New Model of Team Leadership          6      Team Leadership: Interviews with 18 Professional Coaches
    Show book
  • Pivot for Success - Hone Your Vision Shift Your Energy Make Your Move - cover

    Pivot for Success - Hone Your...

    Amy S. Hilliard

    • 0
    • 0
    • 0
    Pivot for Success tells business leader and entrepreneur Amy Hilliard's stories of success, struggle, and sustainability to inspire you to become resilient. Hilliard offers her hard-won perspective on what it takes to "make it" in American business and in life. She talks about the tough stuff, the stuff that most people who rise to her level of accomplishment aren't eager for others to know. Few women, and few women of color, have created multi-million-dollar brands in senior corporate positions, legendary entrepreneurial environments, and start-ups. Hilliard's fearless honesty in revealing her experience can help you find your way forward, even if you face obstacles in today's business environment.While Hilliard is a Harvard Business School graduate, Pivot for Success contains lessons not taught in school. Her perspective on success and the failure it often takes to succeed are invaluable. In this book, you will learn the 10 Pivot Points that have led Hilliard to where she is today, including Purpose, Passion, Perseverance, Positivity, Priorities, and more.No matter who you are or where you are in your life's journey, you'll need to gain vision, shift your energy, and make moves in order to get where you're going. Through Pivot for Success, you'll find that you can succeed, even when you think you've lost it all.
    Show book
  • Sync Async - cover

    Sync Async

    Lynne Cazaly

    • 0
    • 0
    • 0
    There’s no denying work has changed in the past couple of years. Potentially faster and more than in the previous five or ten years!The rise of remote work, work from home, work from anywhere, telework, work across different time zones and hybrid work (some people here/some there) continues to create change and challenges. What’s one of the best ways to respond and adapt to the changing world of work? It’s to consider not just the work itself … but the WAY it gets done. Consider:?? Do we really need everyone at the same meeting at the same time? (synchronous work)?? Could some people contribute prior to, or after the meeting or begin working on tasks outside of a meeting? (asynchronous work)A growing number of teams and businesses are learning and experiencing the value of deliberately working in sync / async ways. That is, some work is completed synchronously — at the same time with other people; and other elements of work completed asynchronously — at a time and in a way that suits them. ‘Sync Async : Making progress easier in the changing world of work’. In this book you'll read about:?? how, why and when to work in sync and async ways?? tools for creating your team’s sync async strategy?? ways to identify the type of work you prefer ?? techniques to work in more async ways?? how to make daily progress easier — get started on things that have stopped and accelerate things that have slowed. You don’t need to wait for a culture to change or for someone to give you the go ahead on this. You can start working better in both sync and async ways from today. There will always be too much to do and not enough time in which to do it. Putting practical sync async techniques to work can make your work easier … and the rest of life better.
    Show book