Otros libros que te pueden interesar

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  Summary: Building a StoryBrand -...

  Brooks Bryant

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  Disclaimer: This is not the official book. This is a summary book & it does not accompany the official. 
  Unravel the power of storytelling in business with our concise and captivating summary of 'Building a StoryBrand' by Donald Miller. Discover how to transform your brand's message into an engaging narrative that captivates customers and accelerates your business growth. 
  In 'Building a StoryBrand', Miller presents his innovative StoryBrand Framework, a seven-part model rooted in the time-tested structure of effective storytelling. He guides businesses through the process of defining their brand's story in a manner that is not only clear and compelling, but also positions their customers as the heroes of the narrative. 
  Our summary distills the essence of Miller's groundbreaking strategy, revealing the secrets of successful brand storytelling. Learn how to clarify your message, create a customer-centric narrative, and craft marketing materials that not only resonate with your audience but also drive them to action.

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  The Art of Excellent Products -...

  Riccardo Illy

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  Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations.   
  While it is no secret that Italians create superior products that both withstand the threat of ongoing competition and stand the test of time, the specific business principles that have led to such tried and tested successes are shrouded in secrecy, until now. 
  Businessman Riccard Illy details personal experiences using these Italian business standards to run his family’s world-renowned coffee company for generations. Through the age of intense competition from Starbucks and Coffee Bean, the Illy empire has remained at the top of the coffee industry simply by employing key Italian business principles and values. 
  In The Art of Excellent Products, you will:Learn how to approach your research and development process to find ways to add quality to your products and brand.Understand how Italians have created so many brands that have stood the test of time.Learn how to approach the marketplace so that your product stands out as the go-to product. 
    
  By applying those principles to your business, you will ensure your products meet or exceed the level of quality necessary to be ultra-competitive in today’s market, even in an industry in which new companies aggressively challenge your brand daily.

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  The Stigma Trap -...

  Ofer Sharone

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  After receiving a PhD in mathematics from MIT, Larry spent three decades working at prestigious companies in the tech industry. Initially he was not worried when he lost his job as part of a large layoff, but the prolonged unemployment that followed decimated his finances and nearly ended his marriage. Larry's story is not an anomaly. 
   
   
   
  In The Stigma Trap, Ofer Sharone explains how the stigma of unemployment can render past educational and professional achievements irrelevant, and how it leaves all American workers vulnerable to becoming trapped in unemployment. Drawing on interviews with unemployed workers, job recruiters, and career coaches, Sharone brings to light the subtle ways that stigmatization prevents even the most educated and experienced workers from gaining middle-class jobs. Stigma also means that an American worker risks more than financial calamity from a protracted period of unemployment. One's closest relationships and sense of self are also on the line. 
   
   
   
  Eye-opening and clearly written, The Stigma Trap is an essential listen for anyone who has experienced unemployment, has a family member or friend who is unemployed, or who wants to understand the forces that underlie the anxiety-filled lives of contemporary American workers.

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  Your Own Business Coach Betset...

  DANIL GERASIMIDI

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  This book is the result of more than 10,000 hours of business analysis and consultations. This is a universal guide for an entrepreneur who wants to build a system in business and thinking.

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  Launching Your Dream: A...

  J Emanuel

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  "Launching Your Dream: A Step-by-Step Startup Survival Guide for the First 100 Days" is a practical and insightful audiobook that serves as a guide for aspiring entrepreneurs looking to bring their business ideas to life. J Emanuel draws from his own experiences as a successful entrepreneur to provide a comprehensive roadmap for navigating the crucial first 100 days of a startup. 
  Key themes in the audiobook include strategic planning, effective communication, building a strong team, and overcoming challenges and setbacks. We guide you throughout the journey of launching a new venture. 
  The plot follows the reader through the various stages of starting a business, from idea generation to execution, and offers valuable advice on areas such as market research, funding, marketing, and customer acquisition. This audiobook also emphasizes the importance of resilience, adaptability, and perseverance in the face of obstacles that may arise during the early stages of a startup. 
  Overall, "Launching Your Dream" is a must-listen for anyone looking to turn their entrepreneurial dreams into reality and navigate the complexities of starting a new business successfully.

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  Economics For Young Minds

  Luigi Pascal Rondanini

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  Embark on an exciting journey into the world of economics with "Economics for Young Minds," part of the "For Young Minds" series. This captivating and informative book is specifically designed for curious children aged 11-15, providing them with a basic foundation in economic concepts and principles. 
  From personal finance to global markets, "Economics for Young Minds" covers a wide range of topics in an engaging and accessible manner. Readers will explore the fundamentals of supply and demand, money management, entrepreneurship, and the role of governments in shaping economic policies. Real-life examples, relatable characters, and vibrant illustrations make complex ideas easy to grasp and retain. 
  But this book goes slightly beyond the basics, introducing young readers to cutting-edge developments in economics, such as digital currencies and the evolving landscape of international trade. Practical advice on saving, investing, and making informed financial decisions empowers children to take charge of their economic futures from an early age. 
  Whether your child aspires to start their own business, make a positive impact on society, or understand the economic forces that shape our world, "Economics for Young Minds" provides a good launching pad. This book not only imparts valuable knowledge but also helps develop critical thinking, problem-solving, and decision-making skills that will trigger your child's curiosity and, hopefully, serve your child well throughout their life. 
  Give your child a head start in mastering the essential principles of economics. "Economics for Young Minds" is an investment in their future success, equipping them with the tools they need to navigate an increasingly complex and interconnected world. 
  Order now and watch as your child develops a lifelong passion for economics and a deeper understanding of the world around them.

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