Other books that might interest you

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  Playing Possum - How Animals...

  Susana Monsó, Mark Rowlands

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  When the opossum feels threatened, she becomes paralyzed. Her body temperature plummets, her breathing and heart rates drop to a minimum, and her glands simulate the smell of a putrefying corpse. Playing Possum explores what the opossum and other creatures can teach us about how we and other species understand mortality, and demonstrates that the concept of death, far from being a uniquely human attribute, is widespread in the animal kingdom. 
   
   
   
  With humor and empathy, Susana Monsó tells the stories of ants who attend their own funerals, chimpanzees who clean the teeth of their dead, dogs who snack on their caregivers, crows who avoid the places where they saw a carcass, elephants obsessed with collecting ivory, and whales who carry their dead for weeks. Monsó, one of today's leading experts on animal cognition and ethics, shows how there are more ways to conceive of mortality than the human way, and challenges the notion that the only emotional reactions to death worthy of our attention are ones that resemble our own. 
   
   
   
  Blending philosophical insight with new evidence from behavioral science and comparative psychology, Playing Possum dispels the anthropocentric biases that cloud our understanding of the natural world, and reveals that, when it comes to death and dying, we are just another animal.

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  Wired To Buy - The...

  Brian Gibson

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  This audiobook is narrated by an AI Voice.   
  Unlock the Brain's Buy Button 
  What if you could understand your customers better than they understand themselves? Wired To Buy takes you inside the mind of the modern consumer, revealing the hidden neurological triggers that drive decision-making, loyalty, and purchase behavior. 
  Blending cutting-edge neuroscience with real-world marketing strategies, this groundbreaking guide decodes how emotions, cognitive biases, and sensory input influence buying choices and how you can ethically harness this knowledge to boost engagement, trust, and sales. 
  Whether you're an entrepreneur, marketer, business leader, or simply curious about the brain's role in commerce, this book will equip you with the science-backed techniques the world's most successful brands use to turn browsers into buyers. 
  In this eye-opening book, you'll discover: 
  •	How to activate the primal parts of the brain that drive decisions 
  •	Why storytelling outperforms data—and how to craft irresistible brand narratives 
  •	The surprising role of visuals, colors, and sounds in consumer behavior 
  •	How to design messages that bypass skepticism and hit emotional hot buttons 
  •	Ethical strategies to build lasting trust and brand loyalty 
  Wired To Buy is your shortcut to mastering the psychology of persuasion in the digital age because when you understand how the brain works, you can make marketing that truly works.

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  Mindfulness for Life

  Willem Kuyken

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  Mindfulness is exceptionally easy to get started with, and people often experience benefits almost immediately. Why, then, do many initial enthusiasts end up dropping the practice after a short while? 
  According to Oxford professor and leading mindfulness expert Willem Kuyken, it's because traditional mindfulness training is too far removed from how we actually live. This next-generation resource brings mindfulness home by teaching core skills in easy-to-integrate ways that touch directly on life's daily challenges. In his calm, encouraging voice, Dr. Kuyken provides stepping stones to help you build a personal practice that is sustainable, purposeful, and richly rewarding--now and for years to come. Interweaving ancient wisdom and modern scientific psychology, the book includes stories engagingly read by multiple narrators, quotations, reflection questions, tips for overcoming hurdles, and compelling guided practices.

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  Renewable Energy - A Very Short...

  Nick Jelley

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  Energy is vital for a good standard of living, and affordable sources of power that do not cause climate change or pollution are crucial. Renewable energy is recognized as providing the answer, with countries from around the world deciding at COP28 in 2023 to aim to triple the global renewable energy capacity by 2030, for the transition away from fossil fields to be on track for net-zero emissions by 2050.This Very Short Introduction describes the main sources of renewable energy—solar PV, wind, hydropower, and biomass—their innovative technologies, and what each could deliver. It also discusses the relatively small contributions expected from tidal, wave, geothermal, and nuclear power, and from carbon capture and storage. Electrification of buildings, industry, and transport for net-zero will roughly triple the supply of electricity, and this can be met predominantly by solar PV and wind power.The learning effect has resulted in a dramatic drop in the price of wind and solar PV power in the last decade, making them the cheapest generators of electricity in most parts of the world. The Very Short Introduction ends by discussing the actions needed that include strong consistent policies, financial initiatives to take advantage of the long-term benefits of renewables, and good community involvement.

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  Decolonizing Language and Other...

  Ngũgĩ wa Thiong’o

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  Ngũgĩ wa Thiong'o was a towering figure in African literature, and his novels A Grain of Wheat; Weep Not, Child; and Petals of Blood are modern classics. Emerging from a literary scene that flourished in the 1950s and '60s during the last years of colonialism in Africa, he became known not just as a novelist—one who, in the late '70s, famously stopped writing novels in English and turned to the language he grew up speaking, Gĩkũyũ—but as a major postcolonial theorist. 
   
   
    
  In Decolonizing Language and Other Revolutionary Ideas, Ngũgĩ gives us a series of essays that build on the revolutionary ideas about language and its constructive role in national culture, history, and identity that he set out in his earlier work. 
   
   
    
  Intricate and deeply nuanced, this collection examines the enduring power of African languages in resisting both the psychic and material impacts of colonialism, past and present. 
   
   
    
  A brave call for discourse and immensely relevant to our present moment, Decolonizing Language and Other Revolutionary Ideas works both as a wonderful introduction to the enduring themes of Ngũgĩ's work as well as a vital addition to the library of the world's greatest and most provocative writers.

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  24 Hours in the Viking World - A...

  Kirsten Wolf

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  Spend 24 hours immersed in the rich and fascinating everyday lives of the Vikings. 
   
   
   
  Between the infamous Lindisfarne raid in 793 CE and the Norman conquest of 1066, the peoples we know now as the Vikings became one of the most far-ranging and influential civilizations in history. The Vikings are frequently portrayed as raiders, marauding across medieval Europe and Britain, but the culture and society of the medieval Nordic peoples was so much more diverse, multifaceted and influential than it is often depicted. 
   
   
   
  In 24 Hours in the Viking World, author and Viking expert Kirsten Wolf chronicles an hour in the life of 24 individuals from every corner of Viking society over the course of a single day. From the warrior to the thrall, the shipbuilder to the farmer, the poet to the oracle, each chapter offers a snapshot of the world as it was in medieval Scandinavia, and an insight into how these people lived, loved, worked, fought and died. 
   
   
   
  The latest entry in the bestselling 24 Hours series, 24 Hours in the Viking World presents an absorbing, grounded, and tangible look at what it was really like to be alive during this pivotal era in history.

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