Altri libri che potrebbero interessarti

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  Activating the Common Good -...

  Peter Block

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  A powerful, inspiring, and achievable vision of a society based on cooperation and community instead of competition and commodification. 
   
  This book counters the dominant and destructive story that we are polarized, violent, selfish, and destined to consume everything in sight. That is not who we are. 
   
  The challenge, Peter Block says, is that we are suffering under an economic theology that is based on scarcity, self-interest, competition, and infinite growth. We're told we can purchase and outsource all that matters. Block calls this the "business perspective narrative." It dominates not only the economy but also architecture, faith communities, journalism, arts, neighborhoods, and much more. 
   
  Block offers an antidote:  the "common good narrative." It embodies the belief that we are basically communal and cooperative. And that we have the capacity to communally produce what we care most about: raising a child, safety, livelihood, health, and a clean and sustainable environment. 
   
  This book describes how shifts to the common good perspective could transform many areas, fostering journalism that reports on what works, architecture that designs habitable spaces creating connection, faith collectives that build community, a market that is restrained and local, and leadership and activism that build social capital by creating trust among citizens. With these shifts, we would fundamentally change the world we live in for the better.

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  Urban Environmental Studies -...

  Lyric Vale

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  Urban Environmental Studies is an interdisciplinary field that explores the complex relationship between cities, their natural environments, and the sustainability of both. As the world becomes increasingly urbanized, understanding the environmental challenges and opportunities within urban settings is crucial for creating sustainable, livable cities. This chapter introduces the core principles of Urban Environmental Studies, outlining the essential role of urban ecosystems and their impact on the broader global environment. 
  Cities, as centers of human activity, consumption, and growth, have a significant effect on the planet's natural systems. The rapid expansion of urban areas, particularly in developing regions, has led to heightened concerns regarding air quality, water management, waste disposal, and biodiversity loss. These environmental issues are exacerbated by factors such as climate change, resource depletion, and social inequality, highlighting the need for integrated approaches to managing urban environments. 
  Urban Environmental Studies seeks to address these challenges by examining the ways in which cities interact with their surrounding ecosystems. It focuses on how urban areas can mitigate their environmental footprint while enhancing the quality of life for their inhabitants. Central to this field is the concept of sustainability—an approach that promotes the careful use of resources to meet the needs of present and future generations. This includes developing green infrastructure, managing natural resources efficiently, and creating green spaces that benefit both people and the environment.

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  Bullseye Marketing - How to Grow...

  Louis Gudema

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  B2B companies with robust marketing programs typically grow 2-5 times faster than those without them. 
  In Bullseye Marketing, you'll learn how to develop, launch, and scale a successful marketing program to grow your B2B company. 
  The first edition was named One of the Best Marketing Books of All Time by Book Authority. In this second edition, Louis Gudema focuses his Bullseye Marketing Framework exclusively for B2B companies. 
  At the strategic level, readers of Bullseye Marketing will learn the three-phase Bullseye Marketing Framework that prioritizes the fastest, most cost-effective ways for B2B companies to grow faster. Louis then goes into detail on what it takes to successfully implement close to two dozen marketing tactics, providing hundreds of tips, best practices, and examples for successfully executing B2B marketing campaigns. The book provides over 100 full-color images. 
  While many companies put too great of an emphasis on short-term lead generation, in this second edition Louis presents research around the importance of long-term building of a company's brand and its mental availability to optimize long-term business growth. He also provides evidence on the importance of creativity in building mental availability, and many examples of creative B2B marketing that go beyond the more typical product-centric marketing seen from many companies. 
  The book also includes interviews with nationally-known marketing and sales leaders Ann Handley, Scott Brinker, Evan Kirstel, Gini Dietrich, Jeanne Hopkins, Jim Ewel, James Carbary, and Zorian Rotenberg, and new case studies.

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  Get a Financial Life: Book...

  Briefly Summaries

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  This is a concise summary and analysis of Get a Financial Life, by Beth Kobliner.
   
  It is not the original book and is not affiliated with or endorsed by Beth Kobliner.
   
  Ideal those seeking a quick and insightful overview.
   
  
   
  Take control of your finances, eliminate debt, build lasting wealth, and create a life of freedom—one habit at a time. This engaging and practical audiobook offers simple, step-by-step strategies for managing your money, saving for the future, and building financial independence, no matter where you start. Designed for adults navigating the complexities of modern finances, this guide shows you how small, consistent actions lead to big results.
   
  With a clear, motivational tone, this audiobook offers practical insights for listeners looking to develop productive habits, achieve financial goals, and build a secure future. Whether you’re paying down student loans, starting to save, or preparing for retirement, Get a Financial Life will equip you with the tools and mindset to design the financial life you want—one step at a time.

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  The Ultimate Retirement Planning...

  Pierce Sullivan

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  Learn how to Retire Early . If you save one hour's wage each day, you can retire like the top 1%. 
  Are you secretly terrified you don't have enough saved? 
  Are you concerned about your 401(k) Balance?" 
  Does all the financial jargon leave you feeling overwhelmed? 
  You're Not Alone. Only 50% of Americans really know what savings they need to cover their Golden Years, and most people have only prepared for the first 20 not the full 40 years. I know it may seem overwhelming now, but if you answered Yes to any of the above, our 6-Step Retirement Guidebook has been built for you. 
    
  Simple to understand and cuts through thefinancial jargon with easy-to-use worksheets along the way. Unlock the "backdoor" retirement strategies wealthy people use every dayRescue your retirement timeline when you're starting late in the gameCompress 30 yrs of savings into 10 Design your "retirement happiness map" to align money with meaningConvert your weekend hobbies into income generatorsProtect your retirement savings from the silent wealth-killer called inflationTurn your biggest financial fears into your strongest retirement strategiesAnd Finally Become Retirement Ready in a 6 Simple Step Formula! 
  Maybe you think you don't make enough to get started, your situation is too unique, or the future feels too uncertain to plan that far ahead. Perhaps you've convinced yourself it's too late to start, or that you'll figure it all out "someday" . We've heard the same concerns from thousands of readers just like you - from freelancers to parents looking after big families to late-starters. 
    
  Inside this book, you'll discover how people in every situation are building their retirement dream – no matter whether you're 20, 40 or 60 yrs old. This is for you - even if you're starting late.

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  The Wallet Allocation Rule -...

  Timothy L. Keiningham, Lerzan...

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  Companies spend billions of dollars each year measuring and  managing metrics like customer satisfaction and Net Promoter Score  (NPS) to improve customer loyalty.  Unfortunately, these  metrics don't link to what matters most: share of wallet (i.e., the  share of spending in a category that customers give to a brand).   The Wallet Allocation Rule presents a revolutionary  approach for winning the battle for share of customers' hearts,  minds, and wallets.  Backed by rock-solid science   published in the Harvard Business Review and MIT Sloan  Management Review The Wallet Allocation Rule  provides managers with a definitive way to drive beyond  traditional customer satisfaction and NPS to achieve goals for  profitability, market share, and growth.

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